The economics of fashion and hybrid creative products

The economics of fashion and hybrid creative products PDF Author: Enrico Cietta
Publisher: Enrico Cietta
ISBN:
Category : Business & Economics
Languages : en
Pages : 423

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Book Description
Many scholars think that fashion is closer to the brink of disaster: too fast, too polluting, poorly focused on creativity and on the market, too cheap for the consumer and little profitable for small- and medium-sized companies, too unpredictable and subjective to be treated like the other industry sectors, too tangible to be regarded as a cultural product and too intangible to be considered a manufacturing product. Then, is fashion going to collapse? This book suggests another perspective and explains the economic theory of hybrid creative products, focusing on the reasons underlying that sense of an "abyss at the end of the tunnel." It rejects alarmism and tries to explain the structural changes taking place within the industry as well as the current meaning of fashion for the consumers and the market. These changes are directly associated with three crucial elements for the fashion business: time, risk, and costs. Therefore, creativity is still important, but is no longer sufficient. Commercial success largely depends on the business model of the company, i.e. on its ability to react to these changes. Fast fashion, sustainable fashion, the "see now - buy now" runaway shows, the deplorable use of child or underpaid labour can be explained in the light of this new scenario. Few economists have tried to find a new interpretation, but the theory of hybrid creative products can help us understand what happened in the past and what will happen in the future.

The economics of fashion and hybrid creative products

The economics of fashion and hybrid creative products PDF Author: Enrico Cietta
Publisher: Enrico Cietta
ISBN:
Category : Business & Economics
Languages : en
Pages : 423

Get Book

Book Description
Many scholars think that fashion is closer to the brink of disaster: too fast, too polluting, poorly focused on creativity and on the market, too cheap for the consumer and little profitable for small- and medium-sized companies, too unpredictable and subjective to be treated like the other industry sectors, too tangible to be regarded as a cultural product and too intangible to be considered a manufacturing product. Then, is fashion going to collapse? This book suggests another perspective and explains the economic theory of hybrid creative products, focusing on the reasons underlying that sense of an "abyss at the end of the tunnel." It rejects alarmism and tries to explain the structural changes taking place within the industry as well as the current meaning of fashion for the consumers and the market. These changes are directly associated with three crucial elements for the fashion business: time, risk, and costs. Therefore, creativity is still important, but is no longer sufficient. Commercial success largely depends on the business model of the company, i.e. on its ability to react to these changes. Fast fashion, sustainable fashion, the "see now - buy now" runaway shows, the deplorable use of child or underpaid labour can be explained in the light of this new scenario. Few economists have tried to find a new interpretation, but the theory of hybrid creative products can help us understand what happened in the past and what will happen in the future.

Embracing the Future: Creative Industries for Environment and Advanced Society 5.0 in a Post-Pandemic Era

Embracing the Future: Creative Industries for Environment and Advanced Society 5.0 in a Post-Pandemic Era PDF Author: Rahmiati Aulia
Publisher: Taylor & Francis
ISBN: 1000685276
Category : Technology & Engineering
Languages : en
Pages : 432

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Book Description
By delivering the mindful writings from our selected authors, this book portrays one big idea: a new Human-Centered society that balances economics to resolve problems, especially in the use of an integrated area in cyberspace, physical space, and how it impacts the creative industries. Through The 8th Bandung Creative Movement, scholars from 15 Universities around the Asian and European countries have discussed this issue where Human-Centered society became the main consideration in the development. Three topics are presented to the readers. Firstly, "Sustainable Cities and Communities" explores the sub-fields that construct a more sustainable environment for society post-pandemic era, such as technologies, transportation, interior design, architecture, urban planning, etc. While "Art and Design: Recontextualization of Nusantara Tradition and Indigenous Culture" concerned the novel perspectives on recognizing cultural aspects that shape the face of creative industry, from cultural identity, visual and performing arts, pop culture to language and media. The last topic, "Changes and Dynamics in The Creative Industries," reviews the creative approach toward the industry's current trends, including marketplace, destination branding, or digital culture ecosystem. This book will enrich the mind of everybody who is an enthusiast of innovative research on creative industries, human-centered technologies, environmental design, and excellent society 5.0 post-pandemic era.

Strategic Analysis

Strategic Analysis PDF Author: Jonathan Gander
Publisher: Taylor & Francis
ISBN: 131728948X
Category : Business & Economics
Languages : en
Pages : 168

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Book Description
Though their primary concern, organizations in the creative industries don’t only succeed or fail based on the exercise of their creative resources. Their fortunes also depend on their understanding and approach to the problem of competition. In Strategic Analysis: A creative and cultural industries perspective, Jonathan Gander offers a much needed introduction to how the practice of strategic thinking and analysis can be applied to this diverse and dynamic field. The book employs a range of competitive scenarios and case studies in which to practically apply a recommended set of analytical frameworks and examine the strategic challenge facing the enterprise and the wider sector. This concise and practical text focuses on providing a clear series of steps through which to identify and tackle strategic issues facing an enterprise, making it perfect reading for students and practitioners in the creative sector who seek a strategic understanding of the competition they are involved in.

Product Lifecycle Management (Volume 4): The Case Studies

Product Lifecycle Management (Volume 4): The Case Studies PDF Author: John Stark
Publisher: Springer
ISBN: 303016134X
Category : Technology & Engineering
Languages : en
Pages : 283

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Book Description
This book presents some twenty case studies, showing how companies in different industry sectors and of different sizes make advances in Product Lifecycle Management (PLM). Like the author’s previous volumes, this book provides a valuable resource for those wishing to learn about PLM and how to implement and apply it in their companies. Helping readers to · learn about implementing and benefiting from PLM; · learn about good PLM solutions and best practice; · improve their planning and decision-making abilities; · benefit from the lessons learned by the companies featured in the case studies; · proceed faster and further with PLM the book presents effective PLM solutions and best practices. At the same time, the case studies included demonstrate how different companies implement and benefit from PLM. Each case study is addressed in a separate chapter and details a different situation, enabling readers to put themselves in the situation and think through different actions and decisions. A valuable resource for PLM team managers and employees in engineering and manufacturing companies, the book is also of interest to researchers and students in industrial engineering fields.

Labor and Creativity in New York’s Global Fashion Industry

Labor and Creativity in New York’s Global Fashion Industry PDF Author: Christina H. Moon
Publisher: Routledge
ISBN: 1000025233
Category : Design
Languages : en
Pages : 272

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Book Description
This book tells the story of fashion workers engaged in the labor of design and the material making of New York fashion. Christina H. Moon offers an illuminating ethnography into the various sites and practices that make up fashion labor in sample rooms, design studios, runways, factories, and design schools of the New York fashion world. By exploring the work practices, social worlds, and aspirations of fashion workers, this book offers a unique look into the meaning of labor and creativity in 21st century global fashion. This book will be of interest to scholars in design studies, fashion history, and fashion labor.

Sustainability in Creative Industries

Sustainability in Creative Industries PDF Author: Muhammad Nawaz Tunio
Publisher: Springer Nature
ISBN: 3031527267
Category :
Languages : en
Pages : 254

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Book Description


The Warhol Economy

The Warhol Economy PDF Author: Elizabeth Currid-Halkett
Publisher: Princeton University Press
ISBN: 0691213232
Category : Business & Economics
Languages : en
Pages : 280

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Book Description
Which is more important to New York City's economy, the gleaming corporate office--or the grungy rock club that launches the best new bands? If you said "office," think again. In The Warhol Economy, Elizabeth Currid argues that creative industries like fashion, art, and music drive the economy of New York as much as--if not more than--finance, real estate, and law. And these creative industries are fueled by the social life that whirls around the clubs, galleries, music venues, and fashion shows where creative people meet, network, exchange ideas, pass judgments, and set the trends that shape popular culture. The implications of Currid's argument are far-reaching, and not just for New York. Urban policymakers, she suggests, have not only seriously underestimated the importance of the cultural economy, but they have failed to recognize that it depends on a vibrant creative social scene. They haven't understood, in other words, the social, cultural, and economic mix that Currid calls the Warhol economy. With vivid first-person reporting about New York's creative scene, Currid takes the reader into the city spaces where the social and economic lives of creativity merge. The book has fascinating original interviews with many of New York's important creative figures, including fashion designers Zac Posen and Diane von Furstenberg, artists Ryan McGinness and Futura, and members of the band Clap Your Hands Say Yeah. The economics of art and culture in New York and other cities has been greatly misunderstood and underrated. The Warhol Economy explains how the cultural economy works-and why it is vital to all great cities.

The Handbook of Design for Sustainability

The Handbook of Design for Sustainability PDF Author: Stuart Walker
Publisher: A&C Black
ISBN: 0857858521
Category : Architecture
Languages : en
Pages : 577

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Book Description
The first devoted overview to the field, The Handbook of Design for Sustainability is the authoratative text on sustainable design.

Creativity, Innovation and the Cultural Economy

Creativity, Innovation and the Cultural Economy PDF Author: Andy C. Pratt
Publisher: Routledge
ISBN: 113411141X
Category : Business & Economics
Languages : en
Pages : 304

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Book Description
This collection brings together international experts from different continents to examine creativity and innovation in the cultural economy. In doing so, the collection provides a unique contemporary resource for researchers and advanced students. As a whole, the collection addresses creativity and innovation in a broad organizational field of knowledge relationships and transactions. In considering key issues and debates from across this developing arena of the global knowledge economy, the collection pursues an interdisciplinary approach that encompasses Management, Geography, Economics, Sociology and Cultural Studies.

Fashion-Wise

Fashion-Wise PDF Author: Maria Vaccarella
Publisher: BRILL
ISBN: 1848881606
Category : Social Science
Languages : en
Pages : 389

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Book Description
This volume was first published by Inter-Disciplinary Press in 2013. Fashion-Wise offers an interdisciplinary and transcultural approach to the phenomenon of fashion, investigating its historical, socio-political and artistic aspects. The chapters collected in the volume discuss fashion in the contexts of personal and national identity, gender politics, phenomenology, psychoanalysis, history, consumer culture, ethics, education, performance studies, authenticity, disability studies, sport and celebrity culture. The authors included in this seven-part volume not only comment on the ways in which we have been ‘consuming’ fashion across centuries and cultures but also explore its relevance as a critical subject in cultural studies.