America's Corporate Art

America's Corporate Art PDF Author: Jerome Christensen
Publisher: Stanford University Press
ISBN: 0804778426
Category : Performing Arts
Languages : en
Pages : 401

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Book Description
Contrary to theories of single person authorship, America's Corporate Art argues that the corporate studio is the author of Hollywood motion pictures, both during the classical era of the studio system and beyond, when studios became players in global dramas staged by massive entertainment conglomerates. Hollywood movies are examples of a commodity that, until the digital age, was rare: a self-advertising artifact that markets the studio's brand in the very act of consumption. The book covers the history of corporate authorship through the antithetical visions of two of the most dominant Hollywood studios, Warner Bros. and MGM. During the classical era, these studios promoted their brands as competing social visions in strategically significant pictures such as MGM's Singin' in the Rain and Warner's The Fountainhead. Christensen follows the studios' divergent fates as MGM declined into a valuable and portable logo, while Warner Bros. employed Batman, JFK, and You've Got Mail to seal deals that made it the biggest entertainment corporation in the world. The book concludes with an analysis of the Disney-Pixar merger and the first two Toy Story movies in light of the recent judicial extension of constitutional rights of the corporate person.

America's Corporate Art

America's Corporate Art PDF Author: Jerome Christensen
Publisher: Stanford University Press
ISBN: 0804778426
Category : Performing Arts
Languages : en
Pages : 401

Get Book

Book Description
Contrary to theories of single person authorship, America's Corporate Art argues that the corporate studio is the author of Hollywood motion pictures, both during the classical era of the studio system and beyond, when studios became players in global dramas staged by massive entertainment conglomerates. Hollywood movies are examples of a commodity that, until the digital age, was rare: a self-advertising artifact that markets the studio's brand in the very act of consumption. The book covers the history of corporate authorship through the antithetical visions of two of the most dominant Hollywood studios, Warner Bros. and MGM. During the classical era, these studios promoted their brands as competing social visions in strategically significant pictures such as MGM's Singin' in the Rain and Warner's The Fountainhead. Christensen follows the studios' divergent fates as MGM declined into a valuable and portable logo, while Warner Bros. employed Batman, JFK, and You've Got Mail to seal deals that made it the biggest entertainment corporation in the world. The book concludes with an analysis of the Disney-Pixar merger and the first two Toy Story movies in light of the recent judicial extension of constitutional rights of the corporate person.

The American Art Book

The American Art Book PDF Author:
Publisher: Phaidon Press Limited
ISBN:
Category : Art
Languages : en
Pages : 526

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Book Description
Covering three centuries, this vibrant, fresh overview ranges from Puritan portraits to the American Impressionists to the videos and digital works of today's most intriguing conceptual artists. 500 color illustrations.

America's Art

America's Art PDF Author: Theresa J. Slowik
Publisher: Harry N. Abrams
ISBN: 9780810955325
Category : Art
Languages : en
Pages : 324

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Book Description
Celebrating the reopening of the newly restored Smithsonian American Art Museum, a premier collection of American art features more than 250 reproductions of great works of American painting, sculpture, folk art, and photography, by such artists as Edward Hopper, Georgia O'Keeffe, Nam June Paik, and other luminaries.

Art Studio America

Art Studio America PDF Author: Hossein Amirsadeghi
Publisher: National Geographic Books
ISBN: 050097053X
Category : Antiques & Collectibles
Languages : en
Pages : 0

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Book Description
Large-format and illustrated with original photography: a fresh look at the current scene for art lovers and a unique introduction to the art world for the novice For centuries, America's permutations of climate and landscape and its tantalizing suggestion of unlimited possibilities have inspired some of history's greatest minds to embark on both literal and imaginary journeys of exploration, none more so than its visual artists. Contrasting intimate visits to artists' studios with explorations of the country's sweeping landscapes of light and form that have inspired artists since the Luminists and the Hudson River School, here is a privileged look at the dreams, ideas, and thoughts of more than one hundred American artists who are active today. From established figures such as Marina Abramovic, John Baldessari, Chris Burden, Francesco Clemente Chuck Close, John Currin, Rachel Feinstein, Richard Prince, Robert Irwin, Kiki Smith, Bill Viola, and Lawrence Weiner to members of the new guard, including Diana Al-Hadid, Tauba Auerbach, Mark Bradford, Theaster Gates, Rashid Johnson, and Sterling Ruby, this profusely and beautifully illustrated journey through artists' studios provides an unprecedented look into the workings of one of the world's largest artistic communities. From New York's skyline to Southern California's sunny boardwalks, Art Studio America will embolden readers the chance to embark on transformative journeys of their own. The book includes essays by Robert Storr, Mark Godfrey, and Ben Genocchio.

Represented

Represented PDF Author: Brenna Wynn Greer
Publisher: University of Pennsylvania Press
ISBN: 0812296370
Category : History
Languages : en
Pages : 328

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Book Description
In 1948, Moss Kendrix, a former New Deal public relations officer, founded a highly successful, Washington, D.C.-based public relations firm, the flagship client of which was the Coca-Cola Company. As the first black pitchman for Coca-Cola, Kendrix found his way into the rarefied world of white corporate America. His personal phone book also included the names of countless black celebrities, such as bandleader Duke Ellington, singer-actress Pearl Bailey, and boxer Joe Louis, with whom he had built relationships in the course of developing marketing campaigns for his numerous federal and corporate clients. Kendrix, along with Ebony publisher John H. Johnson and Life photographer Gordon Parks, recognized that, in the image-saturated world of postwar America, media in all its forms held greater significance for defining American citizenship than ever before. For these imagemakers, the visual representation of African Americans as good citizens was good business. In Represented, Brenna Wynn Greer explores how black entrepreneurs produced magazines, photographs, and advertising that forged a close association between blackness and Americanness. In particular, they popularized conceptions of African Americans as enthusiastic consumers, a status essential to postwar citizenship claims. But their media creations were complicated: subject to marketplace dictates, they often relied on gender, class, and family stereotypes. Demand for such representations came not only from corporate and government clients to fuel mass consumerism and attract support for national efforts, such as the fight against fascism, but also from African Americans who sought depictions of blackness to counter racist ideas that undermined their rights and their national belonging as citizens. The story of how black capitalists made the market work for racial progress on their way to making money reminds us that the path to civil rights involved commercial endeavors as well as social and political activism.

Film and Modern American Art

Film and Modern American Art PDF Author: Katherine Manthorne
Publisher: Routledge
ISBN: 1351187295
Category : Art
Languages : en
Pages : 154

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Book Description
Between the 1890s and the 1930s, movie going became an established feature of everyday life across America. Movies constituted an enormous visual data bank and changed the way artist and public alike interpreted images. This book explores modern painting as a response to, and an appropriation of, the aesthetic possibilities pried open by cinema from its invention until the outbreak of World War II, when both the art world and the film industry changed substantially. Artists were watching movies, filmmakers studied fine arts; the membrane between media was porous, allowing for fluid exchange. Each chapter focuses on a suite of films and paintings, broken down into facets and then reassembled to elucidate the distinctive art–film nexus at successive historic moments.

The Art of Design Management

The Art of Design Management PDF Author: Walter Hoving
Publisher:
ISBN:
Category : Design
Languages : en
Pages : 136

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Book Description


The Art of American Book Covers 1875-1930

The Art of American Book Covers 1875-1930 PDF Author: Richard Minsky
Publisher: National Geographic Books
ISBN: 0807616249
Category : Antiques & Collectibles
Languages : en
Pages : 0

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Book Description
Now available in paperback, "…this is one book you don't want to miss.” – Fine Books & Collections Magazine At the turn of the nineteenth century, book covers were revered as works of art. Publishers commissioned distinguished artists such as Maxfield Parrish and Rockwell Kent to create exquisite covers appreciated by authors and readers alike. The Art of American Book Covers is an entertaining and educational retrospective, lavishly illustrated with more than one hundred full-color plates.

Inventing the Southwest

Inventing the Southwest PDF Author: Kathleen L. Howard
Publisher: Northland Publishing
ISBN:
Category : History
Languages : en
Pages : 172

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Book Description
A heavily illustrated history & appreciation of the contribution of the Fred Harvey Company to the preservation and promotion of Indian art. Serves as the catalog of an exhibit--through April 1997-- at the Heard Museum in Phoenix. c. Book News Inc.

Monuments

Monuments PDF Author: Judith Dupré
Publisher:
ISBN:
Category : Architecture
Languages : en
Pages : 280

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Book Description
From the award-winning, bestselling author of Skyscrapers, Churches, and Bridges comes a stunning visual history that serves as a tribute to classic American landmarks.