Author: Bob Raleigh
Publisher: Tiller Press
ISBN: 1982130555
Category : Psychology
Languages : en
Pages : 304
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Book Description
EVER WONDERED WHY PEOPLE REALLY DO WHAT THEY DO? (AND WHAT WE COULD ACCOMPLISH IF WE ONLY KNEW?) We need a clear-eyed look at what’s happening in society right now. Social systems are being undermined, or failing, before our eyes. The trust that we once had in organizations, corporations, journalism, education, science, medicine, government—and even one another—is compromised. People are feeling isolated and alone. How do we move forward as a society? How can we connect with and understand one another? How do we find productive ways to communicate, meeting those we are trying to reach where they are and speaking to what’s important to them? And how do we have robust and productive dialogue that (re)builds meaningful, supportive, and resilient relationships and institutions? Bob Raleigh suggests that any approach must start by understanding the why. The Search for Why compellingly demonstrates that we need a better model and follows Raleigh on his career journey to find one. In this book, Raleigh draws on his decades of experience in market research and public-communication strategy, the possibilities of our contemporary era of big data, and groundbreaking research from psychology, cognitive and behavioral sciences, anthropology, sociology, and philosophy, all of which have informed the Model of Why approach that he proposes. For anyone looking to persuade people, heal divisions, or build better relationships, The Search for Why is a crucial step in the right direction.
Author: Simon Sinek
Publisher: Penguin
ISBN: 0143111728
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
Start With Why has led millions of readers to rethink everything they do – in their personal lives, their careers and their organizations. Now Find Your Why picks up where Start With Why left off. It shows you how to apply Simon Sinek’s powerful insights so that you can find more inspiration at work -- and in turn inspire those around you. I believe fulfillment is a right and not a privilege. We are all entitled to wake up in the morning inspired to go to work, feel safe when we’re there and return home fulfilled at the end of the day. Achieving that fulfillment starts with understanding exactly WHY we do what we do. As Start With Why has spread around the world, countless readers have asked me the same question: How can I apply Start With Why to my career, team, company or nonprofit? Along with two of my colleagues, Peter Docker and David Mead, I created this hands-on, step-by-step guide to help you find your WHY. With detailed exercises, illustrations, and action steps for every stage of the process, Find Your Why can help you address many important concerns, including: * What if my WHY sounds just like my competitor’s? * Can I have more than one WHY? * If my work doesn’t match my WHY, what should I do? * What if my team can’t agree on our WHY? Whether you've just started your first job, are leading a team, or are CEO of your own company, the exercises in this book will help guide you on a path to long-term success and fulfillment, for both you and your colleagues. Thank you for joining us as we work together to build a world in which more people start with WHY. Inspire on! -- Simon
Author: Bob Raleigh
Publisher: Simon and Schuster
ISBN: 1982130563
Category : Psychology
Languages : en
Pages : 304
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Book Description
EVER WONDERED WHY PEOPLE REALLY DO WHAT THEY DO? (AND WHAT WE COULD ACCOMPLISH IF WE ONLY KNEW?) We need a clear-eyed look at what’s happening in society right now. Misinformation, fake news, and politicization is affecting how we as a society come to grips with a global pandemic, economic inequality, and racial injustice. If we are to mend the divides between us and grapple with the challenges before us, we need, first, to understand the why. In The Search for Why, Bob Raleigh provides a new model for how to understand human behavior, the fundamentals of why we do what we do. He draws on his experience in market research and public communication strategy and combines that with research in the social sciences, like psychology, cognitive and behavioral sciences, and anthropology. The Search for Why covers topics like: -Why so frequently people seem to act against their own best interests, both in politics and their personal lives -How to better communicate with one another across political and cultural divides -How to craft persuasive messages that meet people where they are, and listen to what they are saying back -Ways you can apply this model to help build a better world, at a personal, social, and global level -What influences our decisions, even when we don’t realize it For anyone looking to persuade people, heal divisions, or build better relationships, The Search for Why is a crucial step in the right direction.
Author: Gary Thomas
Publisher: David C Cook
ISBN: 0830781927
Category : Religion
Languages : en
Pages : 200
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Book Description
Bestselling author Gary Thomas transforms the way you look at romantic relationships. His unique perspective on dating will prepare you for a satisfying, spiritually enriching marriage. In the revised edition of his hit book The Sacred Search, Gary Thomas helps single people of all ages make wise marital choices by rethinking what basis those choices should be made on. You will be encouraged to think beyond finding your “soul mate” and instead adopt a more biblical search for a “sole mate”—someone who will walk with you on your spiritual journey. Thomas asks, What if we focused on why we should get married more than on who to marry? What if being “in love” isn’t a good enough reason to get married? And most of all, what if God designed marriage to make us holy more than to make us happy? The Sacred Search casts a vision for building a relationship around shared spiritual mission—and making marriage with eternity at its heart.
Author: Frederick M. Hess
Publisher: Teachers College Press
ISBN: 0807765163
Category : Education
Languages : en
Pages : 193
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Book Description
"At a time of bitter national polarization, there is a critical need for leaders who can help us better communicate with one another. Written as a series of back-and-forth exchanges, this engaging book illustrates a model of civil debate between those with substantial, principled differences. It is also a powerful meditation on where 21st-century school improvement can and should go next"--
Author: Bryce O'Connor
Publisher:
ISBN: 9780998810614
Category : Fiction
Languages : en
Pages : 276
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Book Description
The debut novel of the multi-genre Top 10 Amazon bestselling series. Raz i'Syul Arro has taken the art of war and made it a masterpiece.
Author: Josh Rosenblatt
Publisher: Ecco
ISBN: 9780062569998
Category : Biography & Autobiography
Languages : en
Pages : 224
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Book Description
A physical and philosophical mediation on why we are drawn to fight each other for sport, what happens to our bodies and brains when we do, and what it all means Anyone with guts or madness in him can get hit by someone who knows how; it takes a different kind of madness, a more persistent kind, to stick around long enough to be one of the people who does the knowing. Josh Rosenblatt was thirty-three years old when he first realized he wanted to fight. A lifelong pacifist with a philosopher's hatred of violence and a dandy's aversion to exercise, he drank to excess, smoked passionately, ate indifferently, and mocked physical activity that didn't involve nudity. But deep down inside there was always some part of him that was attracted to the idea of fighting. So, after studying Muay Thai, Krav Maga, Brazilian jiu-jitsu, and boxing, he decided, at age forty, that it was finally time to fight his first--and only--mixed martial arts match: all in the name of experience and transcending ancient fears. An insightful and moving rumination on the nature of fighting, Why We Fight takes us on his journey from the bleachers to the ring. Using his own training as an opportunity to understand how the sport illuminates basic human impulses, Rosenblatt weaves together cultural history, criticism, biology, and anthropology to understand what happens to the human body and mind when under attack, and to explore why he, a self-described "cowardly boy from the suburbs," discovered so much meaning in putting his body, and others', at risk. From the psychology of fear to the physiology of pain, from Ukrainian shtetls to Brooklyn boxing gyms, from Lord Byron to George Plimpton, Why We Fight is a fierce inquiry into the abiding appeal of our most conflicted and controversial fixation, interwoven with a firsthand account of what happens when a mild-mannered intellectual decides to step into the ring for his first real showdown.
Author: Scott Cleland
Publisher:
ISBN: 9780980038323
Category : Electronic data processing
Languages : en
Pages : 0
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Book Description
This is the other side of the Google story, the unauthorized book that Google does not want you to read. In it, the author, a Google expert shows that the world's most powerful company is not who it pretends to be. Google pretends to be a harmless lamb, but chose a full size model of a Tyrannosaurus Rex as its mascot. Beware the T Rex in sheep's clothing. Google has acquired far more information, both public and private, and has invented more ways to use it, than anyone in history. Information is power, and in Google's case, it is the power to influence and control virtually everything the Internet touches. Google's power is largely unchecked, unaccountable, and grossly underestimated. Google is the Internet's lone superpower, the new master of the digital information universe. And Google's power depends almost entirely on the blind trust it has gained through masterful duplicity. Google routinely says one thing and does another. The author proves the world's number one brand untrustworthy. He exposes the unethical company hiding behind a "don't be evil" slogan. He uncovers Google's hidden political agenda. And he reveals how Google's famed mission to organize the world's information is destructive and wrong. He critically examines where Google is leading us, explain why we do not want to go there, and proposes solutions. Google's centralization of power over the world's information is corrupting both Google and the Internet, a natural result of unchecked power. Google is evolving from an information servant to master, from working for users, to making users work for the Internet behemoth. This book demonstrates that Google's goal is to change the world by influencing and controlling information access. Ultimately, Google's immense unchecked power is destructive precisely because Google is so political, unethical and untrustworthy. Learn how Google's pervasive tracking and profiling destroys privacy and individualism; Discover how Google Inc. uses its "Don't be evil" slogan to mask unethical business practices; Learn how Google's market dominance and free products threaten competition, innovation, job creation, and economic growth; Discover how Google's hidden political agenda threatens individual freedom, democracy, and national sovereignty; Understand the ramifications of Google imposing its radical values and ideology on the world.
Author: Simon Sinek
Publisher: Penguin
ISBN: 1591846447
Category : Business & Economics
Languages : en
Pages : 257
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Book Description
The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.
Author: James Mathewson
Publisher: Pearson Education
ISBN: 013704822X
Category : Business & Economics
Languages : en
Pages : 374
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Book Description
Real solutions to the Internet search challenges that Web marketers and content professionals struggle with every day! Take search optimization to the next level by providing the right content to the right user at the right time Up-to-the-minute guidance on "writing for Google" that reflects the latest changes to Google's algorithms New techniques for defining keywords more effectively Authored by IBM web pioneers with 45+ years of content and search optimization experience
