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Author: Philippe Huysveld
Publisher: Philippe Huysveld - GBMC
ISBN: 0244702071
Category : Business & Economics
Languages : en
Pages : 90
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Book Description
Author: Philippe Huysveld
Publisher: Philippe Huysveld - GBMC
ISBN: 0244702071
Category : Business & Economics
Languages : en
Pages : 90
Get Book
Book Description
Author: Philippe Huysveld
Publisher: Lulu.com
ISBN: 0244333947
Category :
Languages : en
Pages : 136
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Book Description
This book is targeted at business executives of companies: - approaching the Japanese Market, - reviewing their options in terms of Japan Entry Strategy, - already exporting to Japan (Indirect Sales) or, - already established and doing business in Japan (Direct Sales). Here, I do not focus on the cross-cultural side of things (please check my other books for that) but I rather cover in details the business side of things in Japan. First, I give the reader some insight into selected markets in Japan, as well B2C as B2B. Second, I show how to adapt to the local specificities, Industry by Industry, and I give some tips and guidelines for building a successful (B2C and B2B) Marketing Mix in Japan. Third, I introduce and analyse the various Entry Strategies available to foreign companies keen on developing their business in Japan.
Author: Philippe Huysveld
Publisher: Lulu.com
ISBN: 1326960776
Category : Business & Economics
Languages : en
Pages : 92
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Book Description
This book is targeted at business executives of companies: - approaching the Japanese Market, - reviewing their options in terms of Japan Entry Strategy, - already exporting to Japan (Indirect Sales) or, - already established and doing business in Japan (Direct Sales). In this book, we show: - That the Japanese Market is a great market to approach and that, provided the right methodology and marketing mix, there are great opportunities to seize in the long-term for foreign companies. - That it is necessary to get familiar with cross-cultural differences and to understand better your Japanese clients, their country, their culture and their business system. - How to market your products or services in Japan (B2C and B2B Marketing Guidelines). - Which Entry Strategies are available to foreign companies to choose from and guidelines for selection
Author: Philippe Huysveld
Publisher: Philippe Huysveld - GBMC
ISBN: 1291855440
Category : Business & Economics
Languages : en
Pages : 75
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Book Description
Cet ouvrage s’adresse aux étudiants suivant un programme d’études en langue ou commerce japonais, ou encore au lecteur averti intéressé par l’Histoire et l’Economie du Japon. Le Japon de 2014 se trouve à la croisée de nombreux défis de taille, qui sont abordés succinctement en fin de livre. Trois ans après le « tsunami » meurtrier de la région de « Tohoku », où en est le processus de reconstruction ? Le nucléaire va-t-il être remplacé par les Energies Renouvelables ? Comment le pays va-t-il faire face aux défis démographiques ? Le Japon est-il toujours un pays Innovateur ? En préparant un cours, l’auteur s’est aperçu qu’il y avait, surtout en langue anglaise, assez bien de livres sur l’Histoire et l'Economie du Japon en général, surtout après 1945, mais très... Plus > peu de livres récents se concentrant sur une lecture (purement) économique de l’Histoire entière du Japon. Malheureusement, il y a encore moins de choix en langue française. D’où, sans doute, la pertinence de cet ouvrage! Keywords: Japan, Japon, Economie du Japon, Japanese Economy, Histoire du Japon, Japanese History, Lecture Economique, Histoire Economique, Economic History, Commercer avec le Japon, Doing Business with Japan, Commercer au Japon, Doing Business in Japan, Faire des Affaires au Japon, Emploi à vie, Life Employment, Innovation au Japon, les Japonais, the Japanese
Author: Alan Goldman
Publisher: State University of New York Press
ISBN: 1438404298
Category : Philosophy
Languages : en
Pages : 372
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Book Description
This book uniquely prepares westerners for professional contacts with Japanese associates, markets, and audiences. Through stimulating analyses of Japanese society, corporate culture, and communication protocol, the reader is provided with a rich and textured blueprint of Japanese business behavior. Western professionals, managers, and diplomats are walked through a broad array of strategic communication venues and contact situations with the Japanese. Whether you are engaged in business introductions and meetings, writing and delivering speeches, establishing joint ventures or diplomatic relations, negotiating contracts, faxing memos, planning sales and advertising campaigns, or creating brochures for a Japanese market, Goldman's revelations of the Japanese mind and expectations will be invaluable. This book uniquely prepares westerners for professional contacts with Japanese associates, markets, and audiences. Through stimulating analyses of Japanese society, corporate culture, and communication protocol, the reader is provided with a rich and textured blueprint of Japanese business behavior. Western professionals, managers, and diplomats are walked through a broad array of strategic communication venues and contact situations with the Japanese. Whether you are engaged in business introductions and meetings, writing and delivering speeches, establishing joint ventures or diplomatic relations, negotiating contracts, faxing memos, planning sales and advertising campaigns, or creating brochures for a Japanese market, Goldman's revelations of the Japanese mind and expectations will be invaluable.
Author: Ria Koopmans-de Bruijn
Publisher: Scarecrow Press
ISBN: 9780810833746
Category : History
Languages : en
Pages : 324
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Book Description
Provides a general overview of literature relating to Japan and covers a broad range of subject matter, from art, feminism, and linguistics, to corporate culture, history, and medicine. Includes books published since 1980 that are related to the geographical area of Japan and to Japanese culture within that area.
Author: Diana Rowland
Publisher:
ISBN: 9780722174982
Category : Business etiquette
Languages : en
Pages : 172
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Book Description
Author: Isao Takei
Publisher: iUniverse
ISBN: 153204819X
Category : Business & Economics
Languages : en
Pages : 203
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Book Description
Japanese Business Culture and Practices presents detailed insights and descriptions on the proper ways to conduct business with contemporary Japanese. It focuses on the traditional and nontraditional business-related practices, including the internal mechanisms of promotion and decision-making in Japanese corporations. From advice on how to avoid cultural misunderstandings and how to develop trust with Japanese colleagues, readers will gain insights on how to communicate, negotiate, entertain, and socialize with Japanese as well as the minutiae of correct behavior. Using linguistic examples to facilitate how Japanese themselves view their work environment, authors Isao Takei and Jon P. Alston describe the social etiquette and protocols Japanese expect all foreigners to adopt in order to successfully conduct business. With a glossary of terms and practical real-life experiences, this is an essential guide for anyone who wants to forge deeper business relationships with Japanese.
Author: Samuel Kai Wah Chu
Publisher: World Scientific
ISBN: 9814299855
Category : Business & Economics
Languages : en
Pages : 431
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Book Description
Networked and interconnected world, improving communication, collaboration and knowledge sharing between people and organization is very important. This book provides an insight into knowledge management practices and their applications to a wide range of complex issues.
Author: Christalyn Brannen
Publisher: Stone Bridge Press
ISBN: 0893469734
Category : Business & Economics
Languages : en
Pages : 176
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Book Description
A must read for women who work for, sell to, or communicate with Japanese businesses.
