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Languages : en
Pages : 0
Book Description
White by Design
Author: Brilliant
Author: Linda O'KeeffePublisher: The Monacelli Press, LLC
ISBN: 1580933246
Category : House & Home
Languages : en
Pages : 226
Book Description
It all begins and ends with white. White is everywhere, from sculptures and art installations to interior and furniture designs to fields of snow and mythical animals. In its countless tones—eggshell, ballerina, off-white, edelweiss, and so many more—white elicits a range of emotions, depending on the viewer, the design, the culture, the use. Brilliant: White in Design examines the spectrum of colors and talents inherent in white, exploring how it is used, and viewed, in art, design, architecture, and nature. Noted design writer Linda O’Keeffe parses the language of white and considers its strengths and, at times, its weaknesses. She shows that living with white has soothing rewards and dust-collecting drawbacks; that beige is not a four-letter word but a glamorous alternative to its more pristine counterpart; that designing with white reduces everything to pure form; and much more. In more than 250 photographs, O’Keeffe showcases work, both recent and historic, from around the world—France, Japan, Spain, England, Mexico, Canada, South Africa—and across the United States. Designers and artists include Jonathan Adler, Orlando Diaz-Azcuy, Andy Goldsworthy, Kelly Hoppen, Hugh Newell Jacobsen, Richard Meier, Benjamin Noriega-Ortiz, Andrée Putman, Robert Ryman, Philippe Starck, Kelly Wearstler, and Vicente Wolf. White always makes a statement. It is distinct, versatile, and unparalleled; it is brilliant.
Design in Black and White
Author: Janelle McCullochPublisher: Images Publishing
ISBN: 1864702915
Category : Black
Languages : en
Pages : 254
Book Description
This book features those with a penchant for monochrome tones and a history of these shades in fashion, design architecture and interiors
White Space Is Not Your Enemy
Author: Kim GolombiskyPublisher: CRC Press
ISBN: 1351668765
Category : Computers
Languages : en
Pages : 612
Book Description
White Space Is Not Your Enemy is a practical graphic design and layout guide that introduces concepts and practices necessary for producing effective visual communication across a variety of formats—from web to print. Sections on Gestalt theory, color theory, and WET layout are expanded to offer more in-depth content on those topics. This new edition features new covering current trends in web design—Mobile-first, UI/UX design, and web typography—and how they affect a designer’s approach to a project. The entire book will receive an update using new examples and images that show a more diverse set of graphics that go beyond print and web and focus on tablet, mobile and advertising designs.
Advertising Design and Typography
Author: Alex W. WhitePublisher: Simon and Schuster
ISBN: 162153491X
Category : Design
Languages : en
Pages : 224
Book Description
This comprehensive overview of advertising design strategies helps students and professionals understand how to create ads that cut through the clutter. Design principles such as unity, contrast, hierarchy, dominance, scale, abstraction, and type-image relationships are thoroughly discussed. Chapters also cover: •Researching your client and your audience •What makes an ad successful •Getting the audience’s attention in a crowded marketplace •Researching your client and your audience •The importance of consistent branding and identity •The difference between print advertising, billboards, the web, television, and radio •Advertising design versus editorial design Also included is an extensive section on typography with essential information on how type is perceived by readers, typographic history, principles, and practice. Complete with over fifteen hundred examples and illustrations of outstanding advertising design from around the world, Advertising Design and Typography will change the way you develop visual ideas and train you to see in a more critical and accurate way that gets messages across more effectively. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Design Unbound: Designing for Emergence in a White Water World, Volume 1
Author: Ann M. Pendleton-JullianPublisher: MIT Press
ISBN: 0262535793
Category : Design
Languages : en
Pages : 284
Book Description
Tools for navigating today's hyper-connected, rapidly changing, and radically contingent white water world. Design Unbound presents a new tool set for having agency in the twenty-first century, in what the authors characterize as a white water world—rapidly changing, hyperconnected, and radically contingent. These are the tools of a new kind of practice that is the offspring of complexity science, which gives us a new lens through which to view the world as entangled and emerging, and architecture, which is about designing contexts. In such a practice, design, unbound from its material thingness, is set free to design contexts as complex systems. In a world where causality is systemic, entangled, in flux, and often elusive, we cannot design for absolute outcomes. Instead, we need to design for emergence. Design Unbound not only makes this case through theory but also presents a set of tools to do so. With case studies that range from a new kind of university to organizational, and even societal, transformation, Design Unbound draws from a vast array of domains: architecture, science and technology, philosophy, cinema, music, literature and poetry, even the military. It is presented in five books, bound as two volumes. Different books within the larger system of books will resonate with different reading audiences, from architects to people reconceiving higher education to the public policy or defense and intelligence communities. The authors provide different entry points allowing readers to navigate their own pathways through the system of books.
The Elements of Graphic Design
Author: Alex W. WhitePublisher: Simon and Schuster
ISBN: 1581157800
Category : Design
Languages : en
Pages : 224
Book Description
This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x 10-inch trim size, and contains 40 percent more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on Web design; new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students--regardless of experience--with a unique approach to successful design. Veteran designer and educator Alex. W. White has assembled a wealth of information and examples in his exploration of what makes visual design stunning and easy to read. Readers will discover White's four elements of graphic design, including how to: define and reveal dominant images, words, and concepts; use scale, color, and position to guide the viewer through levels of importance; employ white space as a significant component of design and not merely as background; and use display and text type for maximum comprehension and value to the reader. Offering a new way to think about and use the four design elements, this book is certain to inspire better design. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
White Graphics
Author: Gail Deibler FinkePublisher: Rockport Publishers
ISBN: 1564969681
Category : Design
Languages : en
Pages : 192
Book Description
- A unique collection that will inspire designers and clients who are afraid of using white- Showcases innovative ways to use white, white space, and negative space for dynamic effect- Features a diverse array of work from maps to marketing brochures to magazine covers
Editing by Design
Author: Jan V. WhitePublisher: Simon and Schuster
ISBN: 1621537617
Category : Design
Languages : en
Pages : 469
Book Description
An Industry Classic, Revised for the Modern Age This classic guide to winning readers for designers, art directors, and editors, has been completely updated to be applicable to both online and print publication design. Because it has truths about effective visual communication that transcend ever-changing technology, this book has been in continuous publication since 1974. Revised with the careful attention of widely respected author and professor of graphic design Alex W. White, Editing by Design, Fourth Edition, describes how both word people and design people have the same task: to reveal the true core of each message as plainly and compellingly as possible. It is a book vital to creators of today’s online and print media. Readers will find ways to marry content and form, helping story and design to reinforce each other, and create pages that are irresistible. Brimming with three hundred illustrations, chapters cover a wealth of design and editing matters, including: How to think about “editing” and “design” as a word person and a design person Teamwork and collaboration for story clarity Originality and inducement for the reader Columns and grids for organization and consistency Covers and content listings as tools for deeper reader involvement How to use type hierarchy to catch and lure readers Representational and non-representational imagery Using color as a branding device Readers will learn how editor-designer collaboration can achieve maximum creative impact through the effective use of words, images, and space. Full of practical examples, this book is equally for designers looking for a deeper understanding of how to design better and for writers and editors wanting to communicate more vividly with the utmost impact, as well as for editorial directors and publishers seeking a competitive advantage.
White Light
Author: William CummingsPublisher: The Monacelli Press, LLC
ISBN: 1580933475
Category : House & Home
Languages : en
Pages : 307
Book Description
Norway and New York City-based interior designers Bernt Heiberg and Bill Cummings of Heiberg Cummings Design bring both an eye for Scandinavian minimalism and an appreciation for a traditional American aesthetic to each of their projects. Bernt and Bill value individual expression above all, and are profoundly inspired by their clients’ own tastes and personalities. Whether reimagining a secluded home in the country or an apartment looking out over the skyline of Manhattan, the firm tailors each space to its unique inhabitants. With a flair for elegant details, their personal signature is a fusion of light, spaciousness, and muted colors that resonates with contemporary taste. This spirit is evident in this lavishly illustrated book, which includes a combination of formal essays and handwritten notes detailing Bernt and Bill’s inspirations and thought processes, as well as snapshots of glamorous events and locations. The whimsical text combined with the vivid mix of color, black and white, and collage-style prints perfectly illustrate the eclectic style of this up and coming design firm.
