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Author: Greg Richards
Publisher: Routledge
ISBN: 1134090129
Category : Science
Languages : en
Pages : 363
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Book Description
Destinations across the world are beginning to replace or supplement culture-led development strategies with creative development. This book critically analyzes the impact and effectiveness of creative strategies in tourism development and charts the emergence of 'creative tourism'. Why has ‘creativity’ become such an important aspect of development strategies and of tourism development in particular? Why is this happening now, apparently simultaneously, in so many destinations across the globe? What is the difference between cultural tourism and creative tourism? These are among the important questions this book answers. It critically examines the developing relationship between tourism and creativity, the articulation of the ‘creative turn’ in tourism, and the impact this has on theoretical perspectives and practical approaches to tourism development. A wide range of examples from Europe, North America, Asia, Australia and Africa explore the interface between tourism and creativity including: creative spaces and places such as cultural and creative clusters and ethnic precincts; the role of the creative industries and entrepreneurs in the creation of experiences; creativity and rural areas; the 'creative class' and tourism; lifestyle, creativity and tourism and marketing creative tourism destinations. The relationship between individual and collective forms of creativity and the widely differing forms of modern tourism are also discussed. In the concluding section of the book the contribution of creativity to tourism and to development strategies in general is assessed, and areas for future research are outlined. The diverse multidisciplinary contributions link theory and practice, and demonstrate the strengths and weaknesses of creativity as a tourism development strategy and marketing tool. It is the first exploration of the relationship between tourism and creativity and its consequences for tourism development in different parts of the world.
Author: Greg Richards
Publisher: Routledge
ISBN: 1134090129
Category : Science
Languages : en
Pages : 363
Get Book
Book Description
Destinations across the world are beginning to replace or supplement culture-led development strategies with creative development. This book critically analyzes the impact and effectiveness of creative strategies in tourism development and charts the emergence of 'creative tourism'. Why has ‘creativity’ become such an important aspect of development strategies and of tourism development in particular? Why is this happening now, apparently simultaneously, in so many destinations across the globe? What is the difference between cultural tourism and creative tourism? These are among the important questions this book answers. It critically examines the developing relationship between tourism and creativity, the articulation of the ‘creative turn’ in tourism, and the impact this has on theoretical perspectives and practical approaches to tourism development. A wide range of examples from Europe, North America, Asia, Australia and Africa explore the interface between tourism and creativity including: creative spaces and places such as cultural and creative clusters and ethnic precincts; the role of the creative industries and entrepreneurs in the creation of experiences; creativity and rural areas; the 'creative class' and tourism; lifestyle, creativity and tourism and marketing creative tourism destinations. The relationship between individual and collective forms of creativity and the widely differing forms of modern tourism are also discussed. In the concluding section of the book the contribution of creativity to tourism and to development strategies in general is assessed, and areas for future research are outlined. The diverse multidisciplinary contributions link theory and practice, and demonstrate the strengths and weaknesses of creativity as a tourism development strategy and marketing tool. It is the first exploration of the relationship between tourism and creativity and its consequences for tourism development in different parts of the world.
Author: Nancy duxbury
Publisher: CABI
ISBN: 178924353X
Category : Business & Economics
Languages : en
Pages : 300
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Book Description
This book provides a synthesis of current research and international best practice in the emerging field of creative tourism. Including knowledge, insights, and reflections from both practitioners and researchers, it covers types of creative tourist, trends, designing and implementing creative tourism products, embedding activities in a community and place, and addressing sustainability challenges. Applying lessons learned from the CREATOUR project and other initiatives, the editors present key information in an actionable manner best suited to people working on the ground. A vital resource for tourism agencies, practitioners, planners and policymakers interested in developing creative tourism programmes and activities, this book will also be of interest to cultural and creative tourism researchers, students, and teachers of tourism and culture-based development.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 98
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Book Description
Author: Vanessa Ratten
Publisher: Routledge
ISBN: 0429663285
Category : Business & Economics
Languages : en
Pages : 187
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Book Description
Tourism can take many different forms and types but increasingly it is viewed as one of the most innovative industries. This book showcases the innovations in tourism through a creativity, sustainability and technology perspective. Tourism Innovation: Technology, Sustainability and Creativity addresses the growing use and importance of tourism innovation in society. Readers of this book will gain a global perspective on how the tourism industry is changing and taking advantage of emerging technologies, which will help them to foresee potential changes in the industry and plan for the future. Tourism innovation is defi ned as innovating in a cost-effi cient manner by taking into account the available resources. Most of the focus on tourism innovation has been on developing countries but it is also used by companies in other locations. This book explores the way in which tourism innovation differs from other types of innovation and offers a creative solution to issues about sustainability and the circular economy. In this vein, it includes chapters addressing issues related to the following but not limited subjects: co-creation in innovation, social issues in innovation, leadership and innovation, forms of innovation, government innovation and innovation research. This book is suitable for tourism industry professionals, researchers and policy experts who are interested in how innovation is embedded in the tourism industry.
Author: Kathleen Scherf
Publisher:
ISBN: 9781773851884
Category : Business & Economics
Languages : en
Pages : 215
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Book Description
Tourists are travelling the world in greater numbers than ever before, seeking immersive cultural experiences. This massive rise of tourism has caused issues of environmental and cultural sustainability in the world's global cities. At the same time, smaller cities and rural communities struggling with increasing urbanization and the loss of traditional industries could benefit from increased tourism. Smaller cities and communities are uniquely well-suited to hosting tourists seeking authentic connection with local cultures. Locally led, collaborative efforts to build creative tourism industries have the possibility to reinvigorate communities facing economic depression or devastation. Creative tourism offers the opportunity to build socially and environmentally sustainable channels for cultural and economic growth that benefit locals and visitors alike. Creative Tourism in Smaller Communities examines the processes, policies, and methodologies of creative tourism, paying special attention to the ways creative and place-based tourism can aid sustainable economic and cultural development. With topics ranging from placemaking through food to the cultural impacts of cruise travel, and from catalyzing creative tourism to creating resiliency, this collection offers a wide range of theoretical and practical perspectives from a variety of experts. Creative Tourism in Smaller Communities offers a bold vision for the future of tourism worldwide.
Author: Nancy Duxbury
Publisher: Edward Elgar Publishing
ISBN: 1788110722
Category :
Languages : en
Pages : 224
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Book Description
Original and thought-provoking, this book investigates how creative experiences, interactions, and place-specific dynamics and contexts combine to give shape to the expanding field of creative tourism across the globe. Exploring the evolution of research in this field, the authors investigate pathways for future research that advance conceptual questions and pragmatic issues.
Author: Kirá?ová, Alžbeta
Publisher: IGI Global
ISBN: 1522520171
Category : Business & Economics
Languages : en
Pages : 375
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Book Description
Tourism has become a booming industry within the last few decades, and with the help of many new unique destinations and activities, creative tourism will continue this upward trajectory for the foreseeable future. Tourism helps stimulate economies, decrease unemployment, promote cultural diversity, and is overall a positive impact on the world. Driving Tourism through Creative Destinations and Activities provides a comprehensive discussion on the most unique, emerging tourism topics and trends. Featuring engaging topics such as social networking, destination management organizations, tourists’ motivations, and service development, this publication is a pivotal resource of academic material for managers, practitioners, students, and researchers actively involved in the hospitality and tourism industry.
Author: Rebecca Wurzburger
Publisher: Sunstone Press
ISBN: 0865347247
Category : Tourism
Languages : en
Pages : 228
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Book Description
This resource is based on and draws from the proceedings of the 2008 Santa Fe & UNESCO International Conference on Creative Tourism, this first-of-a-kind conference that brought together delegates from 16 countries.
Author: OECD
Publisher: OECD Publishing
ISBN: 9264207872
Category :
Languages : en
Pages : 180
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Book Description
This report examines the growing relationship between tourism and the creative industries in a variety of contexts in order to guide the development of effective policies to develop added value from the emerging relationship and ensure coherency across governments.
Author: Philip Long
Publisher: Routledge
ISBN: 1317565274
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
This book focuses on the theoretical, policy and practice linkages and disjunctures between tourism and the creative industries. There are clear and strong intersections between the sectors, for example in the development and application of new and emerging media in tourism; festivals and cultural events showcasing the creative identity of place; tours and place identities associated with film, TV, music and arts tourism; as well as particular destinations being promoted on the basis of their ‘creative’ endowments such as theatre breaks, art exhibitions and fashion shows. Tourism and the Creative Industries explores a variety of relationships in one volume and offers innovative and critical insights into how creative industries and tourism together contribute to place identity, tourist experience, destination marketing and management. The book is aligned with the sectors that have been demarcated by the UK Government Department of Culture, Media and Sport as comprising the creative industries: advertising and marketing; architecture; design and designer fashion; film, TV, video, radio and photography; IT, software and computer services; publishing and music; performing and visual arts. The title of this volume demonstrates how the exclusion of tourism from the creative industries is arguably perverse, given that much of the work by destination managers and of private sector tourism is characterised by creativity and innovation. Interdisciplinary research and international context bring a broader perspective on how the creative industries operate in varying cultural and policy contexts in relation to tourism. This book brings together the parallel and disparate inter-disciplinary fields of tourism and the creative industries and will be of interest to students, academics and researchers interested in tourism, creative industries, marketing and management.
