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Author: Dave Peck
Publisher: John Wiley & Sons
ISBN: 1118147359
Category : Business & Economics
Languages : en
Pages : 233
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Book Description
Be sure you've addressed the most important questions before using social media to market your company or brand! From small business owners to job seekers, social media marketing campaigns are being started every day. However, without the proper prep work, campaigns fail, brands or organizations are impacted, customers are not engaged, and money and efforts are wasted. This invaluable guide answers all the most important questions to consider before starting a marketing campaign using social media so you can avoid common pitfalls. Social media guru and author David Peck presents you with a working knowledge of the different social media tools that are needed to effectively embark on a social media marketing campaign. Guides you through defining goals, setting up a web site, using pertinent social networks, linking sites together, building a community, and monitoring progress Features numerous real-world stories that offer unique insight on what to do and what not to do Shares simple tips for developing a web site with no code required Sifts through the enormous amount of social media available and helps you select which is most appropriate for your needs Addresses how to locate and engage people and then keep them coming back Answering a plethora of common questions, this book shows you how to engage your customers with social media in a way that will keep them coming back for more.
Author: Dave Peck
Publisher: John Wiley & Sons
ISBN: 1118147359
Category : Business & Economics
Languages : en
Pages : 233
Get Book
Book Description
Be sure you've addressed the most important questions before using social media to market your company or brand! From small business owners to job seekers, social media marketing campaigns are being started every day. However, without the proper prep work, campaigns fail, brands or organizations are impacted, customers are not engaged, and money and efforts are wasted. This invaluable guide answers all the most important questions to consider before starting a marketing campaign using social media so you can avoid common pitfalls. Social media guru and author David Peck presents you with a working knowledge of the different social media tools that are needed to effectively embark on a social media marketing campaign. Guides you through defining goals, setting up a web site, using pertinent social networks, linking sites together, building a community, and monitoring progress Features numerous real-world stories that offer unique insight on what to do and what not to do Shares simple tips for developing a web site with no code required Sifts through the enormous amount of social media available and helps you select which is most appropriate for your needs Addresses how to locate and engage people and then keep them coming back Answering a plethora of common questions, this book shows you how to engage your customers with social media in a way that will keep them coming back for more.
Author: H. Norman Wright
Publisher: Harvest House Publishers
ISBN: 0736931031
Category : Religion
Languages : en
Pages : 144
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Book Description
The Perfect Remedy for Cold Feet! More than half of all couples who become engaged this year will never make it to the altar. Why? Leading experts believe it's because couples fail to really get to know their potential mate before getting engaged. Relationship expert and noted couples counselor Norm Wright steers potential brides and grooms through a series of soul-searching questions to discern if they've really met "the One." Couples will be much more confident about whether or not to pursue marriage after completing these in-depth and personal questions. Norm also addresses the delicate subject of calling off the wedding if readers discover that a potential mate isn't actually meant to be a life partner.
Author: Roy J. Lewicki
Publisher: John Wiley & Sons
ISBN: 0471013218
Category : Business & Economics
Languages : en
Pages : 308
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Book Description
Think Before You Speak Think Before You Speak takes you through the entire negotiationprocess in all its variations and contexts, both in business andeveryday life. By preparing you to think clearly and strategically,this invaluable guide gives you an edge that will help you toachieve success while maintaining the best possible relations withthose opposing you. Here's an outline of how Think Before You Speakleads you through the strategic negotiation process: CHAPTER & TOPIC * Overview/Plan * Assess Your Position * Assess Other Party * Analyze Context * Selecting a Strategy * Competition * Collaboration * Other Strategies * Building Collaboration * Resolving Conflict * Third Party Help * Communicating * Legal/Ethical Issues * Multiple Parties * Global Negotiation * Improving Negotiation STEP IN PROCESS * ANALYZE STRATEGIC ISSUES * SELECT A STRATEGY * INITIATE THE NEGOTIATION PROCESS * MANAGE THE NEGOTIATION PROCESS * OBTAIN OUTCOMES AND LEARN FROM THE EXPERIENCE Practical, authoritative, and comprehensive, Think Before You Speakgives you the tools to handle any negotiation with confidence.
Author: Martin Illingworth
Publisher: Crown House Publishing
ISBN: 1781352305
Category : Education
Languages : en
Pages : 180
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Book Description
When was the last time you took a moment to pause and really think about your teaching? Think Before You Teach is purposefully full of questions: the openings of discussions to have, first with yourself and then, maybe later, with your colleagues. It doesn't promise all the answers. And it doesn't tell you what to teach. But it will ask you to think about why you want to teach and how you are going to teach. Arrive at school in the morning armed with a clear sense of why you are there and how you will have an impact on the hopes of your students. Regardless of government policies or school initiatives you remain the most important factor in the learning of your students. The students know it and they are looking to you for a lead. You are the key resource in the room; thinking about how to employ this resource is vital. Take a moment and give yourself that time and space to think. Teachers think about a lot on a daily basis: the curriculum, classroom practice, assessment, tests and exams, data, lesson planning etc. They think about Ofsted and policy and pressure. There are also the big things to think about. In a changing world what is our purpose as educators? Technology and the internet have changed the knowledge/skills debate. How do we equip digital natives for the future? What is your personal philosophy? To tackle these questions, teachers need hope, humour, imagination and motivation: Martin offers this in scores.For anybody thinking of entering the teaching profession, student teachers, teacher trainers, NQTs and teachers of all levels of experience. The book explores the various teacher training routes - School Direct, Teach First, PGCE - and the questions teachers should be asking about the path they have taken and their continuing professional development (CPD) needs. By raising questions about pedagogy, good practice, values and responsibilities, to name but a few, Martin encourages all teachers to become reflective practitioners and rediscover their passion.
Author: Seymour A Papert
Publisher: Basic Books
ISBN: 154167510X
Category : Education
Languages : en
Pages : 256
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Book Description
In this revolutionary book, a renowned computer scientist explains the importance of teaching children the basics of computing and how it can prepare them to succeed in the ever-evolving tech world. Computers have completely changed the way we teach children. We have Mindstorms to thank for that. In this book, pioneering computer scientist Seymour Papert uses the invention of LOGO, the first child-friendly programming language, to make the case for the value of teaching children with computers. Papert argues that children are more than capable of mastering computers, and that teaching computational processes like de-bugging in the classroom can change the way we learn everything else. He also shows that schools saturated with technology can actually improve socialization and interaction among students and between students and teachers. Technology changes every day, but the basic ways that computers can help us learn remain. For thousands of teachers and parents who have sought creative ways to help children learn with computers, Mindstorms is their bible.
Author: Steven M. Constantino
Publisher: Corwin Press
ISBN: 1071803697
Category : Education
Languages : en
Pages : 191
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Book Description
New and Improved - Revisit Five Simple Principles and Engage With Every Family Why haven’t we been more successful in engaging every family in the educational lives of their children? Why do we still struggle with the notion of engaging every family as a conduit to improved student learning? This book outlines a pathway and process to engage every family, including those families that have been traditionally disengaged or disenfranchised. Updates to this second edition include updated research to ensure a firmer foundation for each of its five simple principles as well as: - Reflections about implicit bias, equitable learning outcomes, and the role family engagement plays - A deeper dive into the idea of family efficacy, or empowering families to work alongside teachers for improved learning - A nuanced switch from building to developing relationships, and how trust is at the core of that subtle difference Join Dr. Steve Constantino as he shares what he has learned and how he has improved the Five Simple Principles for family engagement and its powerful effects upon student achievement.
Author: Daniel Kahneman
Publisher: Farrar, Straus and Giroux
ISBN: 1429969350
Category : Psychology
Languages : en
Pages : 511
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Book Description
Major New York Times bestseller Winner of the National Academy of Sciences Best Book Award in 2012 Selected by the New York Times Book Review as one of the ten best books of 2011 A Globe and Mail Best Books of the Year 2011 Title One of The Economist's 2011 Books of the Year One of The Wall Street Journal's Best Nonfiction Books of the Year 2011 2013 Presidential Medal of Freedom Recipient Kahneman's work with Amos Tversky is the subject of Michael Lewis's The Undoing Project: A Friendship That Changed Our Minds In his mega bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation—each of these can be understood only by knowing how the two systems shape our judgments and decisions. Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives—and how we can use different techniques to guard against the mental glitches that often get us into trouble. Winner of the National Academy of Sciences Best Book Award and the Los Angeles Times Book Prize and selected by The New York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is destined to be a classic.
Author: Grant P. Wiggins
Publisher: ASCD
ISBN: 1416600353
Category : Education
Languages : en
Pages : 383
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Book Description
What is understanding and how does it differ from knowledge? How can we determine the big ideas worth understanding? Why is understanding an important teaching goal, and how do we know when students have attained it? How can we create a rigorous and engaging curriculum that focuses on understanding and leads to improved student performance in today's high-stakes, standards-based environment? Authors Grant Wiggins and Jay McTighe answer these and many other questions in this second edition of Understanding by Design. Drawing on feedback from thousands of educators around the world who have used the UbD framework since its introduction in 1998, the authors have greatly revised and expanded their original work to guide educators across the K-16 spectrum in the design of curriculum, assessment, and instruction. With an improved UbD Template at its core, the book explains the rationale of backward design and explores in greater depth the meaning of such key ideas as essential questions and transfer tasks. Readers will learn why the familiar coverage- and activity-based approaches to curriculum design fall short, and how a focus on the six facets of understanding can enrich student learning. With an expanded array of practical strategies, tools, and examples from all subject areas, the book demonstrates how the research-based principles of Understanding by Design apply to district frameworks as well as to individual units of curriculum. Combining provocative ideas, thoughtful analysis, and tested approaches, this new edition of Understanding by Design offers teacher-designers a clear path to the creation of curriculum that ensures better learning and a more stimulating experience for students and teachers alike.
Author: Heather Wolpert-Gawron
Publisher: Corwin Press
ISBN: 1506363296
Category : Education
Languages : en
Pages : 257
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Book Description
Based on over 1000 nationwide student surveys, these 10 deep engagement strategies help you implement achievement-based cooperative learning. Includes video and a survey sample.
Author: Debbi Bryson
Publisher: Tyndale House Publishers
ISBN: 1496458362
Category : Religion
Languages : en
Pages : 397
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Book Description
We live in a foolish world with women making bad choices and suffering from the collateral damage of other's wrong choices. The One Year Wisdom for Women Devotional, based on the audio program of the same name, was birthed out of the great need for women to hear how God addresses every single facet of their lives through the powerful and practical book of Proverbs. For many, the Proverbs are hard to study because the topics jump around from verse to verse. The One Year Wisdom for Women Devotional is a practical tool that will help women in their daily walk with the Lord. It is a great companion to the One Year Bible because it directly follows that book's daily Proverbs reading. Each day not only follows the script of the Wisdom for Women audio program, it also references the One Year Bible reading schedule and ends with a powerful call to action.
