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Author: Siobhàn McHugh
Publisher: Columbia University Press
ISBN: 0231557604
Category : Computers
Languages : en
Pages : 280
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Book Description
Now two decades old, podcasting is an exuberant medium where new voices can be found every day. As a powerful communications tool that is largely unregulated and unusually accessible, this influential medium is attracting scholarly scrutiny across a range of fields, from media and communications to history, criminology, and gender studies. Hailed for intimacy and authenticity in an age of mistrust and disinformation, podcasts have developed fresh models for storytelling, entertainment, and the casual imparting of knowledge. Podcast hosts have forged strong parasocial relationships that attract advertisers, brands, and major platforms, but can also be leveraged for community, niche, and public-interest purposes. In The Power of Podcasting, award-winning narrative podcast producer and leading international audio scholar Siobhán McHugh dissects the aesthetics and appeal of podcasts and reveals the remarkable power of the audio medium to build empathy and connection via voice and sound. Drawing on internationally acclaimed podcasts she helped produce (The Greatest Menace, The Last Voyage of the Pong Su, Phoebe’s Fall), she blends practical insights into making complex narrative podcasts and chatcasts or conversational shows with critical analysis of the art and history of audio storytelling. She also surveys the emerging canon of podcast formats. Grounded in concepts from the affective power of voice to the choreography of sound and packed with case studies and insider tips from McHugh’s decades of experience, this richly storied book immerses readers in the enthralling possibilities of the world of sound.
Author: Siobhàn McHugh
Publisher: Columbia University Press
ISBN: 0231557604
Category : Computers
Languages : en
Pages : 280
Get Book
Book Description
Now two decades old, podcasting is an exuberant medium where new voices can be found every day. As a powerful communications tool that is largely unregulated and unusually accessible, this influential medium is attracting scholarly scrutiny across a range of fields, from media and communications to history, criminology, and gender studies. Hailed for intimacy and authenticity in an age of mistrust and disinformation, podcasts have developed fresh models for storytelling, entertainment, and the casual imparting of knowledge. Podcast hosts have forged strong parasocial relationships that attract advertisers, brands, and major platforms, but can also be leveraged for community, niche, and public-interest purposes. In The Power of Podcasting, award-winning narrative podcast producer and leading international audio scholar Siobhán McHugh dissects the aesthetics and appeal of podcasts and reveals the remarkable power of the audio medium to build empathy and connection via voice and sound. Drawing on internationally acclaimed podcasts she helped produce (The Greatest Menace, The Last Voyage of the Pong Su, Phoebe’s Fall), she blends practical insights into making complex narrative podcasts and chatcasts or conversational shows with critical analysis of the art and history of audio storytelling. She also surveys the emerging canon of podcast formats. Grounded in concepts from the affective power of voice to the choreography of sound and packed with case studies and insider tips from McHugh’s decades of experience, this richly storied book immerses readers in the enthralling possibilities of the world of sound.
Author: Siobhán McHugh
Publisher: UNSW Press
ISBN: 9781742237022
Category : Computers
Languages : en
Pages : 322
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Book Description
Podcasting is hailed for its intimacy and authenticity in an age of mistrust and disinformation. And while it is relatively easy to make a podcast, it is much harder to make a great one. In The Power of Podcasting, award-winning podcast producer and leading international audio scholar Siobhán McHugh provides a unique blend of practical insights into, and critical analysis of, the invisible art of audio storytelling. Packed with case studies, history, tips and techniques from the author's four decades of experience, this original book brings together a wealth of knowledge to introduce you to the seductive world of sound. If you've ever said you want to start a podcast, this is the book you need to understand the craft, the history and the power of creating meaningful stories through sound. 'Essential reading for anyone aspiring to make memorable audio. This is the ultimate guide to podcasting from a master of the craft.' -- Richard Baker, multi-award-winning host of Phoebe's Fall, Wrong Skin and The Last Voyage of the Pong Su 'Much more than a how-to guide for aspiring podcasters ... A reminder of the power of sound and the huge potential of the podcast medium.' -- Richard Berry, University of Sunderland 'Absolutely fascinating, and a terrific lesson in how to tell good stories. Whether you seek instruction, or simply to know why some podcasts are better than others, this book is for you. Considering how rapidly podcasting is developing, McHugh manages to keep it bang up to date, charting the latest trends and the ever-expanding honour roll of podcasts circulating around the world. For those looking for practical guidance in creating or improving their own podcasting, she populates the chapters with real, living, breathing people in all the highs and lows of their humanity, which is, after all, the secret to great radio, journalism and outstanding podcasting.' -- Olya Booyar, Head of Radio, Asia-Pacific Broadcasting Union 'A love letter to the power of podcasting and audio, from one of the most experienced storytellers with sound.' -- James Cridland, Editor of PODNEWS 'The most in-depth guide to the best audio storytelling around the world. Packed with useful insights and ideas.' -- Marc Fennell, Creator of Stuff the British Stole 'Storytelling is Siobhán's gift, so it shouldn't be a surprise that this book is written as an immersive narrative ... the ideal book for students, trainers, researchers and anyone who wants to learn about the inner workings of podcasting.' -- Kim Fox, Professor of Practice, American University in Cairo and Co-chair Podcast Studies Network 'An invaluable resource for anyone interested in understanding today's global podcasting phenomenon. I learned so much.' -- Caroline Guerrero, CEO of Radio Ambulante Studios
Author: Michael Woodland Geoghegan
Publisher: Taylor & Francis
ISBN: 024080967X
Category : Art
Languages : en
Pages : 448
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Book Description
Podcast Academy, the leader in audio/video podcast and new media education, brings you their first book, Podcast Academy: The Business Podcasting Book, based on their seminars.
Author: David Power
Publisher:
ISBN: 9781535229890
Category :
Languages : en
Pages : 132
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Book Description
What Podcasting 'Gurus' Don't Tell You But you absolutely must know before starting a podcast... One podcasting authority suggests "Technology isn't important." Another sums up the entire podcast creation process in a four-minute video. A third insists you can podcast without money, gear or experience. None of them take the time to explain what the buttons, dials and lights all mean -- they leave you to figure out the techie stuff on your own. Introduction to Podcast Technology is different. It acknowledges that technology is not the most important aspect of podcasting. But instead of trying to convince you everything is easy, the book guides you through each stage of the podcast creation process in detail and offers precise, step-by-step instructions on the essential tools and techniques you need to record, produce and launch a podcast. Here are just a few of the topics covered in Introduction to Podcast Technology: How to tell the difference between a good recording room and a bad one (and how to avoid wasting time and money when improving a bad room.) Learn the two main types of microphones and why only one of them is appropriate for most podcasters. Discover the difference between an audio interface and an audio recorder (and which to choose if you can only afford one or the other.) Discover the one recording accessory that can make the biggest improvement in the quality of your recordings. (You'll be surprised how inexpensive this one is.) How to configure free software (used by a lot of podcasting pros) to convert master recordings to MP3 format. Learn what to look for (and look out for) when choosing a media host. Discover the most effective method to get your show listed in the iTunes podcast directory. Book owners also receive FREE enrollment in a 15-day companion video course. Look over the author's shoulder as he breaks down complex podcasting topics including: equalization, compression, MP3 encoding, navigating a media host's dashboard, and much more. Whether you're an aspiring podcaster who's intimidated or overwhelmed by technology, or an experienced professional looking for new production techniques, Introduction to Podcast Technology offers exactly what you need. Don't let technology stand in the way of sharing your knowledge, passion and voice with the world. Click the [Buy now...] button and start reading Introduction to Podcast Technology today!
Author: Keith Carlson
Publisher:
ISBN: 9781521778647
Category :
Languages : en
Pages : 56
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Book Description
The purpose of this book is to educate you about podcasts, podcasting, and how this exciting mode of 21st-century communication and content marketing can elevate your brand and expose you, your ideas, and your products and services to new potential customers and fans. Reaching more people means that you may earn more money, increase your credibility, be recognized as a thought leader, and have a greater impact on the world.As experienced professional podcasters with our fingers on the pulse of why podcasts are so important in the 21st century, we want you to understand: * What a podcast is and why you should start one * Why podcasting is so darn fun * How to choose a niche and create your own podcast * How to find affordable help with the technical aspects of podcasting * What bare bones equipment you'll need to get started * A step-by-step guide to launch your podcast * How to effectively grow and sustain your podcast audience * The nuts and bolts of monetizing your podcast Ready to learn and get excited about podcasting? Let's dive in!
Author: Sonja Cherry-Paul
Publisher: Heinemann Educational Books
ISBN: 9780325076850
Category : Education
Languages : en
Pages : 176
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Book Description
Foreword / Cornelius Minor Gratitude -- Creating a culture of reading through book clubs -- Organizing and setting up book clubs -- Launching and managing book clubs -- Lighting the fire of discussion -- Resources at a glance -- Living with books all year long.
Author: Richard Powers
Publisher: W. W. Norton & Company
ISBN: 0393635538
Category : Fiction
Languages : en
Pages : 512
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Book Description
Winner of the Pulitzer Prize in Fiction Shortlisted for the Man Booker Prize New York Times Bestseller A New York Times Notable Book and a Washington Post, Time, Oprah Magazine, Newsweek, Chicago Tribune, and Kirkus Reviews Best Book of 2018 "The best novel ever written about trees, and really just one of the best novels, period." —Ann Patchett The Overstory, winner of the 2019 Pulitzer Prize in Fiction, is a sweeping, impassioned work of activism and resistance that is also a stunning evocation of—and paean to—the natural world. From the roots to the crown and back to the seeds, Richard Powers’s twelfth novel unfolds in concentric rings of interlocking fables that range from antebellum New York to the late twentieth-century Timber Wars of the Pacific Northwest and beyond. There is a world alongside ours—vast, slow, interconnected, resourceful, magnificently inventive, and almost invisible to us. This is the story of a handful of people who learn how to see that world and who are drawn up into its unfolding catastrophe.
Author: Martin Spinelli
Publisher: Bloomsbury Publishing USA
ISBN: 1501328662
Category : Performing Arts
Languages : en
Pages : 277
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Book Description
Born out of interviews with the producers of some of the most popular and culturally significant podcasts to date (Welcome to Night Vale, Radiolab, Serial, The Black Tapes, We're Alive, The Heart, The Truth, Lore, Love + Radio, My Dad Wrote a Porno, and others) as well as interviews with executives at some of the most important podcasting institutions and entities (the BBC, Radiotopia, Gimlet Media, Audible.com, Edison Research, Libsyn and others), Podcasting documents a moment of revolutionary change in audio media. The fall of 2014 saw a new iOS from Apple with the first built-in “Podcasts” app, the runaway success of Serial, and podcasting moving out of its geeky ghetto into the cultural mainstream. The creative and cultural dynamism of this moment, which reverberates to this day, is the focus of Podcasting. Using case studies, close analytical listening, quantitative and qualitative analysis, production analysis, as well as audience research, it suggests what podcasting has to contribute to a host of larger media-and-society debates in such fields as: fandom, social media and audience construction; new media and journalistic ethics; intimacy, empathy and media relationships; cultural commitments to narrative and storytelling; the future of new media drama; youth media and the charge of narcissism; and more. Beyond describing what is unique about podcasting among other audio media, this book offers an entry into the new and evolving field of podcasting studies.
Author: Phil M. Jones
Publisher: John Wiley & Sons
ISBN: 1119473454
Category : Business & Economics
Languages : en
Pages : 183
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Book Description
The sales guide for non-sales professionals Exactly How to Sell walks you through a tried and true process that draws on time tested methods that are designed to attract and keep more customers. No matter what you are selling (yourself, your product or your services) this simple read is certain to provide you actionable strategies to deliver you more of the sales results you are looking for. Inside, Phil M. Jones writes from experience and explains how to get more customers and keep them all happy—while they’re spending more money, more often. Using simple, practical, and easy-to-implement methods in line with the modern business landscape, Phil educates and guides you, giving you the confidence you need to develop the skills you need to win more business. Boost your salesmanship to support your core profession Create intent in a buyer and scenarios where everybody wins Choose your words wisely and present like a pro Overcome the indecision in your customers and close more sales Manage your customer base and have them coming back for more If you want to up your sales game, Exactly How to Sell shows you how.
Author: Annemarie Cross
Publisher: Lulu.com
ISBN: 0648502007
Category : Business & Economics
Languages : en
Pages : 169
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Book Description
Heard that podcasting is a great way to get your message out? Yes, it is! However, if you?re looking for a quick and easy way to get your podcast up and running ? this book is not for you. There are plenty of free resources online to help you. In fact, I?ve purposely NOT spent too much time focusing on technology. Because as an aspiring Industry Thought Leader, there are more important things you need to clarify FIRST, before you concern yourself with technology. These things are covered in detail in this book, which include: Six podcasting myths, which are irrelevant, untrue and misleading, and you should ignore as an aspiring Industry Thought Leader. Five ways to monetize your Thought Leader message with a podcast. How to define and position your Thought Leader message, and more. This book is for you, if you?re interested in building your reputation as an authority in your field, so you can begin to generate leads, enquiries, and paying clients from your very first episode.
