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Author: Andrew N. Case
Publisher: University of Washington Press
ISBN: 0295743026
Category : Nature
Languages : en
Pages : 294
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Book Description
From green-lifestyle mavens who endorse products on social media to natural health activists sponsored by organic food companies, the marketplace for advice about how to live life naturally is better stocked than ever. Where did the curious idea of buying one’s way to sustainability come from? In no small part, as Andrew Case shows, the answer lies in the story of entrepreneur and reformer J. I. Rodale, his son Robert Rodale, and their company, the Rodale Press. These pioneers of organic gardening were also pioneers in cultivating a niche for natural health products in the 1950s, organizing the emerging marketplace for organic foods in the 1960s, and publishing an endless supply of advice books on diet and health in the process. Rodale’s marketplace environmentalism brought environmentally minded consumers together and taught Americans how to grow food, eat, and live in more environmentally friendly ways. Yet the marketplace has proved more effective at addressing individual health concerns than creating public health interventions. It is as liable to champion untested and ineffectual health supplements as it is to challenge the indiscriminant use of dangerous pesticides. For anyone trying to make sense of the complex tensions between business profits and the desire for environmental reform, The Organic Profit is essential reading.
Author: Andrew N. Case
Publisher: University of Washington Press
ISBN: 0295743026
Category : Nature
Languages : en
Pages : 294
Get Book
Book Description
From green-lifestyle mavens who endorse products on social media to natural health activists sponsored by organic food companies, the marketplace for advice about how to live life naturally is better stocked than ever. Where did the curious idea of buying one’s way to sustainability come from? In no small part, as Andrew Case shows, the answer lies in the story of entrepreneur and reformer J. I. Rodale, his son Robert Rodale, and their company, the Rodale Press. These pioneers of organic gardening were also pioneers in cultivating a niche for natural health products in the 1950s, organizing the emerging marketplace for organic foods in the 1960s, and publishing an endless supply of advice books on diet and health in the process. Rodale’s marketplace environmentalism brought environmentally minded consumers together and taught Americans how to grow food, eat, and live in more environmentally friendly ways. Yet the marketplace has proved more effective at addressing individual health concerns than creating public health interventions. It is as liable to champion untested and ineffectual health supplements as it is to challenge the indiscriminant use of dangerous pesticides. For anyone trying to make sense of the complex tensions between business profits and the desire for environmental reform, The Organic Profit is essential reading.
Author: Richard Wiswall
Publisher: Chelsea Green Publishing
ISBN: 1603581421
Category : Business & Economics
Languages : en
Pages : 201
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Book Description
Contrary to popular belief, a good living can be made on an organic farm. What's required is farming smarter, not harder. Wiswall shares advice on how to make vegetable production more efficient, better manage employees and finances, and turn a profit.
Author: Nick Neddo
Publisher:
ISBN: 1592539262
Category : Art
Languages : en
Pages : 163
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Book Description
This is an art book which highlights the possibility of using natural, organic materials as art supplies and inspiration.
Author: Daniel Mays
Publisher: Storey Publishing, LLC
ISBN: 1635861896
Category : Gardening
Languages : en
Pages : 241
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Book Description
No-till — a method of growing crops and providing pasture without disturbing the soil — has become an important alternative to standard farming practices. In this comprehensive guide to successful no-till vegetable farming for aspiring and beginning farmers, author Daniel Mays, owner and manager of an organic no-till farm in Maine, outlines the environmental, social, and economic benefits of this system. The methods described are designed for implementation at the human scale, relying primarily on human power, with minimal use of machinery. The book presents streamlined planning and record-keeping tools as well as marketing strategies, and outlines community engagement programs like CSA, food justice initiatives, and on-farm education.
Author: Jean-Martin Fortier
Publisher: New Society Publishers
ISBN: 0865717656
Category : Technology & Engineering
Languages : en
Pages : 243
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Book Description
Grow better not bigger with proven low-tech, human-scale, biointensive farming methods
Author: Eliot Coleman
Publisher: Chelsea Green Publishing
ISBN: 1603588175
Category : Garden crops (Horticulture)
Languages : en
Pages : 306
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Book Description
Offers both experienced and small-scale farmers and market growers a productive and profitable form of farming proven to work well for the earth and its stewards. New information has been included in this edition to showcase the new tools and techniques that Eliot has been developing over the last thirty-five years. --Adapted from publisher description.
Author: Bala Chakravarthy
Publisher: Pearson Prentice Hall
ISBN: 0132339528
Category : Business & Economics
Languages : en
Pages : 257
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Book Description
The author provides tools and a framework for successfully sustaining profitable growth. Focusing on the execution of renewal strategies, he examines the characteristics of the entrepreneur-manager, explains how to locate a suitable organizational home for the project, and presents ways to create support for its implementation.
Author: David Grant
Publisher: Chelsea Green Publishing
ISBN: 1603586059
Category : Business & Economics
Languages : en
Pages : 192
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Book Description
How to Articulate and Assess What Success Looks Like The Social Profit Handbook offers those who lead, govern, and support mission-driven organizations and businesses new ways to assess their impact in order to improve future work rather than merely judge past performance. For-profit institutions measure their success primarily by monetary gains. But nonprofit institutions are different; they aim for social profit. How do you measure the success of these social profit institutions, where missions are focused on the well-being of people, place, and planet? Drawing upon decades of leadership in schools and the foundation and nonprofit worlds, author David Grant offers strategies—from creating mission time to planning backwards to constructing qualitative assessment rubrics—that help organizations take assessment back into their own hands, and improve their work as a result. His insights, illustrated by numerous case studies, make this book a unique organizational development tool for a wide range of nonprofit organizations, as well as emerging mission-based social venture businesses, such as low-profit corporations and B Corps. The Social Profit Handbook presentsassessment and evaluation not as ends in themselves but as the path toward achieving what matters most in the social sector. The result: more benefits to society and stronger, more unified, more effective organizations prepared to make the world a better place.
Author: Lafley
Publisher: Penguin Books India
ISBN: 9780143065173
Category : Corporations
Languages : en
Pages : 356
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Book Description
&Lsquo;A.G. Lafley Has Made Procter And Gamble Great Again&Rsquo;&Mdash;Economist &Lsquo;Ram Charan Is The Most Influential Consultant Alive&Rsquo;&Mdash;Fortune Magazine How To Increase And Sustain Organic Revenue And Profit Growth&Mdash;Whether You&Rsquo;Re Running An Entire Company Or In Your First Management Job. Over The Past Seven Years, Procter &Amp; Gamble Has Tripled Profits; Hugely Improved Organic Revenue Growth, Cash Flow, And Operating Margins; And Significantly Boosted Dividends. How? A. G. Lafley And His Leadership Team Have Integrated Innovation Into Everything Procter &Amp; Gamble Does&Mdash;Creating New Customers And New Markets. Through Eye-Opening Stories A. G. Lafley And Ram Charan Show How P&Amp;G And Companies Such As Nokia, Lego, And Ge Have Become Game-Changers. Their Inspiring Lessons Will Help You Achieve Higher Growth And Higher Margins, Tap In To Abundant Creativity Outside Your Business, Manage Risk And Integrate Innovation Into Your Decision-Making. In A World Of Unprecedented Change And Competitiveness, Innovation Is The Best&Mdash;And Arguably The Only&Mdash;Way To Win. Innovation Is Not A Separate Activity, But The Job Of Everyone In A Leadership Position And The Integral Driving Force For Any Business That Wants To Grow And Succeed. This Is A Game-Changing Book That Helps You Redefine Your Leadership.
Author: Richard Wiswall
Publisher:
ISBN: 9781603584630
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
Provides step-by-step instructions on how to make crop production more efficient and offers advice on farm operations, managing employees, and office procedures, along with a DVD featuring a workshop and an interview with the author.
