The One-Day Marketing Plan PDF Download
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Author: Roman G. Hiebing
Publisher: McGraw Hill Professional
ISBN: 0071458522
Category : Business & Economics
Languages : en
Pages : 347
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Book Description
The One-Day Marketing Plan shows entrepreneurs and business owners how to quickly design a marketing plan for any business. Hiebing and Cooper's streamlined, 10-step process guides readers through the development and execution of effective marketing plans, and provides the tools to accurately evaluate bottom-line results. Packed with helpful checklists and templates, this practical, comprehensive third edition includes up-to-the-minute information on brand positioning and Internet marketing tactics.
Author: Roman G. Hiebing
Publisher: McGraw Hill Professional
ISBN: 0071458522
Category : Business & Economics
Languages : en
Pages : 347
Get Book
Book Description
The One-Day Marketing Plan shows entrepreneurs and business owners how to quickly design a marketing plan for any business. Hiebing and Cooper's streamlined, 10-step process guides readers through the development and execution of effective marketing plans, and provides the tools to accurately evaluate bottom-line results. Packed with helpful checklists and templates, this practical, comprehensive third edition includes up-to-the-minute information on brand positioning and Internet marketing tactics.
Author: Allan Dib
Publisher: Page Two
ISBN: 1989603688
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it, you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this groundbreaking new book you'll discover: - How to get new customers, clients or patients and how to make more profit from existing ones. - Why "big business" style marketing could kill your business and strategies that actually work for small and medium-sized businesses. - How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money. - A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan. - How to annihilate competitors and make yourself the only logical choice. - How to get amazing results on a small budget using the secrets of direct response marketing. - How to charge high prices for your products and services and have customers actually thank you for it.
Author: Angela J. Hoy
Publisher: Booklocker.Com Incorporated
ISBN: 9781601454607
Category : Business & Economics
Languages : en
Pages : 160
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Book Description
With more than a decade of successful online book selling experience under their belts, the authors explain how to promote a book effectively onlineNthrough techniques that primarily are free.
Author: Roman G. Hiebing
Publisher: Ntc Publishing Group
ISBN: 9780844233598
Category : Business & Economics
Languages : en
Pages : 240
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Book Description
It breaks down the complex marketing planning process into 10 critical steps that enable readers to develop to a disciplined, precise, and workable plan.
Author: Roman G. Hiebing
Publisher: Ntc Publishing Group
ISBN: 9780844202471
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
A new edition of the bestselling guide to creating a successful marketing plan. The One-Day Marketing Plan, a Business Week Book Club and Fortune Book Club selection, now includes a software disk that will streamline marketing planning. The worksheets and models supplied on disk make the preparation of a comprehensive marketing plan fast and painless. Simplify plan preparation by consolidating the process into 10 basic steps that will work for any product, service, or company. Features time-saving tips, extensive worksheets and model formats, and designed to help save time and money.
Author: Don Debelak
Publisher: Adams Media
ISBN: 9781580622684
Category : Business & Economics
Languages : en
Pages : 362
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Book Description
In a single, well-organized book, industry veteran Don Debelak answers all your questions about developing a marketing plan. And if you're a small-business owner, don't dismiss his book out of hand because you assume his ideas will be too expensive - he feels your pain. His advice is sophisticated yet cost-effective, and it does not rely on advertising or other pricey tactics. The book is structured clearly, with chapters on each aspect of the marketing plan. Worksheets, appendices and examples of actual marketing plans from companies that range from a coffee shop to an Internet company make its content hands on. getAbstract recommends this practical guide to new entrepreneurs and others who are looking to gain traction in the marketplace.
Author: Malcolm McDonald
Publisher: John Wiley & Sons
ISBN: 0470670126
Category : Business & Economics
Languages : en
Pages : 712
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Book Description
Now in its 7th edition, Marketing Plans is a highly renowned international bestseller. The book has been thoroughly revised, and every chapter has been carefully updated with special attention to the latest developments in marketing. To accomplish this, Professor Malcolm McDonald has been joined in this edition by Professor Hugh Wilson, a leading expert on CRM and multichannel strategy as well as marketing planning. Major changes to this edition include new chapters based on the very latest research on: Planning for integrated marketing communications and digital marketing Developing multichannel strategy Developing the CRM plan Marketing effectiveness and accountability Marketing Plans is designed as a tool and a user-friendly learning, resource. Every point illustrated by powerful practical examples and made actionable through simple, step-by-step templates and exercises. The book is established as essential reading for all serious professional marketers and students of marketing, from undergraduate and postgraduate to professional courses for bodies such as CIM. Above all it provides a practical, hands-on guide to implementing every single concept included in the text. "It is clearly and powerfully written and is probably the best book on the theory and practice of marketing planning ever written. It is a best-seller in Europe and I strongly recommend the book to anyone with an interest in marketing planning." —Warren J. Keegan, Professor of International Business and Marketing Director, Institute for Global Business Strategy, Pace University, New York "I am extremely impressed by the step lucidity of what is presented." —Dr D. H. Eaton, North Carolina University "A book reaching the quantities sold of Marketing Plans must be a book that is really used. It is not difficult to see why. Malcolm McDonald writes about what to do in marketing and how to do it. Unlike many academic marketing writers, he will never let you forget that marketing ends with –ing." —Kenneth Simmonds, Professor of Marketing and International Business, London Business School "Malcolm McDonald is clearly one of the most respected Professors of Marketing in Europe and the author of a number of outstanding books. The fact that Marketing Plans has been such a massive seller offers testimony of this. McDonald writes with clarity and insight that is becoming increasingly rare today. It is powerful, up to date and has proved that it works. I recommend it to you!" —John D. Ryans, Jr, Bridgestone Professor of International and Professor of International Marketing, Kent State University, Ohio
Author: 로만 G. 히에빙외
Publisher:
ISBN: 9788991059023
Category :
Languages : ko
Pages : 438
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Book Description
Author: Cody Butler
Publisher:
ISBN:
Category :
Languages : en
Pages : 140
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Book Description
The 90 Day Marketing Plan is a comprehensive, step-by-step guide to improving, scaling and automating your marketing over the next 90 daysYou're going to learn: How To Create And Instant Cash Windfall in your businessThe most profitable marketing modelHow to eliminate 80% of marketing activity and retain resultsHow to produce results on a tiny budgetHow to get more customersHow to make more salesHow to automate 90% of the processWhere to find buyer ready customersUncover the tools and strategies needed to create a completely new marketing machine in only 90 days
Author: Herman Pool
Publisher: Morgan James Publishing
ISBN: 1630479616
Category : Business & Economics
Languages : en
Pages : 147
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Book Description
“Communicates very complicated ideas in a very simple manner” (Jay Conrad Levinson, author of Guerrilla Marketing). Who says marketing has to takes weeks or months—or even hours—to plan and execute? All you need is sixty minutes, an open mind, and One Hour Marketing. If you’ve been running your business on empty because marketing seemed too confusing, too difficult, or too time-consuming, relax. One Hour Marketing tells you what you need to know to make your marketing work—fast! In a book you can read in one hour, Herman Pool shows you why marketing works, and how you can build a plan in an hour, then execute it without huge time commitments. Read this book and you will: * learn what steps to take to make your marketing work * discover how to identify your ideal target market to make sales easier * build an actionable marketing plan quickly * understand the essential methods and tools you need to succeed You’ll even learn the secrets to getting the work done—without having to do the work yourself.
