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Author: Gill Branston
Publisher: Routledge
ISBN: 1136963790
Category : Social Science
Languages : en
Pages : 744
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Book Description
The Media Student's Book is a comprehensive introduction for students of media studies. It covers all the key topics and provides a detailed, lively and accessible guide to concepts and debates. Now in its fifth edition, this bestselling textbook has been thoroughly revised, re-ordered and updated, with many very recent examples and expanded coverage of the most important issues currently facing media studies. It is structured in three main parts, addressing key concepts, debates, and research skills, methods and resources. Individual chapters include: approaching media texts narrative genres and other classifications representations globalisation ideologies and discourses the business of media new media in a new world? the future of television regulation now debating advertising, branding and celebrity news and its futures documentary and ‘reality’ debates from ‘audience’ to ‘users’ research: skills and methods. Each chapter includes a range of examples to work with, sometimes as short case studies. They are also supported by separate, longer case studies which include: Slumdog Millionaire online access for film and music CSI and detective fictions Let the Right One In and The Orphanage PBS, BBC and HBO images of migration The Age of Stupid and climate change politics. The authors are experienced in writing, researching and teaching across different levels of undergraduate study, with an awareness of the needs of students. The book is specially designed to be easy and stimulating to use, with: a Companion Website with popular chapters from previous editions, extra case studies and further resources for teaching and learning, at: www.mediastudentsbook.com margin terms, definitions, photos, references (and even jokes), allied to a comprehensive glossary follow-up activities in ‘Explore’ boxes suggestions for further reading and online research references and examples from a rich range of media and media forms, including advertising, cinema, games, the internet, magazines, newspapers, photography, radio, and television.
Author: Gill Branston
Publisher: Routledge
ISBN: 1136963790
Category : Social Science
Languages : en
Pages : 744
Get Book
Book Description
The Media Student's Book is a comprehensive introduction for students of media studies. It covers all the key topics and provides a detailed, lively and accessible guide to concepts and debates. Now in its fifth edition, this bestselling textbook has been thoroughly revised, re-ordered and updated, with many very recent examples and expanded coverage of the most important issues currently facing media studies. It is structured in three main parts, addressing key concepts, debates, and research skills, methods and resources. Individual chapters include: approaching media texts narrative genres and other classifications representations globalisation ideologies and discourses the business of media new media in a new world? the future of television regulation now debating advertising, branding and celebrity news and its futures documentary and ‘reality’ debates from ‘audience’ to ‘users’ research: skills and methods. Each chapter includes a range of examples to work with, sometimes as short case studies. They are also supported by separate, longer case studies which include: Slumdog Millionaire online access for film and music CSI and detective fictions Let the Right One In and The Orphanage PBS, BBC and HBO images of migration The Age of Stupid and climate change politics. The authors are experienced in writing, researching and teaching across different levels of undergraduate study, with an awareness of the needs of students. The book is specially designed to be easy and stimulating to use, with: a Companion Website with popular chapters from previous editions, extra case studies and further resources for teaching and learning, at: www.mediastudentsbook.com margin terms, definitions, photos, references (and even jokes), allied to a comprehensive glossary follow-up activities in ‘Explore’ boxes suggestions for further reading and online research references and examples from a rich range of media and media forms, including advertising, cinema, games, the internet, magazines, newspapers, photography, radio, and television.
Author: Gill Branston
Publisher: Psychology Press
ISBN: 9780415256100
Category : Mass media
Languages : en
Pages : 564
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Book Description
A comprehensive introduction for students of media studies, this third edition of The Media Student's Book has been thoroughly revised and updated in response to feedback from lecturers using the second edition, and now focuses on the higher education syllabus more than ever before.It covers all the key topics encountered at undergraduate level and provides a detailed and clear guide to concepts and debates. Key features include:* think points and discussion points to get students really engaging with the topics* lists of useful web sites, resource centres and suggestions for further reading to encourage additional study* follow-up activities and essay questions which can be used to set tutorial work*marginal terms, definitions and cross references to provide clear explanations of key concepts and complex theories* case studies throughout taken from advertising, films, radio, television, newspapers, magazines, photography and the Internet to ensure students are exposed to a rich range of media forms.Including a glossary of key terms for quick reference and revision, this third edition will be used by lecturers as a flexible teaching resource and by students to aid independent study.
Author: Rodney H. Jones
Publisher: Routledge
ISBN: 1000171078
Category : Education
Languages : en
Pages : 402
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Book Description
Routledge English Language Introductions cover core areas of language study and are one-stop resources for students. Assuming no prior knowledge, books in the series offer an accessible overview of the subject, with activities, study questions, sample analyses, commentaries, and key readings—all in the same volume. The innovative and flexible 'two-dimensional' structure is built around four sections—introduction, development, exploration, and extension— which offer self-contained stages for study. Each topic can also be read across these sections, enabling the reader to build gradually on the knowledge gained. This revised second edition of Language and Media: Provides an accessible introduction and comprehensive overview of the major approaches and methodological tools used in the study of language and media. Focuses on a broad range of media and media content from more traditional print and broadcast media formats to more recent digital media formats. Incorporates practical examples using real data, including newspaper articles, press releases, television shows, advertisements (print, broadcast, and digital), blogs, social media content, internet memes, culture jamming, and protest signs. Includes key readings from leading scholars in the field, such as Jan Blommaert, Sonia Livingstone, David Machin, Martin Montgomery, Ruth Page, Ron Scollon, and Theo van Leeuwen. Offers a wide range of activities, questions, and points for further discussion. The book emphasises the increasingly creative ways ordinary people are engaging in media production. It also addresses a number of urgent current concerns around media and media production/reception, including fake news, clickbait, virality, and surveillance. Features of the new edition include: Special attention on ‘new media’ forms such as websites, podcasts, YouTube videos, social media sites, and mobile apps such as Snapchat and Instagram; Additional material on: mobility and materiality in media, memes and virality, discourse processes in media production, collaborative production and user created content, reality TV, fake news, the role of algorithms and bots in media production and circulation, and media and resistance; Discussion of media surveillance, privacy boundaries, and the so-called ‘right to be forgotten’ related to Internet archiving; Brand new readings from key scholars in the field including Piia Varis, Jan Blommaert, Monika Bednarek and Martin Montgomery; Updated examples and references throughout, to reflect more contemporary issues. Written by three experienced teachers and authors, this accessible textbook is an essential resource for all students of English language and linguistics.
Author: H. James Garrett
Publisher: Teachers College Press
ISBN: 0807761141
Category : Education
Languages : en
Pages : 177
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Book Description
Since the 2016 presidential election, the term fake news has become part of the national discourse. In this book, leading civic education scholars unpack why fake news is effective and show K-12 educators how they can teach their students to be critical consumers of the political media they encounter.
Author: Alan Durant
Publisher:
ISBN: 9780415475730
Category : Discourse analysis
Languages : en
Pages : 0
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Book Description
Providing a comprehensive introduction to how language interacts with media, this book investigates the forms of language found in media discourse, how patterns in such language use contribute to recognizable media genres and styles and broader social themes and consequences.
Author: Nick Ceramella & Elizabeth Lee
Publisher:
ISBN: 9780521144667
Category :
Languages : en
Pages : 112
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Book Description
Cambridge English for the Mediais for intermediate to upper-intermediate level (B1-B2) learners of English who need to use English for their studies or work in the media. The course can be used in the classroom or for self-study. Cambridge English for the Media is designed to improve the communication skills and specialist knowledge of media studies students and professionals, enabling them to work more confidently and effectively. The eight standalone units enable cover topics common to a range of media-related fields, including newspapers, radio, TV, film and advertising. Authentic teaching materials based on everyday work scenarios - such as producing and editing for print, radio and screen - make the course practical and motivating. The online Teacher's Book has extensive background information for the non-specialist teacher, useful web links and extra printable activities. The course comprises: * Student's Book with Audio CD * Teacher's Book online
Author: Di Hand
Publisher: Routledge
ISBN: 1317864026
Category : Social Science
Languages : en
Pages : 384
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Book Description
This essential guide provides you with a tailored introduction to the design techniques and production practices employed in the media industry. It presents clear and relevant explanations of how to design and produce any type of print and online publication to a professional standard, from pre-planning through to going to press or online. In providing the context, principles and thinking behind design over time, alongside the key practical techniques and know-how, this resource will enable you to present information clearly and effectively. Key features: Provides a complete resource, explaining the background, theory and application of design as well as the ‘how to’ Tutorials and exercises demonstrate how to create clean, attractive and well-targeted designs Supported by a comprehensive gallery of examples and case studies Highly illustrated throughout Colour ‘How to’ sections explain in detail how to create layouts and work with type, pictures and colour successfully Design for Media is a core resource for students and professionals in journalism, PR, advertising, design and across the media and creative sectors.
Author: Reynol Junco
Publisher: John Wiley & Sons
ISBN: 1118647459
Category : Education
Languages : en
Pages : 0
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Book Description
Using social media to enhance learning outcomes, engagement, and retention Although research shows that most of today's college students adopt and use social media at high rates, many higher education professionals are unaware of how these technologies can be used for academic benefit. Author Reynol Junco, associate professor at Purdue University and fellow at the Harvard Berkman Center for Internet & Society, has been widely cited for his research on the impact of social technology on students. In Engaging Students through Social Media: Evidence-Based Practice for Use in Student Affairs, he offers a practical plan for implementing effective social media strategies within higher education settings. The book bridges the gap between a desire to use social media and the process knowledge needed to actually implement and assess effective social media interventions, providing a research-based understanding of how students use social media and the ways it can be used to enhance student learning. Discover how social media can be used to enhance student development and improves academic outcomes Learn appropriate strategies for social media use and how they contribute to student success in both formal and informal learning settings Dispel popular myths about how social media use affects students Learn to use social media as a way to engage students, teach online civil discourse, and support student development The benefits of social media engagement include improvements in critical thinking skills, content knowledge, diversity appreciation, interpersonal skills, leadership skills, community engagement, and student persistence. This resource helps higher education professionals understand the value of using social media, and offers research-based strategies for implementing it effectively.
Author: Gill Branston
Publisher:
ISBN:
Category : Mass media
Languages : en
Pages : 0
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Book Description
Author: Richard Morris
Publisher: Oxford University Press, USA
ISBN: 9781408504116
Category : Mass media
Languages : en
Pages : 0
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Book Description
Covering all aspects of the latest AQA specifications, this title provides exercises and support for students studying for the award.
