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Author: Bernard Beck
Publisher: Hamilton Books
ISBN: 0761852573
Category : Religion
Languages : en
Pages : 149
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Book Description
Beck demonstrates ways that authors of the Bible chose efficient and effective channels for transmitting their still-relevant message. This historical study and education tool, whose clear explanation of marketing techniques can be applied to the most challenging twenty-first century marketing opportunities, presents points of conversation to individuals of all faiths.
Author: Bernard Beck
Publisher: Hamilton Books
ISBN: 0761852573
Category : Religion
Languages : en
Pages : 149
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Book Description
Beck demonstrates ways that authors of the Bible chose efficient and effective channels for transmitting their still-relevant message. This historical study and education tool, whose clear explanation of marketing techniques can be applied to the most challenging twenty-first century marketing opportunities, presents points of conversation to individuals of all faiths.
Author: Michelle Winfrey
Publisher:
ISBN:
Category :
Languages : en
Pages : 54
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Book Description
As marketers and digital nomads, we pride ourselves on coming up with fresh ideas. This is how we stay relevant, and it's how we grow in our careers.So, where do some of the most brilliant marketing minds get their inspiration? From other brilliant minds, of course.Hopefully, these marketing-related words of wisdom in this book will transform your business and the way you think about marketing, advertising, branding, SEO, lead generation, content creation, storytelling, social media, creativity, innovation, and more.Tags: marketing booksmarketing for dummiesmarketing rebellionmarketing analyticsmarketing a love storymarketing automationmarketing agencymarketing an introduction 13th editiona marketing manual for the millenniummarketing books best sellersmarketing basicsmarketing by grewalmarketing best sellersmarketing calendar 2020marketing communicationsmarketing consultingmarketing calendarmarketing cloudjohn c maxwell the power of five for network marketingglobal marketing warren j. keegan and mark c. greenmarketing digital en españolmarketing digitalmarketing designmarketing data sciencemarketing dummiesmarketing essentialsmarketing engineeringmarketing essentials clowmarketing ethics and societymarketing en españole marketing booksmarketing for small businessmarketing for artistsmarketing funnelmarketing fashionmarketing godmarketing grewal levy 6th editionmarketing grewalmarketing giftsmarketing guidemarketing health servicesmarketing health services 3rd editionmarketing high technologymarketing huntmarketing handbookmarketing ideasmarketing in the age of googlemarketing intromarketing in a nutshell 3marketing intro armstrongi love marketingeverything i know about marketing i learned from googlemarketing journalmarketing kerinmarketing kotlermarketing kerin hartleymarketing kerin 14th editionmarketing kerin 13thmarketing lessons from the grateful deadmarketing like jesusmarketing love storymarketing levensmarketing loose leafmarketing managementmarketing management kotlermarketing metricsmarketing myopiam marketing grewalm marketing 5em marketing 5th edition grewalm marketingm marketing 6th editionmarketing new realitiesmarketing nichemarketing neurosciencemarketing of evilmarketing onlinemarketing on social mediamarketing of agricultural productsmarketing opportunity analysismarketing psychologymarketing plannermarketing plan handbookmarketing principlesmarketing quick studymarketing researchmarketing real people, real choices 10th editionmarketing revolutionr marketingmarketing sidekickmarketing strategy text and casesmarketing strategy based on first principles and data analyticsmarketing small businessmarketing to mindstatesmarketing to the affluentmarketing to gen zmarketing the core 8th editionthis is marketing you can t be seen until you learn to seeunderstanding digital marketingthe ultimate marketing planmarketing visualmarketing writingmarketing warfare by al ries and jack troutmarketing workbookmarketing with social mediamarketing william m. pridex marketing kerinmarketing your bookmarketing yourselfmarketing your artmarketing your inventionmarketing your sewing businessservices marketing zeithamlthe zen of social media marketingmarketing 14th edition kerin hartleymarketing 10th editionessentials of marketing 16th editionmarketing 12th edition1 marketingmarketing 2019marketing 2018 19th edition by pride and ferrellmarketing 2016marketing 2020marketing 2018marketing 3.0marketing 3rd editionmarketing 4.0 moving from traditional to digitalmarketing 4.0 philip kotlermarketing 5th editionmarketing 5emarketing 5.0the power of 5 for network marketing john maxwellthe power of 5 for network marketing
Author: Simone Seol
Publisher:
ISBN: 9781736039915
Category :
Languages : en
Pages :
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Book Description
This is the marketing book that life coaches have been waiting for. Simone is like your best friend, big sister, and business coach rolled into one. With straight-shooting insight and irreverent humor, she takes the mystery out of marketing and infuses it with joy.In these pages, Simone doesn't tell you how to follow a formula. Instead, she teaches how to create clients by being your authentic self, loving others, and making the world a better place. A compendium of the best wisdom that Simone has shared with her community, it will turn marketing from a stressful obligation to something you can't wait to do.Simone created a fully-booked life coaching practice and scaled it to 7-figures, and she teaches other coaches how to do the same.
Author: Lon Safko
Publisher: McGraw Hill Professional
ISBN: 0071801146
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Turbocharge your marketing efforts with the powerful FUSE! strategy The Fusion Media Marketing Bible explains how to pinpoint the most effective elements of your traditional marketing efforts and combine them with social media and digital marketing to reach more customers than ever, while spending less money. Packed with case studies from LinkedIn, New Zealand World Cup Rugby, Sheetz Convenience Store Restaurants, and other companies that have made fusion marketing work for them, it provides everything you need to drive dramatic increases in traffic and revenues. Praise for the The Fusion Marketing Bible “As many marketers get attached to social media ‘tools,’ they have forgotten that all marketing is about having conversations and providing real benefits to customers. Lon’s techniques will teach you how to ‘fuse’ traditional media, social media, and digital media to create authentic conversations that build trust, loyalty, and, yes, revenue.” —Carmine Gallo, author of the bestselling books The Apple Experience, The Presentation Secrets of Steve Jobs, and The Innovation Secrets of Steve Jobs “Perfect for entrepreneurs looking to better understand the relationship between traditional media and marketing and social media. A very likeable book indeed!” —Dave Kerpen, New York Times bestselling author of Likeable Social Media and Likeable Business “Lon shows us how to make traditional, digital, and social marketing work in concert. He gets us thinking about marketing in 3D.” —Erik Qualman, bestselling author of Socialnomics and Digital Leader Includes 21 videos accessible through QR codes
Author: Jerry Minchey
Publisher: Booksurge Publishing
ISBN: 9781439242414
Category : Food service management
Languages : en
Pages : 0
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Book Description
This book reveals the proven inside secrets that the really successful restaurants are using to drive starving crowds to their restaurants while drastically cutting their marketing expenses.
Author: Andrew Wood
Publisher: Createspace Independent Publishing Platform
ISBN: 9781546494409
Category :
Languages : en
Pages : 454
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Book Description
It's Mid-October... I have already spent over five months this year in hotels, and I have another month to go. In the last few years, those hotel and resort stays have included properties in United States, Canada, Scotland, England, France, Wales, Switzerland, Germany, Austria, Belgium, Singapore, Thailand, Spain, Portugal, Holland, Italy, Dominican Republic, Jamaica, Morocco, South Africa, Panama, and Dubai. While I often get to enjoy these as a VIP guest as a consultant or in my role as publisher of World's Best Golf Destinations, the vast majority are as an unheralded paying guest. Add this vast first-hand travel experience to the over twenty years my company Legendary Marketing has been a world leader in golf, resort, and destination marketing, and I could easily claim to have more experience than all but a handful on the planet. That's before I mention that we managed several properties ranging from a thirty-eight-room hotel to a 168-room resort! While I pick up new and innovative hotel marketing ideas all over the world, the vast majority of hotel marketing that I see from the individual entrepreneur with a handful of rooms to the multinational chains and mega resorts is poor and ineffective. They get caught up in style over substance, branding rather than results and mediocre multichannel marketing without actually acing a single one! A simple change in marketing strategy can have a major impact on your income. In recent years we have produced million-dollar turnarounds at two major resorts we worked with, based on marketing strategy alone. We have saved several family-owned resorts from certain death and helped countless small independent hotels all over the world by showing them simple ways to increase their reach on a tiny budget. It's exciting stuff so open up and let's get started...
Author:
Publisher:
ISBN:
Category : Social media
Languages : en
Pages : 8
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Book Description
Author: Bert Van Wassenhove
Publisher: Lannoo Publishers
ISBN: 9789401462433
Category : Business & Economics
Languages : en
Pages : 200
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Book Description
* Complete guide to attracting customers in a digital world, with a complete overview of all digital media and their uses* Accessible, thorough and completely up to dateDigitalization has transformed the world of marketing. That evolution has an enormous impact on any full marketing approach. The way you approach your customers as a marketeer is changing rapidly, new media have replaced traditional methods of communication (Medium), messages (Message) have to be delivered in a different way, and the steps you take as a marketeer (Method) have changed entirely. The Marketing Bible for a Digital World puts forward a method for adjusting your marketing strategy to the digital world, and sets you up with all the basic principles of the three new M's of marketing transformation: Medium, Message & Method.
Author: Claudio Torres
Publisher: Independently Published
ISBN: 9781728615219
Category :
Languages : en
Pages : 326
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Book Description
"The Bible of Digital Marketing", the best-seller book of the digital marketing guru Claudio Torres, is used as the textbook in many digital marketing undergraduate and MBA programs in Universities, guiding thousands of consultants and companies around the world.This book presents a comprehensive view of digital marketing, digital technology, and digital transformation. It is useful for marketing and business executives, entrepreneurs, advertising professionals, marketing and business students, and anyone that needs to understand how to work in the digital ecosystem.At this book, you will learn about the Digital Ecosystem, Digital Agents, Digital DNA, and its constructive and functional components. Also about what is and how to build a Digital Identity, as a combination of three digital footprints: the Persona, the Presence, and the Influence. You will see how to develop a Digital Culture for your business and its four dimensions: Consumer, Influencer, Collaborator and Specialist, and the four Digital Strategies to manage the digital culture: Digital marketing; Digital engagement; Digital empowerment; Digital management.Finally, you will dive into the seven digital marketing strategies: Talk, Interact, Spread, Tell, Push, Search and Track, and the Digital Excellence Process to implement and keep them.WHY YOU MUST READ THIS BOOK?Today, in the business world, either you understand what's going at the digital world or you're devoured by the market. Understanding the Internet and the digital environment is no longer a matter of choice. Do not hide behind the idea that it is possible to do marketing without the Internet. Don't make a mistake, thinking that just creating a website solves your problems. As the Sphinx would say: the wrong answer.As you become aware of the importance of the Internet in your marketing strategy and your business, you still have to decipher the riddle, for which without a correct response you do not enter the palace, that is, you do not enter the Internet.When you hear about digital marketing, online advertising, web marketing, mobile marketing, inbound marketing, or any other similarly creative names used to describe this, we are talking about effectively using digital technologies as marketing tools, involving communication, advertising, and the whole arsenal of strategies and concepts already known in marketing theory.And when we talk about marketing, make no mistake, we are also talking about sales, attracting new customers, maintaining customer loyalty, and ultimately doing business. As some companies divide the marketing and sales areas into two departments, many people end up creating the misconception that they are two distinct things when in fact, sales are a part of marketing. It is one of its products, but not the only one. Selling profitably, fostering customer loyalty, expanding the business and valuing the brand in the market - these are all functions of marketing. Effectively using digital technologies as marketing tools means taking action, creating an active marketing strategy, ensuring that it is executed and that its results are effective. It is not enough to act like the man who meets with a friend and asks them: 'what will the weather be like today?' to which the friend responds: 'ask me again at the end of the day.'Doing anything and waiting for the result to then think about whether the strategy was good was the behavior adopted in the early days of the Internet, and what caused the dot-com bubble burst in the 2000s. Today some theorists call it "failing fast" and try to convince us that this is the right way. I do not think so. Creating new experiences and being innovative is important, and they may be one of your business strategies, but the hope is not a strategy. Your planning must be coherent, consistent and based on an effective model, and can also be complemented with experimental and innovative actions.
Author: Tom Corson-Knowles
Publisher: TCKPublishing.com
ISBN: 9781631619960
Category :
Languages : en
Pages : 182
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Book Description
How Do You Sell More Books and Build Your Author Platform Without a Huge Marketing Budget? I Believe Every Author Can Learn to Sell More Books Without Spending a Fortune on Marketing Using These Proven Promotion Strategies If you want to live the lifestyle of your dreams as a writer and author, pay attention because you're about to learn: 39 Proven Strategies for Marketing Your Book on a Budget Whether you're a self-published author, traditionally published or just starting out writing your first book, these proven marketing strategies in The Book Marketing Bible will work for you when you put them into action. Wouldn't it be great to know that your time spent marketing your book would actually be time well-spent instead of an expensive waste of time? Detailed Step-by-Step Tutorials on Every Marketing Tool and Strategy The Book Marketing Bible is loaded with step-by-step tutorials so you don't have to spend hours trying to figure out how to actually implement it. All the tutorials and step-by-step instructions are included with each marketing strategy! Bonus Training Videos and Content for Additional Learning Included with your purchase of The Book Marketing Bible, you'll receive free access to several hours of free training videos. Even if you're technologically challenged, you'll find implementing these online marketing strategies for authors easy because you can literally just watch the video and follow along on your own computer as you set up your own podcast show, upload a book trailer to YouTube, and build your author platform. With The Book Marketing Bible, you'll never have to worry about marketing again. After selling over 100,000 books in the past three years, I've included only the most effective and usable marketing strategies in the book. If you're looking for a way to sell more books on a budget, The Book Marketing Bible is for you. About The Author My poetry was first published at age 16 in Teen Ink magazine and I started writing books at age 19 but had no idea how to get my message out to anyone other than my friends and family. Finally, I discovered Amazon's Kindle Publishing platform and published my first book on Kindle on February 10, 2012. Since then, I've sold over 100,000 ebooks alone on Kindle and now earn a full-time income as an author. I've since helped thousands of self-published authors like myself sell more books through my video training courses, seminars, workshops and webinars. If I can do it, you can too! Start studying The Book Marketing Bible today to start selling more books right away. Scroll up and click buy now to grab your copy.
