Author: Ellen Wayland-Smith
Publisher: University of Chicago Press
ISBN: 022648646X
Category : History
Languages : en
Pages : 280
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Book Description
The popular image of a midcentury adwoman is of a feisty girl beating men at their own game, a female Horatio Alger protagonist battling her way through the sexist workplace. But before the fictional rise of Peggy Olson or the real-life stories of Patricia Tierney and Jane Maas came Jean Wade Rindlaub: a female power broker who used her considerable success in the workplace to encourage other women—to stick to their kitchens. The Angel in the Marketplace is the story of one of America’s most accomplished advertising executives. It is also the story of how advertisers like Rindlaub sold a postwar American dream of capitalism and a Christian corporate order. Rindlaub was responsible for award-winning, mega sales-generating advertisements for all things domestic, including Oneida silverware, Betty Crocker cake mix, Campbell’s soup, and Chiquita bananas. Her success largely came from embracing, rather than subverting, the cultural expectations of women. She believed her responsibility as an advertiser was not to spring women from their trap, but to make that trap more comfortable. Rindlaub wasn’t just selling silverware and cakes; she was selling the virtues of free enterprise. By following the arc of Rindlaub’s career from the 1920s through the 1960s, we witness how a range of cultural narratives—advertising chief among them—worked powerfully to shape women’s emotional and economic behavior in support of the free market system. Alongside Rindlaub’s story, Ellen Wayland-Smith provides a riveting history of how women were repeatedly sold the idea that their role as housewives was more powerful, and more patriotic, than any outside the home. And by buying into the image of morality through an unregulated market, many of these women helped fuel backlash against economic regulation and socialization efforts throughout the twentieth century. The Angel in the Marketplace is a nuanced portrayal of a complex woman, one who both shaped and reflected the complicated cultural, political, and religious forces defining femininity in America at mid-century. This compelling account of one of advertising’s most fervent believers is a tale of a Mad Woman we haven’t been told.
Author: Sara Petersen
Publisher: Beacon Press
ISBN: 0807006637
Category : Family & Relationships
Languages : en
Pages : 322
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Book Description
How momfluencer culture impacts women psychologically as consumers, as performers of their stories, and as mothers On Instagram, the private work of mothering is turned into a public performance, generating billions of dollars. The message is simple: we’re all just a couple of clicks away from a better, more beautiful experience of motherhood. Linen-clad momfluencers hawking essential oils, parenting manuals, baby slings, and sponsored content for Away suitcases make us want to forget that the reality of mothering in America is an isolating, exhausting, almost wholly unsupported endeavor. In a culture which denies mothers basic human rights, it feels good to click “purchase now” on whatever a momfluencer might be selling. It feels good to hope. Momfluencers are just like us, except they aren’t. They are mothers, yes. They are also marketing strategists, content creators, lighting experts, advertising executives, and artists. They are businesswomen. The most successful momfluencers offer content that differs very little from what we used to find in glossy women’s magazines like Glamour and Real Simple, only they’re churning it out daily and that content is their lives. We flock to momfluencers to learn about fashion, wellness, parenting, politics, and to find Brooklyn-designed crib sheets printed with radishes. Chances are, if you’re a mother reading this (and maybe even if you’re not!), you are an arm’s length away from something you’ve purchased because a momfluencer made it look good. Drawing on her own fraught relationship to momfluencer culture, Sara Petersen incorporates pop culture analysis and interviews with prominent momfluencers and experts (psychologists, academics, technologists) to explore the glorification of the ideal mama online with both humor and empathy. At home on a bookshelf with Lyz Lenz’s Belabored and Jia Tolentino’s Trick Mirror, Momfluenced argues that momfluencers don’t simply sell mothers on the benefits of bamboo diapers, they sell us the dream of motherhood itself, a dream tangled up in whiteness, capitalism, and the heteronormative nuclear family. Momfluenced considers what it means to define motherhood for ourselves when society is determined to define motherhood for us.
Author: Tim Carter
Publisher: Harvard University Press
ISBN: 067472657X
Category : Biography & Autobiography
Languages : en
Pages : 497
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Book Description
The Florentine musician Jacopo Peri (1561-1633) is known as the composer of the first operas--they include the earliest to survive complete, Euridice (1600), in which Peri sang the role of Orpheus. The recent discovery of a large number of private account books belonging to him and his family allows for a greater exploration of Peri's professional and personal life. Richard Goldthwaite, an economic historian, and Tim Carter, a musicologist, have done more, however, than write a biography: their investigation exposes the value of such financial documents as a primary source for an entire period. This record of Peri's wide-ranging investments and activities in the marketplace enables the first detailed account of the Florentine economy in the late sixteenth and early seventeenth centuries, and opens a new perspective on one of Europe's principal centers of capitalism. His economic circumstances reflect continuities and transformations in Florentine society, and the strategies for negotiating them, under the Medici grand dukes. They also allow a reevaluation of Peri the singer and composer that elucidates the cultural life of a major artistic center even in changing times, providing a quite different view of what it meant to be a musician in late Renaissance Italy.
Author: Ben Angel
Publisher: Entrepreneur Press
ISBN: 1613084501
Category : Business & Economics
Languages : en
Pages : 278
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Book Description
Unlock Your Potential. Become Unstoppable. Unable to overcome debilitating fatigue and depression, bestselling author and personal devel-opment expert Ben Angel set out on a 90-day mission to find and conquer the root of his rut. The result of his journey is Unstoppable, a highly revealing book where Ben gives you a look into the world of nootropics, wearable devices, and nutrition and delivers a guide to help you reduce stress, increase focus, improve physical performance, and eliminate your fears. You’ll hear from world-leading biohackers, neuroscientists, doctors, and New York Times bestselling author Dave Asprey as Ben helps you: Identify the seven triggers causing your brain fog Discover the key to better health, more energy, and a better mood Optimize your mental performance and feel more alert with six nootropics Form new behaviors and break old patterns (the real secret to your success) Interrupt your stress response through breathing Align your biochemistry with your soul’s purpose in three easy steps Use progressive overload to become an upgraded version of yourself Plus, gain access to the Unstoppable Assessment to discover your identity type, pinpoint your energy levels, and create a plan to break through your own limits and become unstoppable. When we look at the most successful people, we usually look at their habits—their behaviors, their day-to-day rituals, their dedication. But what about the mind? Ben Angel hits this idea head-on in Unstoppable, tackling peak performance with biohacking strategies that will blow your mind. —Dr. Ivan Misner, founder of BNI and New York Times bestselling author
Author: Alex Archer
Publisher: Gold Eagle
ISBN: 1426817096
Category : Fiction
Languages : en
Pages : 350
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Book Description
Annja Creed jumps at the chance to join a fellow archaeologist on a quest to find a relic. But she’s not so thrilled about northern Siberia, where they are hoping to discover something buried in the long-undisturbed soil of Russia’s frozen terrain. When they reach the town of Jakutsk, Annja is put off by its gray landscape and highly superstitious inhabitants. They claim they are being hunted. Then one of the villagers goes missing. The locals blame the Khosadam, a ghost of a fallen goddess said to ingest the souls of the departed. But there are no fresh graves. She is now hunting the living. When Annja seeks to destroy the apparition, she discovers an even more horrifying truth—and may have hit a dead end.
Author: Jeremy Driscoll
Publisher: Liturgical Press
ISBN: 0814644279
Category : Religion
Languages : en
Pages : 152
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Book Description
In Awesome Glory, Abbot Jeremy Driscoll offers readers a deep dive into the mystery of the Resurrection of Jesus. Starting from the conviction that the liturgy is meant to be for Christians an immediate and effective contact with the Resurrection, this profound book draws out the riches of each celebration from the Paschal Triduum through Pentecost. Abbot Jeremy focuses particularly on the Scripture texts of Mass, but also on important rituals like the washing of feet, the lucernarium, and the baptism of catechumens. Loaded with new insights and approaches, this book will be a welcome resource for homilists, pastors, liturgy directors, catechists, faith formation leaders, scholars, and any Christian adult who wants to better understand, teach, and live the startlingly good news of Christ’s Resurrection.
Author: Michèle de La Pradelle
Publisher: University of Chicago Press
ISBN: 0226141845
Category : Social Science
Languages : en
Pages : 289
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Book Description
Violence, Inequality, and Human Freedom is a sociological introduction to the study of violence that looks at violence on three different levels-structural, institutional, and interpersonal. The third edition is updated throughout, including a new chapter on educational violence and revised sections on economic and international violence.
Author: Gerald A. Benjamin
Publisher: John Wiley & Sons
ISBN: 0471717401
Category : Business & Economics
Languages : en
Pages : 415
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Book Description
Get the business insight that has raised millions in capital funding for over 50,000 entrepreneurs. If you're an entrepreneur or own a small, fast-growing businesses, Angel Capital provides a complete toolkit for raising capital in today's challenging economic landscape. The authors, who manage the largest angel network in the U.S., offer real-world advice on how to find investors and take control of the private placement process. Using revolutionary typology and unmatched proprietary research, they explain all stages of raising capital, from valuation to negotiation to due diligence. In addition, you'll find a comprehensive directory of alternative capital resources, based on research of over 2,000 organizations, and a legal appendix that serves as a short course in exempt offerings and provides the skills needed to have success with any early-stage business venture or investment. Order your copy today.
Author: OECD
Publisher: OECD Publishing
ISBN: 9264118780
Category :
Languages : en
Pages : 156
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Book Description
This report covers seed stage financing for high growth companies in OECD and non-OECD countries with a primary focus on angel investment.
Author: Manhong Mannie Liu
Publisher: World Scientific
ISBN: 9814733814
Category : Business & Economics
Languages : en
Pages : 308
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Book Description
'Angel investors' provide small amounts of capital ($100k-$3m) to early stage, high-risk ventures. In recent years, they have not only grown in numbers and sophistication, they have garnered the attention of larger investors and governments throughout the world who are interested in the phenomenal power of startups to bring innovative products to consumers, create jobs and economic value, and sustain macroeconomic growth.This comes as no surprise. Some of the world's most valuable and influential companies, such as Google, Facebook, and Uber were able to survive and thrive in their make-or-break early years only through the backing of angels.Angels Without Borders: Trends and Policies Shaping Angel Investment Worldwide, drawing on chapter contributors from more than two dozen nations, will be the only book on the market to examine this trend from a global perspective. It is a very useful reference for anyone who is interested in learning about the angel investment movement.
