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Author: Allen Amason
Publisher: Routledge
ISBN: 1135234590
Category : Business & Economics
Languages : en
Pages : 314
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Book Description
Leadership, adaptability, value creation. These are the skills necessary for tomorrow's managers. This book is designed to help students think critically and understand fully how to strategically manage their future firms. .
Author: Allen Amason
Publisher: Routledge
ISBN: 1135234590
Category : Business & Economics
Languages : en
Pages : 314
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Book Description
Leadership, adaptability, value creation. These are the skills necessary for tomorrow's managers. This book is designed to help students think critically and understand fully how to strategically manage their future firms. .
Author:
Publisher:
ISBN: 9781949373943
Category :
Languages : en
Pages : 325
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Book Description
Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.
Author: Richard Lynch
Publisher: SAGE
ISBN: 1529760321
Category : Business & Economics
Languages : en
Pages : 1244
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Book Description
The 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, as it explores the key concepts within a clear and logical structure. Lynch guides you through 19 chapters, with updated case studies and pedagogy that support the modern business and management student from start to finish. Continuous contrast between prescriptive and emergent views of strategy highlights key debates within the discipline, whilst an emphasis on the practical throughout the book helps you turn theory into practice
Author: Anthony Henry
Publisher: Oxford University Press
ISBN: 0199581614
Category : Business & Economics
Languages : en
Pages : 469
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Book Description
This succinct textbook takes students through the key stages of strategic management: analysis, formulation, and implementation, with an emphasis on providing students with the essential tools of analysis.
Author: Jedrzej George Frynas
Publisher: Oxford University Press, USA
ISBN: 0198706596
Category : Business & Economics
Languages : en
Pages : 445
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Book Description
Emphasising the essential techniques of business best practices, this title offers thorough analysis and discussions on concepts such as environmental analysis, strategy development and strategy implementation.
Author: Lucy Küng
Publisher: SAGE
ISBN: 147390384X
Category : Language Arts & Disciplines
Languages : en
Pages : 305
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Book Description
"This book provides vital insights into the elements of strategy and their application to media firms. Solidly grounded in theory but not pedantic, it is essential reading for those who make or wish to comprehend choices of media companies." - Robert Picard, University of Jönköping "Insightful, contextually analytical, yet easy to comprehend, Strategic Management in the Media successfully applies the adaptive and interpretative areas of strategic theory in the media sectors. It provides a unique perspective in which common themes linking media strategy and industry environment are thoughtfully discussed." - Sylvia M. Chan-Olmsted, University of Florida "...an invaluable asset for students of media management. The use of pertinent examples and case studies throughout brings the analysis to life and contributes to a highly readable introduction." - Gillian Doyle, University of Glasgow This book is a comprehensive, accessible and expert introduction to strategy within a media management context. It is divided into two parts - part one providess an introduction to and overview of the media industry from a strategic management perspective, looking in detail at the sectors that together comprise the industry - newspaper, book and magazine publishing, music, radio and television - and the strategic forces at work in each. This provides the foundation for part two, which analyses a number of strategic topics central to the media sector, such as technological change, organisational structure, leadership, and creativity and innovation. The chapters follow the same structure: the relevant theory is outlined, its application to the media industry is discussed, and case studies from the media industry are used to illustrate the theory and illuminate its relevance for the media field. The cases and examples used come from all sectors of the industry and a range of geographic regions and include News Corporation, Endemol, BBC, Bertelsmann, CNN, MTV, Disney and Pixar.
Author: Kim Warren
Publisher: John Wiley & Sons
ISBN: 0470060670
Category : Business & Economics
Languages : en
Pages : 719
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Book Description
Kim Warren presents a complete framework in the field of Strategic Management. The book combines theory with clearly illustrated examples to examine the concept of financial performance and the tools that can be used to improve it.
Author: Robert MacIntosh
Publisher: Bloomsbury Publishing
ISBN: 1137035455
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
Strategic Management: Strategists at Work provides a practical and simple approach to developing a comprehensive strategic plan, as the authors share what they have learned through two decades of strategy work with a myriad of organisations. Focusing on the practicalities of developing strategy and presenting cutting edge theory in an accessible manner, this book delivers key insights into the strategist's role. Key benefits: - Provides a comprehensive range of templates that have been road-tested with over 400 senior managers - Includes extensive case material and interviews - Lecture slides, tutorials, and multiple choice questions available on the companion website
Author: Loizos Heracleous
Publisher: Cambridge University Press
ISBN: 9780521011945
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
"Examining some of the new and emerging issues in strategic management, Loizos Heracleous offers a fresh approach to the established ideas of strategy. Beginning with the historical development of the strategy field, including the influence of industrial organization and the resource-based view, he develops a new perspective labeled an "organizational action" view of strategy. This approach is theoretically underlain by organization theory and takes seriously such issues as the role of agency, the need for a longitudinal focus on process, the complexities of strategy implementation, and organizational facets such as strategic choice, organizational culture, organizational discourses and learning. Combining theoretical subtlety with an applied orientation, Heracleous examines topical areas such as corporate governance, inter-organization networks, and organizing for the future. With original research and extensive surveys of the strategy literature, combined with a strong practical orientation, this book is ideal for MBA students, strategy researchers, and the more thoughtful practitioner."--BOOK JACKET.
Author: Jean Garner Stead
Publisher: Routledge
ISBN: 1351276301
Category : Business & Economics
Languages : en
Pages : 410
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Book Description
“Sustainable strategic management” refers to strategic management policies and processes that seek competitive advantages consistent with a core value of environmental sustainability.This book has been specifically written as a text to augment traditional graduate and undergraduate management courses on strategic management. It fills the need for a strategy text that gives full attention to sustainability and environmental protection. The authors have structured the book to follow the usual order of topics in any standard management text. Sustainable Strategic Management also features an on-going, chapter-by-chapter case study (Eastman Chemical Company) that exemplifies many of the principles of environmentally sound management practices.From creating organizational visions, to formulating goals and strategies, to strategy implementation and evaluation, this book provides readers with new ways of thinking about their organization’s role in the greater society and ecosystem. From the Authors’ Preface:Ours is the first book to integrate sustainability into strategic management. It covers the full gamut of strategic management concepts and processes that would be expected in any quality strategic management book, and it does so in a way that thoroughly weaves sustainability into each and every one of them. Students using this book understand such things as: why reducing materials and energy intensity is an effective functionallevel strategy, why socially differentiated products command premium prices, and why a business ecosystem pursuing a vision of social and ecological responsibility can dominate its market. Further, because the book is relatively short, reasonably priced, and very thorough in its coverage of strategic management concepts and ideas, it can be used either as a stand-alone text for graduate and undergraduate strategic management courses, as a supplement to another book, or as one of a group of short texts.
