Author: James E. Loehr
Publisher: Simon and Schuster
ISBN: 0743294688
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
Explains how the way people tell stories about themselves influences how they are viewed by others in their business and personal lives and explains how to become an engaging story teller.
Author: Kate Farrell
Publisher: Mango Media Inc.
ISBN: 1642501980
Category : Language Arts & Disciplines
Languages : en
Pages : 219
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Book Description
A straightforward guide to creating a great story that keeps your audience riveted. The art of telling stories has been around as long as humans. And in today’s noisy, techy, automated world, storytelling is not only prevalent?it’s vital. Whether you're interested in enlivening verbal communication, building your business brand, making presentations, sharing family wisdom, or performing on stage, Story Power shows you how to make use of a good story. Telling stories is the most effective verbal communication?if you know how to use it. Story Power provides techniques for creating and framing personal stories alongside effective tips for telling them in any setting. Plus, this book models stories with unique storytelling examples, exercises, and prompts, as well as storytelling techniques for delivery in a spontaneous, authentic style. Story Power is an engaging, lively guide to the art of telling stories from author and librarian Kate Farrell, a seasoned storyteller and founder of the Word Weaving Storytelling Project. In Story Power, more than twenty skillful contributors with a range of diverse voices share their secrets to creating, crafting, and telling tales. In this book discover: How to share your own coming-of-age stories and family folklore The importance of a personal branding story and storytelling marketing Seven Steps to Storytelling, along with helpful tools, organizers, and media options With a foreword by New York Times bestselling, award-winning author Susan Wittig Albert Praise for Story Power “You can read a lot of books that tell you how to tell a story. Unlike them, Story Power illustrates the art, with twenty-one diverse voices and fascinating tales that entertain as you learn how to create and craft personal stories of all types.” —Nina Amir, bestselling author of How to Blog a Book, The Author Training Manual, and Creative Visualization for Writers “Mining her own experiences, Farrell offers small narrative gems alongside craft tips, commentary, and writing samples from an impressive list of acclaimed writers. Learn travel writing from Lisa Alpine, for example, or keys to crafting adventure stories from Mary Mackey, or personal branding from Marissa Moss . . . . Engaging and accessible, Story Power will help you jump-start and sustain your writing practice.” —Mary Volmer, author of Reliance, Illinois
Author: Michael E. Webber
Publisher: Basic Books
ISBN: 1541644387
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
A global tour of energy--the builder of human civilization and also its greatest threat. Energy is humanity's single most important resource. In fact, as energy expert Michael E. Webber argues in Power Trip, the story of how societies rise can be told largely as the story of how they manage energy sources through time. In 2019, as we face down growing demand for and accumulating environmental impacts from energy, we are at a crossroads and the stakes are high. But history shows us that energy's great value is that it allows societies to reinvent themselves. Power Trip explores how energy has transformed societies of the past and offers wisdom for today's looming energy crisis. There is no magic bullet; energy advances always come with costs. Scientific innovation needs public support. Energy initiatives need to be tailored to individual societies. We must look for long-term solutions. Our current energy crisis is real, but it is solvable. We have the power.
Author: Elle Luna
Publisher: Workman Publishing Company
ISBN: 152350398X
Category : Self-Help
Languages : en
Pages : 197
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Book Description
HOW DO YOU DEFINE YOURSELF? IN A VERY REAL SENSE, we define ourselves through our stories. If we can truly understand the stories that made us the women we are, including the motivations behind our actions and thoughts, we can take charge of how our future unfolds. WHAT IS AT THE HEART OF YOUR STORY? Follow the prompts, tools, questions, and advice through a labyrinth of self-discovery to reach the center of your voice, your power, your truth. And then learn how to share that story—and all of your Feminine Power—with a world that needs to hear it.
Author: Annette Simmons
Publisher: AMACOM
ISBN: 0814400841
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
Stories have tremendous power. They can persuade, promote empathy, and provoke action. Better than any other communication tool, stories explain who you are, what you want...and why it matters. In presentations, department meetings, over lunch-any place you make a case for new customers, more business, or your next big idea-you'll have greater impact if you have a compelling story to relate. Whoever Tells the Best Story Wins will teach you to narrate personal experiences as well as borrowed stories in a way that demonstrates authenticity, builds emotional connections, inspires perseverance, and stimulates the imagination. Fully updated and more practical than ever, the second edition reveals how to use storytelling to: Capture attention * Motivate listeners * Gain trust * Strengthen your argument * Sway decisions * Demonstrate authenticity and encourage transparency * Spark innovation * Manage uncertainty * And more Complete with examples, a proven storytelling process and techniques, innovative applications, and a new appendix on teaching storytelling, Whoever Tells the Best Story Wins hands you the tools you need to get your message across-and connect successfully with any audience.
Author: Michael Hanne
Publisher: Berghahn Books
ISBN: 9781571810519
Category : History
Languages : en
Pages : 276
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Book Description
"... a spirited, well-researched volume ... this highly readable study is an impressive work ofcontemporary criticism, richly deserving of its intended general and academic audiences." - Choice Can a novel cause riots, start a war, free serfs or slaves, break up marriages, drive readers to suicide, close factories, bring about law change, swing an election, or serve as a weapon in a national or international struggle? The author explores this question in the form of a theoretical essay on narrative and power, followed by five detailed case studies of works by Turgenev, Harriet Beecher Stowe, Ignazio Silone, Solzhenitsyn and Salman Rushdie, each of which had or was said to have had a major impact on the political events in its time. Forcefully argued and written with a minimum of jargon, this book no doubt appeals to a wide readership well beyond that of the specialist in literature.
Author: Peter Guber
Publisher: Crown Currency
ISBN: 0307587975
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
Today everyone—whether they know it or not—is in the emotional transportation business. More and more, success is won by creating compelling stories that have the power to move partners, shareholders, customers, and employees to action. Simply put, if you can’t tell it, you can’t sell it. And this book tells you how to do both. Historically, stories have always been igniters of action, moving people to do things. But only recently has it become clear that purposeful stories—those created with a specific mission in mind—are absolutely essential in persuading others to support a vision, dream or cause. Peter Guber, whose executive and entrepreneurial accomplishments have made him a success in multiple industries, has long relied on purposeful story telling to motivate, win over, shape, engage and sell. Indeed, what began as knack for telling stories as an entertainment industry executive has, through years of perspiration and inspiration, evolved into a set of principles that anyone can use to achieve their goals. In Tell to Win, Guber shows how to move beyond soulless Power Point slides, facts, and figures to create purposeful stories that can serve as powerful calls to action. Among his techniques: * Capture your audience’s attention first, fast and foremost * Motivate your listeners by demonstrating authenticity * Build your tell around “what’s in it for them” * Change passive listeners into active participants * Use “state-of-the-heart” technology online and offline to make sure audience commitment remains strong To validate the power of telling purposeful stories, Guber includes in this book a remarkably diverse number of “voices” —master tellers with whom he’s shared experiences. They include YouTube founder Chad Hurley, NBA champion Pat Riley, clothing designer Normal Kamali, “Mission to Mars” scientist Gentry Lee, Under Armour CEO Kevin Plank, former South African president Nelson Mandela, magician David Copperfield, film director Steven Spielberg, novelist Nora Roberts, rock legend Gene Simmons, and physician and author Deepak Chopra. After listening to this extraordinary mix of voices, you’ll know how to craft, deliver—and own—a story that is truly compelling, one capable of turning others into viral advocates for your goal.
Author: Michael Chase Walker
Publisher: Lone Eagle Publishing Company, LLC
ISBN: 9781580650410
Category : Motion picture authorship
Languages : en
Pages : 0
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Book Description
Beyond Joseph Campbell and the much ballyhooed hero's journey, Michael Chase Walker takes the aspiring screenwriter into the rarely discusses alternative structures of outlaw stories, inverted myths and Messiah tales.
Author: David Aaker
Publisher: Morgan James Publishing
ISBN: 168350612X
Category : Business & Economics
Languages : en
Pages : 157
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Book Description
“All marketers should heed [the] advice” of this brand marketing guru in his latest book on digital storytelling.” —Joseph V. Tripodi, former Chief Marketing Officer, Subway and Coca-Cola Stories are orders of magnitude which are more effective than facts at achieving attention, persuading, being remembered, and inspiring involvement. Signature stories?intriguing, authentic, and involving narratives?apply the power of stories to communicate a strategic message. Marketing professionals, coping with the digital revolution and the need to have their strategic message heard internally and externally, are realizing that a digital strategy revolves around content and that content is stories. Creating Signature Stories shows organizations how to introduce storytelling into their strategic messaging, and guides organizations to find, or even create, signature stories and leverage them over time. With case studies built into every chapter, organizations will realize the power of storytelling to energize readers, gain visibility, persuade audiences, and inspire action.
Author: Craig Wortmann
Publisher: Sales Engine, Inc.
ISBN: 0985325313
Category : Business & Economics
Languages : en
Pages : 352
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Book Description
What's Your Story?" Using stories to ignite performance and be more successful is a leaders book. This book is written for people who want to make a difference; people who want to build, create, learn, share, and inspire; people who want to give themselves and others the powerful gift of story. "What's Your Story?" helps leaders enhance their performance by looking at their everyday communications differently. By learning how to use the right stories at the right time - success and failure stories - Craig will show you how to create strong connections with people and with the organization's strategy to enhance your performance.
