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Author: Joseph W. Barnes
Publisher: Business Expert Press
ISBN: 1606498533
Category : Business & Economics
Languages : en
Pages : 120
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Book Description
Social Media Ethics Made Easy takes an in-depth look at the risks of social, digital and mobile media marketing without structured policies. Readers will learn what is at stake from the law to their reputation, and what happens if businesses and/or individuals do not disclose relationships or comply with (FTC) Federal Trade Commission regulations. Readers will come to understand what they should do, why, and how they should do it. The issues in this book affect every single business from for-profits, to nonprofits, to government and educational institutions. It also addresses the impact on every single social/digital media participant and why they must learn about these guidelines so they can protect their own personal brand. This book is intended for a broad audience including students and professors in both undergrad and graduate schools, and practicing business executives. The goal is to inform management practice and help current and future business leaders navigate through the ethical laws and compliance issues affecting social, digital and mobile media.
Author: Joseph W. Barnes
Publisher: Business Expert Press
ISBN: 1606498533
Category : Business & Economics
Languages : en
Pages : 120
Get Book
Book Description
Social Media Ethics Made Easy takes an in-depth look at the risks of social, digital and mobile media marketing without structured policies. Readers will learn what is at stake from the law to their reputation, and what happens if businesses and/or individuals do not disclose relationships or comply with (FTC) Federal Trade Commission regulations. Readers will come to understand what they should do, why, and how they should do it. The issues in this book affect every single business from for-profits, to nonprofits, to government and educational institutions. It also addresses the impact on every single social/digital media participant and why they must learn about these guidelines so they can protect their own personal brand. This book is intended for a broad audience including students and professors in both undergrad and graduate schools, and practicing business executives. The goal is to inform management practice and help current and future business leaders navigate through the ethical laws and compliance issues affecting social, digital and mobile media.
Author: Joel Postman
Publisher: Peachpit Press
ISBN: 0321636309
Category : Computers
Languages : en
Pages : 209
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Book Description
This book will help companies of all sizes develop and implement a strategy to become a SocialCorp, a company that has adopted social media intelligently and effectively, in a way that does not compromise the company's primary obligations as a corporation. While the conversational and engagement values of social media are well understood, many social media theorists often overlook the realities faced by the large corporation, like accountability to shareholders and regulators, and how these factors cannot be overlooked in corporate social media adoption. Using case studies and analysis of available social media tools, and proven corporate social media strategies, the book will help corporate communicators understand the new communications landscape, the power of social media, and how to adopt it intelligently in a corporate environment.
Author: Kay Mohanna
Publisher: CRC Press
ISBN: 1000848531
Category : Medical
Languages : en
Pages : 374
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Book Description
The fourth edition of this highly respected book builds on the excellent reputation of its predecessors. Fully revised and updated throughout, it continues to provide essential structure, support, guidance and tips for both beginning and experienced teachers and their managers, both in the UK and internationally. Pitched at an introductory level with an emphasis on practical tips and application of theory, rather than focussing heavily on scholarly research, its content is designed to be relevant and inclusive to all healthcare disciplines. Key points are highlighted by the inclusion of tips from experienced teachers in each chapter, while throughout chapters reflect contemporary concepts and key approaches, including teaching styles, curriculum development, e-learning, virtual learning environments, leadership and professionalism. Teaching Made Easy, 4E will continue to benefit everyone teaching health professionals at all levels, from general practitioners and hospital doctors, nurses in primary and secondary care, and professionals allied to medicine and health service managers, and will also support the development of colleagues in new roles such as physician associates, FCPs and newer nursing associates.
Author: David Berry
Publisher: CRC Press
ISBN: 1136029370
Category : Language Arts & Disciplines
Languages : en
Pages : 335
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Book Description
Ethics and Media Culture straddles the practical and ethical issues of contention encountered by journalists. The book's various contributors cover a diversity of issues and viewpoints, attempting to broaden out the debates particularly in relation to Journalism Studies, Cultural Studies, Sociology of Culture and Communications, Philosophy and History. The debate concerning media ethics has intensified in recent years, fuelled mainly by the standards of journalist and media practices. The role of practitioners has taken centre-stage as concerns over what constitutes ethical, and therefore socially acceptable practice and behaviour, by the public, practitioners and intellectuals alike. The discursive relationship between the production and consumption of information is central to the debate regarding moral conduct, particularly in light of the commercialisation of the media. Considering that media institutions operate in a climate of intense competition, the value of information and its corresponding quality have begun to be critically assessed in terms of ethical understanding. A degree of open-endedness is maintained in discussions throughout this book, which is intended to engage the reader with the issues raised and determine their own conclusions.
Author: Ronald R. Sims
Publisher: IAP
ISBN: 1648023312
Category : Business & Economics
Languages : en
Pages : 313
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Book Description
Human Resources Management and Ethics: Responsibilities, Actions, Issues, and Experiences, explores and provides an in-depth look at the responsibilities, actions, issues and experiences related to HRM and ethics for individual employees, organizations and the broader society. Like other departments in the broader organization HRM professionals will need to increasingly demonstrate how they contribute to an organization’s ethical orientation and overall performance or success. While the ethical challenges, trends, and issues impacting employees, organizations and HRM professionals will continue to change over the years (consider the recent ethical challenges related cybersecurity and data breaches) the bottom-line of organization success is the clear reality that doing the right thing or institutionalizing an ethical culture or character is just as important to various stakeholders. The chapters in this book provide an updated, current and future look at the relationship between HRM and ethics and across various sectors or organizations (i.e. public, private, not-for-profit, academic, etc.). That is, this book discusses the ever evolving role of HRM professionals to include discussion of how the profession continues to take on more responsibility for developing and institutionalizing an ethical culture in their organizations, industries and the broader society. The book also contributes to the need for ongoing dialogue, discussion or insights offered by HRM experts on what HRM professionals and their organizations can do in the face of ethical expectations, challenges and scandals. In the end, the book is intended to increase our understanding of the ethical responsibilities, actions, issues and experiences that arise both within HRM and in HRM’s interactions with individuals and organizations.
Author: Susan Charland
Publisher: Taylor & Francis
ISBN: 1040040179
Category : Architecture
Languages : en
Pages : 174
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Book Description
Local leaders don’t need to become professional facilitators or hire expensive consultants to run a great meeting. Public Engagement Made Easy offers practical and affordable methods that bring ease to one of the most challenging aspects of any local leader’s role: involving the public. The tools and techniques in this book will empower planners, public managers, decision-makers, and other leaders to implement effective public engagement programs that build trust within communities and contribute to successful decisions that stand the test of time.
Author: Marcia W. DiStaso
Publisher: Routledge
ISBN: 1317917898
Category : Social Science
Languages : en
Pages : 278
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Book Description
Given the high rate of social media use by the public, organizations are compelled to engage with key audiences through these outlets. Social media engagement requires organizations to actively participate with public groups, and this highly-interactive exchange raises a new set of ethical concerns for communicators. In this rapidly changing communications environment, the long-term implications of social media are uncertain, and this book provides the much needed research to understand its impact on audiences and organizations. Through an examination of a broad range of ethics concepts including transparency and online identities, policies, corporate responsibility, and measurement, this book explores a variety of topics important to public relations such as diversity, non-profit communication, health communication, financial communication, public affairs, entertainment communication, environmental communication, crisis communication, and non-profit communication. The chapter authors, expert scholars within their fields of public relations, offer insights drawn from original research and case study examples of ethical dilemmas raised by social media communication.
Author: Konstantinos Mantzaris
Publisher: Business Expert Press
ISBN: 1952538750
Category : Business & Economics
Languages : en
Pages : 207
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Book Description
This book is about providing a comprehensive framework for understanding business ethics and corporate governance. As internal doubts persist on whether an individual adheres to business ethics and corporate policies, readers need to utilize this book in order to develop moral reasoning by demonstrating the moral entity consideration principle. This is vital in terms of coping with an internationalized business environment where human resources must adhere to multidimensional and demanding policies, while attempting to develop their mindset capacity of ethical thinking. This book is about providing a comprehensive framework for understanding business ethics and corporate governance, by analyzing the moral aspects of a plethora of challenges regarding human resources management, policy making, corporate responsibility, code of conduct, agency theory, workforce planning, information systems, and employment relationship.
Author: Anthony Asher
Publisher: Business Expert Press
ISBN: 1606498754
Category : Business & Economics
Languages : en
Pages : 204
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Book Description
“... a must read for those wanting to craft a vocation in finance.” -- Adrian Gore, CEO, Discovery Group; “... no better book for a student or practitioner who wants more than is usually on offer in finance courses in our universities.” -- Paul Oslington, Professor of Economics and Dean of Business, Alphacrucis College, Sydney. To develop a vocation we ask: what do I want to be remembered for? This involves aspiring to personal integrity and a life well lived. Those working in the financial sector fulfill vocations by finding ways to serve social purposes, to allocate resources efficiently and to provide financial security—while remembering the needy. This means contributing to institutions, where people can flourish personally and create appropriate products and services. The ethics of those working on finding their vocation do not flow from rules and obligations, but from a personal commitment to seeking what is good. This life is based on the fundamental personal virtue, integrity. This book is written for those who aspire to the cultivation of the personal virtues of wisdom, self-control, courage, and justice.
Author: Yonason Goldson
Publisher: Business Expert Press
ISBN: 1952538696
Category : Business & Economics
Languages : en
Pages : 211
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Book Description
Grappling with the Gray offers a collection of case studies, real and hypothetical, intended to ignite thoughtful consideration of ethical dilemmas in our personal and professional lives. Simply stated, a business culture driven by profits at the expense of values is destined to fail. Research shows that companies ranked highest for ethics grow faster than companies that aren’t. Work environments are more pleasant. Employees are more satisfied, engaged, loyal, passionate, and productive. Turnover costs are less. Brand image shines. Cultivating a culture of ethics is the time-tested formula for spectacular success. The thought questions and discussions that follow each case study offer the opportunity to develop the ethical mindset that enables us to see the bigger picture, engage in civil debate, and work effectively toward consensus. Raising our ethical awareness ultimately produces a culture where compliance laws take care of themselves and a workforce that feels empowered, appreciated, and invested in a common vision that accelerates success.
