Qualitative Methods in Management Research

Qualitative Methods in Management Research PDF Author: Evert Gummesson
Publisher: SAGE
ISBN: 9780761920144
Category : Business & Economics
Languages : en
Pages : 268

Get Book

Book Description
This edition explores and explains the use of this methodological tool. Evert Gummesson refines the basic ideas from the first edition with conceptual developments, updated literature references and current examples from research and practice.

Qualitative Methods in Management Research

Qualitative Methods in Management Research PDF Author: Evert Gummesson
Publisher: SAGE
ISBN: 9780761920144
Category : Business & Economics
Languages : en
Pages : 268

Get Book

Book Description
This edition explores and explains the use of this methodological tool. Evert Gummesson refines the basic ideas from the first edition with conceptual developments, updated literature references and current examples from research and practice.

Qualitative Methods in Management Research

Qualitative Methods in Management Research PDF Author: Evert Gummesson
Publisher:
ISBN: 9789144448510
Category : Business & Economics
Languages : en
Pages : 202

Get Book

Book Description


The SAGE Handbook of Qualitative Business and Management Research Methods

The SAGE Handbook of Qualitative Business and Management Research Methods PDF Author: Catherine Cassell
Publisher: SAGE
ISBN: 1526430193
Category : Business & Economics
Languages : en
Pages : 624

Get Book

Book Description
The SAGE Handbook of Qualitative Business and Management Research Methods provides a state-of–the art overview of qualitative research methods in the business and management field. Bringing together a team of leading international researchers, the chapters offer a comprehensive overview of the history and traditions that underpin qualitative research in the field. The chapters in this volume have been arranged into four thematic parts: Part One explores the influential traditions underpinning qualitative research, such as positivism, interpretivism, pragmatism, constructionism and beyond. Part Two looks at research designs, covering ethnography, field research, action research, case studies, process and practice methodologies. Part Three focusses on the researcher: examining issues such as positionality, reflexivity, ethics, gender and intersectionality. Part Four examines challenges relating to research design, access and departure, choosing participants and more.

Applying Qualitative Methods to Marketing Management Research

Applying Qualitative Methods to Marketing Management Research PDF Author: Renate Buber
Publisher: Palgrave Macmillan
ISBN: 9781403916600
Category : Business & Economics
Languages : en
Pages : 256

Get Book

Book Description
Qualitative research methodologies are gaining more and more acceptance. This book deals with the application of qualitative methods to marketing management research. It explains different ways of making and analyzing data with qualitative tools, and it describes the generation of results working for researchers as well as for practitioners in marketing management. Teachers and students in marketing and research methodology, as well as researchers and practitioners in marketing management will find useful material on research methods and case study research.

Qualitative Methodologies And Data Collection Methods: Toward Increased Rigour In Management Research

Qualitative Methodologies And Data Collection Methods: Toward Increased Rigour In Management Research PDF Author: Edward Groenland
Publisher: World Scientific
ISBN: 9811206554
Category : Business & Economics
Languages : en
Pages : 312

Get Book

Book Description
Globalisation opens new frontiers of research that require advanced research methods. While quantitative methods are ideal in some situations, qualitative methods are more appropriate for responding to 'how' questions in new contexts. They aim to understand and provide a holistic picture via interaction — a unique advantage over quantitative methods. This textbook for graduate students introduces qualitative research and covers major qualitative methodologies and data collection methods.The choice of methodologies in this book is based on their actual applicability in management research. This approach provides a hands-on emphasis while maintaining both scientific rigour and rooting, and a high practicality level with respect to problem analysis, the collection of data, and the way this data should be analysed.Students and researchers will benefit from features including explanations of the advantages and disadvantages of methodological choices, and elaborated examples of good articles. The reader will acquire an overview of current methodologies, which will facilitate the choice process with respect to research approaches, and is also encouraged to bring personal research skills to a higher level.

Qualitative Methods in Management Research

Qualitative Methods in Management Research PDF Author: Catherine Cassell
Publisher:
ISBN:
Category : Electronic book
Languages : en
Pages :

Get Book

Book Description


Using Qualitative Methods in Organizational Research

Using Qualitative Methods in Organizational Research PDF Author: Thomas W. Lee
Publisher: SAGE
ISBN: 9780761908074
Category : Business & Economics
Languages : en
Pages : 214

Get Book

Book Description
Using Qualitative Methods In Organizational Research offers a broad, overall description of qualitative research with the objective of facilitating the greater integration of qualitative and quantitative methods in organizational research. The book provides a look at the methods and tactics of qualitative research for both generating and testing management theories. It includes guidelines for deciding whether to use qualitative methods and overviews of four specific research designs. It describes how qualitative data is collected and analyzed and when and how to quantitatively analyze qualitative data. The author articulates the critical roles for reliability and validity and in the final chapter offers conclusions and recommendations for writing articles that report qualitative studies. Using Qualitative Methods In Organizational Research is appropriate for courses intended to introduce students to qualitative methods, for those traditional quantitative researchers interested in expanding their research methodology base, and for those interested in gaining additional insight into understanding which methods to use in future research.

Essential Guide to Qualitative Methods in Organizational Research

Essential Guide to Qualitative Methods in Organizational Research PDF Author: Catherine Cassell
Publisher: SAGE
ISBN: 1412931606
Category : Business & Economics
Languages : en
Pages : 410

Get Book

Book Description
Essential Guide to Qualitative Methods in Organizational Research is an excellent resource for students and researchers in the areas of organization studies, management research and organizational psychology, bringing together in one volume the range of methods available for undertaking qualitative data collection and analysis. The volume includes 30 chapters, each focusing on a specific technique. The chapters cover traditional research methods, analysis techniques, and interventions as well as the latest developments in the field. Each chapter reviews how the method has been used in organizational research, discusses the advantages and disadvantages of using the method, and presents a case study example of the method in use. A list of further reading is supplied for those requiring additional information about a given method. The comprehensive and accessible nature of this collection will make it an essential and lasting handbook for researchers and students studying organizations.

Qualitative Organizational Research

Qualitative Organizational Research PDF Author: Gillian Symon
Publisher: SAGE
ISBN: 0857024108
Category : Social Science
Languages : en
Pages : 546

Get Book

Book Description
Written by Gillian Symon and Catherine Casse internationally renowned experts in qualitative research methods, this comprehensive text brings together in one volume the range of methods available for undertaking qualitative data collection and analysis. Qualitative Organizational Research contains 27 chapters, each focusing on a specific technique. The first part of the volume looks at contemporary uses of qualitative methods in organizational research, outlining each method and illustrating practical application through case studies. The second part of the volume goes on to consider the broader issues in qualitative methods, examining key contemporary debates in each area as well as providing practical advice for those undertaking organizational research.

The SAGE Handbook of Qualitative Business and Management Research Methods

The SAGE Handbook of Qualitative Business and Management Research Methods PDF Author: Catherine Cassell
Publisher: SAGE
ISBN: 1526415720
Category : Business & Economics
Languages : en
Pages : 1056

Get Book

Book Description
The SAGE Handbook of Qualitative Business and Management Research Methods provides a state-of–the-art overview of qualitative research methods in the business and management field. The Handbook celebrates the diversity of the field by drawing from a wide range of traditions and by bringing together a number of leading international researchers engaged in studying a variety of topics through multiple qualitative methods. The chapters address the philosophical underpinnings of particular approaches to research, contemporary illustrations, references, and practical guidelines for their use. The two volumes therefore provide a useful resource for Ph.D. students and early career researchers interested in developing and expanding their knowledge and practice of qualitative research. In covering established and emerging methods, it also provides an invaluable source of information for faculty teaching qualitative research methods. The contents of the Handbook are arranged into two volumes covering seven key themes: Volume One: History and Tradition Part One: Influential Traditions: underpinning qualitative research: positivism, interpretivism, pragmatism, constructionism, critical, poststructuralism, hermeneutics, postcolonialism, critical realism, mixed methods, grounded theory, feminist and indigenous approaches. Part Two: Research Designs: ethnography, field research, action research, case studies, process and practice methodologies. Part Three: The Researcher: positionality, reflexivity, ethics, gender and intersectionality, writing from the body, and achieving critical distance. Part Four: Challenges: research design, access and departure, choosing participants, research across boundaries, writing for different audiences, ethics in international research, digital ethics, and publishing qualitative research. Volume Two: Methods and Challenges Part One: Contemporary methods: interviews, archival analysis, autoethnography, rhetoric, historical, stories and narratives, discourse analysis, group methods, sociomateriality, fiction, metaphors, dramaturgy, diary, shadowing and thematic analysis. Part Two: Visual methods: photographs, drawing, video, web images, semiotics and symbols, collages, documentaries. Part Three: Methodological developments: aesthetics and smell, fuzzy set comparative analysis, sewing quilts, netnography, ethnomusicality, software, ANTI-history, emotion, and pattern matching.