Origin and Branding in International Market Entry Processes

Origin and Branding in International Market Entry Processes PDF Author: Silva, Carlos Francisco e
Publisher: IGI Global
ISBN: 1668466155
Category : Business & Economics
Languages : en
Pages : 313

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Book Description
In today's globalized economy, selecting the right entry strategy is critical for companies looking to expand into foreign markets. This decision has a significant impact on a company's performance and its ability to collaborate with global supply chains. Moreover, with consumers becoming increasingly aware of the origins of products and brands, it is essential for companies to use the origin as a means to add value to their offerings. Edited by Dr. Carlos Silva, this book brings together global professionals and researchers who provide the latest empirical research findings and relevant theoretical frameworks on the subject, spanning multiple industries. Origin and Branding in International Market Entry Processes is targeted towards professionals and researchers working in the field of international management and business, providing insights and support for executives concerned with market entry, internationalization strategies, destination and origin branding, and brand expansion. The book covers a range of topics, including brand origin, country of brand origin, branding, market entry process, internationalization strategies, place branding, and digital places, among others. This book is an excellent resource for academics and professionals looking to understand the strategic role of brands and their origin in international market entry, helping readers make informed decisions on market entry strategies and branding that will ultimately improve their performance and success in global markets.

Origin and Branding in International Market Entry Processes

Origin and Branding in International Market Entry Processes PDF Author: Silva, Carlos Francisco e
Publisher: IGI Global
ISBN: 1668466155
Category : Business & Economics
Languages : en
Pages : 313

Get Book

Book Description
In today's globalized economy, selecting the right entry strategy is critical for companies looking to expand into foreign markets. This decision has a significant impact on a company's performance and its ability to collaborate with global supply chains. Moreover, with consumers becoming increasingly aware of the origins of products and brands, it is essential for companies to use the origin as a means to add value to their offerings. Edited by Dr. Carlos Silva, this book brings together global professionals and researchers who provide the latest empirical research findings and relevant theoretical frameworks on the subject, spanning multiple industries. Origin and Branding in International Market Entry Processes is targeted towards professionals and researchers working in the field of international management and business, providing insights and support for executives concerned with market entry, internationalization strategies, destination and origin branding, and brand expansion. The book covers a range of topics, including brand origin, country of brand origin, branding, market entry process, internationalization strategies, place branding, and digital places, among others. This book is an excellent resource for academics and professionals looking to understand the strategic role of brands and their origin in international market entry, helping readers make informed decisions on market entry strategies and branding that will ultimately improve their performance and success in global markets.

The Origin of Chirality in the Molecules of Life

The Origin of Chirality in the Molecules of Life PDF Author: Albert Guijarro
Publisher: Royal Society of Chemistry
ISBN: 1839163690
Category : Science
Languages : en
Pages : 243

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Book Description
This book provides an interdisciplinary review of one of the great unsolved mysteries that has fascinated scientists for over 150 years: the origin of chirality in biomolecules. Current advances in fields as diverse as space exploration, prebiotic chemistry and high-energy physics may help to provide an answer. Important pieces of information will come from observations at the two frontiers of science: outer space and the subatomic world. Observation of distant planets, galaxies, and even actual sampling of celestial objects from beyond the solar system are projects currently underway. At the other end of the spectrum, there are experiments that study the elemental properties of matter, such as symmetry, and interactions with the fundamental forces. Completely revised and updated this new edition once again unifies all the theories of the origin of biomolecular homochirality together in a single source. This complete, interdisciplinary review of an intriguing subject condenses a large and disparate range of contributions from journals in almost every scientific field. The various theories have been organized, interrelated and explained in a unified way. It is fundamental, comprehensive and structured to be accessible for educational purposes.

Origin of Elements in the Solar System

Origin of Elements in the Solar System PDF Author: Oliver K. Manuel
Publisher: Springer Science & Business Media
ISBN: 0306469278
Category : Science
Languages : en
Pages : 646

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Book Description
Based on an American Chemical Society Symposium organized by Professors Glenn Seaborg and Oliver Manuel, this volume provides a comprehensive record of different views on this important subject at the end of the 20th century. They have assembled a blend of highly respected experimentalists and theorists from astronomy, geology, meteoritics, planetology and nuclear chemistry and physics to discuss the origin of elements in the solar system. The intent was to include all points of view and let history judge their validity.

The Evo-Devo Origin of the Nose, Anterior Skull Base and Midface

The Evo-Devo Origin of the Nose, Anterior Skull Base and Midface PDF Author: Roger Jankowski
Publisher: Springer Science & Business Media
ISBN: 2817804228
Category : Medical
Languages : en
Pages : 210

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Book Description
The phylontogenic theory proposes an original understanding of nose, sinus and midface formation and development by looking back in evolution for the first traces of the olfactory organ and then tracing its successive phyletic transformations to become part of the respiratory apparatus and finally the central point of human facial anatomy. Von Baer’s, Darwin’s, Haeckel’s, Garstang’s, Gould’s and Buss’ explorations of parallels between phylogeny and ontogeny help to trace the nose and midface story. The paradigm of existing parallels between ontogeny and phylogeny proves useful both in seeking to understand the holoprosencephalic spectrum of facial malformations (which represent radically different pathways of facial development after the life’s tape has been started to run again) and in formulating hypotheses on chordate to vertebrate evolution. The phylontogenic theory leads to new medical hypotheses on nose and sinus diseases and opens the field of evolution and development-based medicine.

The Origin of Music

The Origin of Music PDF Author: Herbert Spencer
Publisher: Editions Le Mono
ISBN: 2366591853
Category : Music
Languages : en
Pages : 58

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Book Description
"The hypothesis that music had its origin in the amatory sounds made by the male to charm the female, has the support of the popular idea that the singing of birds constitutes a kind of courtship—an idea adopted by Mr. Darwin when he says that "the male pours forth his full volume of song, in rivalry with other males, for the sake of captivating the female."...

The Origin of Humanness in the Biology of Love

The Origin of Humanness in the Biology of Love PDF Author: Humberto Maturana Romesín
Publisher: Andrews UK Limited
ISBN: 1845403770
Category : Philosophy
Languages : en
Pages : 247

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Book Description
The central concern of this book is us human beings. The authors' basic question is: ‘How is it that we can live in mutual care, have ethical concerns, and at the same time deny all that through the rational justification of aggression?' The authors answer this basic question indirectly by providing a look into the fundaments of our biological constitution, concentrating on what they term emotioning, that is the flow of emotions in daily life that guides the flow of the systemic conservation of a manner of living. Maturana and Verden-Zöller claim that the fundamental emotion that gave rise to humans as sapient languaging beings was love, and that this remains our fundament even when other emotions become socially prevalent.

Origin and Distribution of the Cocoa Palm

Origin and Distribution of the Cocoa Palm PDF Author: Orator Fuller Cook
Publisher:
ISBN:
Category : Coconut palm
Languages : en
Pages : 52

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Book Description


The Origin Of Individuals

The Origin Of Individuals PDF Author: Jean-jacques Kupiec
Publisher: World Scientific
ISBN: 9814476129
Category : Science
Languages : en
Pages : 276

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Book Description
In the 17th century, Descartes put forth the metaphor of the machine to explain the functioning of living beings. In the 18th century, La Mettrie extended the metaphor to man. The clock was then used as the paradigm of the machine. In the 20th century, this metaphor still held but the clock was replaced by a computer. Nowadays, the organism is viewed as a robot obeying signals emanating from a computer program controlled by genetic information. This book shows that such a conception leads to contradictions not only in the theory of biology but also in its experimental research program, thereby impeding its development. The analysis of this problem is based on the most recent experimental data obtained in molecular biology as well as the history and philosophy of biology. It shows that the machine theory did not succeed in breaking with Aristotle's finalism. The book presents a new approach to biological systems based on cellular Darwinism. Genes are ruled by probabilistic mechanisms allowing cells to differentiate stochastically. Embryo development is not governed by a determinist genetic program but by natural selection occurring among cell populations inside the organism. This theory has considerable philosophical consequences. Man may be a machine but he is a random one.

Preserving and Interpreting the Origin, Development, and Progression of Jazz in the United States

Preserving and Interpreting the Origin, Development, and Progression of Jazz in the United States PDF Author: United States. Congress. Senate. Committee on Energy and Natural Resources. Subcommittee on Public Lands, National Parks, and Forests
Publisher:
ISBN:
Category : Historic sites
Languages : en
Pages : 176

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Book Description


The Origin of Israelite Zion Theology

The Origin of Israelite Zion Theology PDF Author: Antti Laato
Publisher: Bloomsbury Publishing
ISBN: 0567680037
Category : Religion
Languages : en
Pages : 224

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Book Description
In this examination of Zion theology and how it arises in the book of Psalms Antti Laato's starting-point is that the Hebrew Bible is the product of the exilic and postexilic times, which nonetheless contains older traditions that have played a significant role in the development of the text. Laato seeks out these older mythical traditions related to Zion using a comparative methodology and looking at Biblical traditions alongside Ugaritic texts and other ancient Near Eastern material. As such Laato provides a historical background for Zion theology which he can apply more broadly to the Psalms. In addition, Laato argues that Zion-related theology in the Psalms is closely related to two events recounted in the Hebrew Bible. First, the architectural details of the Temple of Solomon (1 Kings 6-7), which can be compared with older mythical Zion-related traditions. Second, the religious traditions related to the reigns of David and Solomon such as the Ark Narrative, which ends with David's transfer of the Ark to Jerusalem (2 Sam 6). From this Laato builds an argument for a possible setting in Jerusalem at the time of David and Solomon for the Zion theology that emerges in the Psalms.