Metaphor and Metonymy in Comparison and Contrast

Metaphor and Metonymy in Comparison and Contrast PDF Author: René Dirven
Publisher: Walter de Gruyter
ISBN: 3110173743
Category : Cognitive grammar
Languages : en
Pages : 621

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Book Description
The book elaborates one of Roman Jakobson's many brilliant ideas, i.e. his insight that the two cognitive strategies of the metaphoric and the metonymic are the end-points on a continuum of conceptualization processes. This elaboration is achieved on the background of Lakoff and Johnson's twodomain approach, i.e. the mapping of a source onto a target domain of conceptualization. Further approaches dwell on different stretches of this metaphor-metonymy continuum. Still other papers probe into the specialized conceptual division of labor associated with both modes of thought. Two new breakthroughs in the cognitive linguistics approach to metaphor and metonymy have recently been developed: one is the three-domain approach, which concentrates on the new blends that become possible after the integration or the blending of source and target domain elements; the other is the approach in terms of primary scenes and subscenes which often determine the way source and target domains interact.

Metaphor and Metonymy in Comparison and Contrast

Metaphor and Metonymy in Comparison and Contrast PDF Author: René Dirven
Publisher: Walter de Gruyter
ISBN: 3110173743
Category : Cognitive grammar
Languages : en
Pages : 621

Get Book

Book Description
The book elaborates one of Roman Jakobson's many brilliant ideas, i.e. his insight that the two cognitive strategies of the metaphoric and the metonymic are the end-points on a continuum of conceptualization processes. This elaboration is achieved on the background of Lakoff and Johnson's twodomain approach, i.e. the mapping of a source onto a target domain of conceptualization. Further approaches dwell on different stretches of this metaphor-metonymy continuum. Still other papers probe into the specialized conceptual division of labor associated with both modes of thought. Two new breakthroughs in the cognitive linguistics approach to metaphor and metonymy have recently been developed: one is the three-domain approach, which concentrates on the new blends that become possible after the integration or the blending of source and target domain elements; the other is the approach in terms of primary scenes and subscenes which often determine the way source and target domains interact.

Metaphor and Metonymy in Comparison and Contrast

Metaphor and Metonymy in Comparison and Contrast PDF Author: René Dirven
Publisher: Walter de Gruyter
ISBN: 3110219190
Category : Language Arts & Disciplines
Languages : en
Pages : 620

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Book Description
The book elaborates one of Roman Jakobson's many brilliant ideas, i.e. his insight that the two cognitive strategies of the metaphoric and the metonymic are the end-points on a continuum of conceptualization processes. This elaboration is achieved on the background of Lakoff and Johnson's twodomain approach, i.e. the mapping of a source onto a target domain of conceptualization. Further approaches dwell on different stretches of this metaphor-metonymy continuum. Still other papers probe into the specialized conceptual division of labor associated with both modes of thought. Two new breakthroughs in the cognitive linguistics approach to metaphor and metonymy have recently been developed: one is the three-domain approach, which concentrates on the new blends that become possible after the integration or the blending of source and target domain elements; the other is the approach in terms of primary scenes and subscenes which often determine the way source and target domains interact.

Metonymy and Metaphor in Grammar

Metonymy and Metaphor in Grammar PDF Author: Klaus-Uwe Panther
Publisher: John Benjamins Publishing
ISBN: 9027223793
Category : Language Arts & Disciplines
Languages : en
Pages : 441

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Book Description
with the advent of Cognitive Linguistics, metonymy and metaphor are now recognized as being not only ornamental rhetorical tropes but fundamental figures of thought that shape, to a considerable extent, the conceptual structure of languages. The present volume goes even beyond this insight to propose that grammar itself is metonymical in nature (Langacker) and that conceptual metonymy and metaphor leave their imprints on lexicogrammatical structure.

Metaphor and Metonymy revisited beyond the Contemporary Theory of Metaphor

Metaphor and Metonymy revisited beyond the Contemporary Theory of Metaphor PDF Author: Francisco Gonzálvez-García
Publisher: John Benjamins Publishing
ISBN: 9027271178
Category : Language Arts & Disciplines
Languages : en
Pages : 318

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Book Description
The contributions in this volume go beyond the Contemporary Theory of Metaphor complementing it in a number of relevant ways. Some of the papers argue for a more dynamic, interdisciplinary approach to metaphor looking into it from semiotic, psychological and socio-cultural perspectives. Other contributions focus on the crucial role played by metaphor and metonymy in meaning construction at a discourse/textual level. Finally, the volume also includes proposals which revolve around the alleged universal nature of metaphorical mappings and their suitability to account for grammatical phenomena. The contributions in this volume display an ample gamut of theoretical approaches pointing to the viability of taking a functional-cognitive stance on the analysis of metaphor and metonymy in contrast to a purely cognitive one. This book is structured into three major sections: i) the Contemporary Theory of Metaphor: revisions and recent developments; ii) metaphor and/or metonymy across different discourse/genre types; and iii) the Contemporary Theory of Metaphor: current applications. Originally published in Review of Cognitive Linguistics 9:1 (2011).

Studies in Figurative Thought and Language

Studies in Figurative Thought and Language PDF Author: Angeliki Athanasiadou
Publisher: John Benjamins Publishing Company
ISBN: 9027265909
Category : Language Arts & Disciplines
Languages : en
Pages : 339

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Book Description
This volume contains original research and innovative analyses that deepen our understanding of figurative thought and language. The selected papers focus on the multi-faceted aspect of figuration, its function in thought, and its impact on areas of grammar and communication. Key topics explored include metaphor, metonymy and their relationship to each other, as well as the less studied figure of hyperbole and its relation to the fundamental figures of metaphor and metonymy. Collectively, the papers examine the pragmatic reasoning processes triggered by figurative thought, the lexicogrammatical motivations and/or constraints on figurative language, the impact of deeply entrenched figurative thought on the lexicon of natural languages, the cultural origins of figurative thought, and the psycholinguistic motivations for figuration. The comprehensive treatment of these issues is fundamental for future research on figurative thought and language, particularly on questions of universality vs. specificity of figuration, the impact of figuration on constructions, cross-linguistic comparisons of figurative language, and cognitive-pragmatic approaches to figurative meaning.

The Ubiquity of Metaphor

The Ubiquity of Metaphor PDF Author: Wolf Paprotté
Publisher: John Benjamins Publishing
ISBN: 902723521X
Category : Philosophy
Languages : en
Pages : 657

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Book Description
This volume brings together a number of articles representative of the present outlook on the importance of metaphors, and of the work done on metaphors in several domains of (psycho)linguistics. The first part of the volume deals with metaphor and the system of language. The second part offers papers on metaphor and language use. In the third part psychological and psycholinguistic aspects of metaphor are discussed.

Multimodal Metaphor and Metonymy in Advertising

Multimodal Metaphor and Metonymy in Advertising PDF Author: Paula Pérez Sobrino
Publisher: John Benjamins Publishing Company
ISBN: 9027264678
Category : Language Arts & Disciplines
Languages : en
Pages : 242

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Book Description
Metaphor and metonymy appeal to us because they evoke mental images in unique but still recognisable ways. The potential for figurative thought exists in everyone, and it pervades our everyday social interactions. In particular, advertising offers countless opportunities to explore the way in which people think creatively through metaphor and metonymy. The thorough analysis of a corpus of 210 authentic printed advertisements shows the central role of multimodal metaphor, metonymy, and their patterns of interaction, at the heart of advertising campaigns. This book is the first in-depth research monograph to bring together qualitative and quantitative evidence of metaphor-metonymy combinations in real multimodal discourse. It combines detailed case study analyses with corpus-based analysis and psycholinguistic enquiry to provide the reader with a prismatic approach to the topic of figurative language in multimodal advertising. Besides its theoretical contribution to the field of multimodal figurative language, this monograph has a wide number of practical applications due to its focus on advertising and the communicative impact of creative messages on consumers. This book will pave the way for further qualitative and quantitative research on the ways in which figurative language shapes multimodal discourse, and how it relates to our everyday creative thinking.

Metonymy

Metonymy PDF Author: Jeannette Littlemore
Publisher: Cambridge University Press
ISBN: 110704362X
Category : History
Languages : en
Pages : 241

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Book Description
This book explores metonymy in language, gesture, music, art and film, and discusses the challenges it presents in cross-cultural communication.

Metaphor from the Ground Up

Metaphor from the Ground Up PDF Author: Daniel C. Strack
Publisher: Rowman & Littlefield
ISBN: 1498547915
Category : Language Arts & Disciplines
Languages : en
Pages : 258

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Book Description
Cross-referencing neurobiological knowledge with the invariance hypothesis, relevance theory, and frame semantics, Metaphor from the Ground Up: Understanding Figurative Language in Context unifies metaphor theory, fundamentally rethinks “context,” and moves linguistics into the twenty-first century.

Defining Metonymy in Cognitive Linguistics

Defining Metonymy in Cognitive Linguistics PDF Author: Réka Benczes
Publisher: John Benjamins Publishing
ISBN: 9027286760
Category : Language Arts & Disciplines
Languages : en
Pages : 284

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Book Description
While cognitive linguists are essentially in agreement on both the conceptual nature and the fundamental importance of metonymy, there remain disagreements on a number of specific but, nevertheless, crucial issues. Research questions include: Is metonymy a relationship between “entities” or “domains”? Is it necessarily referential? What is meant by the claim that metonymy is a “stand-for” relationship? Can metonymy be considered a mapping? How can it be distinguished from “active zones” or “facets”? Is it a prototype category? The ten contributions of the present volume address such core issues on the basis of the latest research results. The volume is unique in being devoted exclusively to the delimitation of the notion of metonymy without ignoring points of divergence among the various contributors, thus paving the way towards a consensual conception of metonymy.