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Author: David W. Marshall
Publisher: McFarland
ISBN: 0786429224
Category : History
Languages : en
Pages : 217
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Book Description
Beginning in 1976 with the first issue of the journal Studies in Medievalism, all things medieval and the concept of medievalism became a hot topic in culture studies. Medievalism examines how different groups, individuals, or eras use and shape the image of the Middle Ages, differentiating between historical knowledge of the Middle Ages and what we have made the period out to be. The 13 essays in this book explore the medieval invasion of today's media and consider the various ways--from film and print to websites and video games--that the Middle Ages have been packaged for consumption. Essays encompass diverse theoretical perspectives and are grouped loosely around distinct functions of medievalism, including the exposure of recent social concerns; the use of medieval images in modern political contexts; and the medieval's influence on products of today's popular culture. The legitimization of the study of medievalism and the effect of medievalism on the more traditional subject of medieval studies are also discussed. Instructors considering this book for use in a course may request an examination copy here.
Author: David W. Marshall
Publisher: McFarland
ISBN: 0786429224
Category : History
Languages : en
Pages : 217
Get Book
Book Description
Beginning in 1976 with the first issue of the journal Studies in Medievalism, all things medieval and the concept of medievalism became a hot topic in culture studies. Medievalism examines how different groups, individuals, or eras use and shape the image of the Middle Ages, differentiating between historical knowledge of the Middle Ages and what we have made the period out to be. The 13 essays in this book explore the medieval invasion of today's media and consider the various ways--from film and print to websites and video games--that the Middle Ages have been packaged for consumption. Essays encompass diverse theoretical perspectives and are grouped loosely around distinct functions of medievalism, including the exposure of recent social concerns; the use of medieval images in modern political contexts; and the medieval's influence on products of today's popular culture. The legitimization of the study of medievalism and the effect of medievalism on the more traditional subject of medieval studies are also discussed. Instructors considering this book for use in a course may request an examination copy here.
Author: Henri Pirenne
Publisher: Routledge
ISBN: 1136788557
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
First published in 2005. This original study the author writing in 1936 has tried to sketch the character and general movement of the economic and social evolution of Western Europe from the end of the Roman Empire to the middle of the fifteenth century.
Author: Henri Pirenne
Publisher:
ISBN:
Category : Cities and towns, Medieval
Languages : en
Pages : 280
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Book Description
Author: Jim Paul
Publisher: Harper Paperbacks
ISBN: 9780156005371
Category : Fiction
Languages : en
Pages : 244
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Book Description
Jim Paul muses on Western philosophy and the medieval mind as he makes his way through a harried weekend in Los Angeles, yielding a "delightful...humorous" book (Bloomsbury Review) whose every "sentence bursts with information, gorgeously put" (New Yorker).
Author: Fouad Sabry
Publisher: One Billion Knowledgeable
ISBN:
Category : Business & Economics
Languages : en
Pages : 435
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Book Description
What is Mass Market When referring to a market for items that are produced on a huge scale for a significant number of end consumers, the phrase "mass market" is used by the industry. One key distinction between the mass market and the niche market is that the mass market is characterized by its concentration on consumers who come from a diverse range of backgrounds and who do not have any discernible preferences or expectations within a huge market segment. Businesses have traditionally used a range of media, such as radio, television, newspapers, and the internet, to communicate with the general public in order to reach out to the mass market with advertising messages. How you will benefit (I) Insights, and validations about the following topics: Chapter 1: Mass market Chapter 2: Marketing Chapter 3: Shopping Chapter 4: Retail Chapter 5: Distribution (marketing) Chapter 6: Pricing Chapter 7: Market segmentation Chapter 8: Brand management Chapter 9: Mass marketing Chapter 10: Luxury goods Chapter 11: Target audience Chapter 12: Product line extension Chapter 13: Media market Chapter 14: Premium pricing Chapter 15: Micromarketing Chapter 16: History of marketing Chapter 17: Target market Chapter 18: Shopper marketing Chapter 19: Brand Chapter 20: Icon brand Chapter 21: Retail format (II) Answering the public top questions about mass market. (III) Real world examples for the usage of mass market in many fields. Who this book is for Professionals, undergraduate and graduate students, enthusiasts, hobbyists, and those who want to go beyond basic knowledge or information for any kind of Mass Market.
Author: Roger S. Wieck
Publisher:
ISBN:
Category : Art
Languages : en
Pages : 146
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Book Description
This book features 107 of the finest examples of illuminated pages from medieval and Renaissance Books of Hours. Roger Wieck's comprehensive text introduces the Book of Hours -- a "bestseller" for three hundred years -- to the general reader, discussing its iconography, the artists who illuminated this genre, and its role as a religious text in the lives of its owners. As a collection of both stirring words and inspiring images, the Book of Hours thus comprised a series of "painted prayers".
Author: Andrew B. R. Elliott
Publisher: Boydell & Brewer
ISBN: 184384463X
Category : History
Languages : en
Pages : 237
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Book Description
An exploration of how the Middle Ages are manipulated ideologically in today's communication.
Author: Peter Spufford
Publisher:
ISBN: 9780500285947
Category : Business & Economics
Languages : en
Pages : 432
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Book Description
Newly available in paperback, this is a wonderfully readable account of the role of merchants and money in the medieval world. Professor Spufford, who has made a lifelong study of the subject, brings together a vast amount of material from archives all over the world to build up this important economic history of the origins of capitalism essential reading for the scholar, but also engaging and entertaining to the layman.
Author: John F. Cherry
Publisher: University of Toronto Press
ISBN: 9780802077110
Category : Art
Languages : en
Pages : 76
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Book Description
Explains the connection between goldsmiths and monasteries, describes the work of goldsmiths, and looks at their materials, methods, and finished work
Author: Melanie Little
Publisher: Annick Press
ISBN: 1554512948
Category : Juvenile Fiction
Languages : en
Pages : 379
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Book Description
Fifteenth-century Spain is a richly multicultural society in which Jews, Muslims, and Christians coexist. But under the zealous Christian Queen Isabella, the country abruptly becomes one of the most murderously intolerant places on Earth. It is in this atmosphere that the Benvenistes, a family of scribes, attempt to eke out a living. The family has a secret—they are conversos: Jews who converted to Christianity. Now, with neighbors and friends turned into spies, fear hangs in the air. One day a young man is delivered to their door. His name is Amir, and he wears the robe and red patch of a Muslim. Fifteen-year-old Ramon Benveniste broods over Amir’s easy acceptance into the family. Startling and dramatic events overtake the household, and the family is torn apart. One boy becomes enslaved, the other takes up service for the Inquisitors. Finally, their paths cross again in a stunningly haunting scene.
