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Author: Jason Whittaker
Publisher: Routledge
ISBN: 1135249288
Category : Social Science
Languages : en
Pages : 248
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Book Description
Magazine Production is a guide to the practical processes of taking a magazine from initial idea to final print, and is aimed at those who wish to produce a title as part of their studies or for distribution on a small scale. It gives readers an overview of the essential elements to take into consideration when creating a magazine, including legal issues, the relation between editorial and design, and preparation for print. Magazine Production explains the business of magazines in the UK, Europe and North America, and the roles of marketing, publishing and advertising in establishing a successful title. With information on professional bodies such as the Periodical Publishers Association, this book will provide readers with a clear understanding of what is needed to succeed in a career in magazines.
Author: Jason Whittaker
Publisher: Routledge
ISBN: 1135249288
Category : Social Science
Languages : en
Pages : 248
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Book Description
Magazine Production is a guide to the practical processes of taking a magazine from initial idea to final print, and is aimed at those who wish to produce a title as part of their studies or for distribution on a small scale. It gives readers an overview of the essential elements to take into consideration when creating a magazine, including legal issues, the relation between editorial and design, and preparation for print. Magazine Production explains the business of magazines in the UK, Europe and North America, and the roles of marketing, publishing and advertising in establishing a successful title. With information on professional bodies such as the Periodical Publishers Association, this book will provide readers with a clear understanding of what is needed to succeed in a career in magazines.
Author: Jason Whittaker
Publisher: Taylor & Francis
ISBN: 1317307542
Category : Social Science
Languages : en
Pages : 186
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Book Description
Magazine Production presents a guide to the practical processes of taking a magazine from initial idea to final product. This second edition provides important revisions on these production processes by examining the technological and business advancements which have reshaped the magazine industry in the last decade. Brand new chapters document the rise of digital media and identify its impact on magazine creation. They also include new guidance on designing online, tablet and mobile editions, as well as for print. Magazine Production explains the business of magazines in the UK, Europe and North America, and the roles of marketing, publishing and advertising in establishing a successful title. This edition also addresses the move by publishers towards e-commerce, multimedia content and events to promote their brands and sell products. With information on professional bodies such as the Professional Publishers Association, an expert overview of magazine markets and a breakdown of roles within editorial and design departments, this book offers readers practical steps to achieving success in magazine publishing today. Magazine Production includes: • an introduction to the history, markets and audiences of magazines • explanations of the roles of publishers and advertising teams as part of the business of magazines • a comparison between print and new systems of digital circulation, with particular focus on mobile platforms; • guidance on setting up editorial teams, and best practice for producing feature, news and review copy • information on designing and laying out a title for print or digital distribution • legal and ethical issues affecting magazine editors and publishers • a consideration of the future of magazines.
Author: John Morrish
Publisher: Psychology Press
ISBN: 0415303818
Category : Journalism
Languages : en
Pages : 289
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Book Description
Magazine Editingexamines and explains the job of the magazine editor in both its journalistic and managerial aspects. Written by an experienced journalist and former editor, it draws upon the experiences of a number of magazine professionals who were interviewed during the research for this book. Approaching the editorial role from a practical perspective, this book provides advice on such areas as: * Becoming an editor * Working with publishers * Creating a successful editorial strategy * Managing the editorial team * Design and Production issues * Drawing up an editorial budget * The Legal Framework * New Technology and on-line publishing John Morrish's book will serve as an introduction to aspiring, newly-appointed and experienced editors.
Author: Angharad Lewis
Publisher: Laurence King Publishing
ISBN: 1786270994
Category : Design
Languages : en
Pages : 281
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Book Description
The process of creating graphic design cannot be easily defined: each designer has their own way of seeing the world and approaching their work. Graphic Design Process features a series of in-depth case studies exploring a range of both universal and unique design methods. Chapters investigate typical creative strategies – Research, Inspiration, Drawing, Narrative, Abstraction, Development and Collaboration – examining the work of 23 graphic designers from around the world. Work featured includes projects by Philippe Apeloig, Michael Bierut, Ed Fella, James Goggin, Anette Lenz, Johnson Banks, Me Company, Graphic Thought Facility, Ahn Sang-Soo and Ralph Schraivogel. This book is aimed at students and educators, as well as practising designers interested in the working methodologies of their peers.
Author: John Morrish
Publisher: Routledge
ISBN: 1136642072
Category : Language Arts & Disciplines
Languages : en
Pages : 289
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Book Description
Including comprehensive coverage on both print and online, consumer and free magazines, Magazine Editing looks at how magazines work and explains the dual role of the magazine editor. John Morrish and Paul Bradshaw consider the editor both as a journalist, having to provide information and entertainment for readers, and as a manager, expected to lead and supervise successfully the development of a magazine or periodical. Looking at the current state of the magazine market in the twenty-first century, the third edition explains how this has developed and changed in recent years, with specific attention paid to the explosion of apps, e-zines, online communities and magazine websites. Featuring case studies, interviews with successful editors, examples of covers and spreads, and useful tables and graphs, this book discusses the editor’s many roles and details the skills needed to run a publication. Magazine Editing offers practical guidance on: how to create an editorial strategy how to lead and manage an editorial team researching a market and finding new readers dealing with budgets and finance working with designers and production staff legal, technological and ethical dilemmas online distribution, social media and search engine optimisation managing information overload how to become an editor.
Author: James B. Kobak
Publisher: M. Evans
ISBN: 1590771796
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.
Author: J. W. Click
Publisher: WCB/McGraw-Hill
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 298
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Book Description
Author: David Felton
Publisher:
ISBN: 9780956446039
Category : Dance music
Languages : en
Pages : 312
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Book Description
The Secrets of Dance Music Production pulls together all you need to take a mix from concept to club-ready master whether you make house or techno, 2-step or D&B, EDM or trance. Studio fundamentals: Synthesis and sampling; studio setup and monitor placement; EQ, ambience and compression all covered in detailed 101-style guides. The golden rules of mixing: Learn how the pros get loud, defined and dynamic mixes stacked with interest and energy. Essential techniques: Layering, frequency bracketing, lo-fi processing, bass splitting, vocal production, mastering... It's all inside. Up your writing chops: Compose inspired bass and toplines with kick-starter approaches to voicing, arpeggios, syncopation, killer chord progressions and more. Bigger beats: 50+ pages of rhythm-making insight. Masterclasses in drum sound design, transient shaping, swing crafting and ghost placement plus 30+ beats broken down. Get that sound: From vintage arps to supersize FX; ripping Reese basslines to stacked EDM leads; ethereal soundscapes to deep house keys - dozens of sounds built from the ground up in media-rich walkthroughs.
Author: Mixerman
Publisher: Hal Leonard
ISBN: 1495004481
Category : Music
Languages : en
Pages : 249
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Book Description
(Book). Here, in a replica of a recently exhumed tome (discovered in reverb chamber #4 beneath the Capitol Studios lot), we present to you the companion book to Mixerman's popular Zen and the Art of Mixing . Providing valuable insights for both neophyte and veteran alike, Mixerman reveals all that goes into the most coveted job in record-making producing. In his signature style, Mixerman provides us a comprehensive blueprint for all that the job entails from the organizational discipline needed to run a successful recording session, to the visionary leadership required to inspire great performances. This enhanced multimedia edition brings producers deeper into the concepts covered in the text. In over an hour's worth of supplemental video clips, Mixerman gives added insight into the various aspects of producing, from choosing songs and deciding on arrangements to managing production budgets. As Mixerman points out, "It doesn't matter if you're producing a country album or a hard-rock album: the goal is to communicate communicate with the audience in a manner they understand."
Author:
Publisher:
ISBN:
Category : Literature
Languages : en
Pages : 1598
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Book Description
