Health Communication in the New Media Landscape

Health Communication in the New Media Landscape PDF Author: Jerry Calvin Parker
Publisher: Springer Publishing Company
ISBN: 9780826101228
Category : Medical
Languages : en
Pages : 496

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Book Description
" This is a timely discussion of using new information technologies and media for communicating diverse health information to diverse audiences. This book is useful, readable, current, well organized, and seems to be a unique contribution. --Doody's This book presents innovative, media-based methods of health communication for health care professionals, public health officials, and communication experts. As a media-based text, Health Communication demonstrates the extent to which modern, digital technology can serve as the most practical and efficient form of distributing health-related information. This unique book addresses the following: The role technology can and will play in health communication How new media can be used to improve health literacy How patients can learn about health-related issues and health care New ways practitioners will be able to communicate with their patients How persons with chronic diseases learn about resources, support systems, and rehabilitation The impact of the new media landscape on health care providers, insurance companies, and health care policies "

Health Communication in the New Media Landscape

Health Communication in the New Media Landscape PDF Author: Jerry Calvin Parker
Publisher: Springer Publishing Company
ISBN: 9780826101228
Category : Medical
Languages : en
Pages : 496

Get Book

Book Description
" This is a timely discussion of using new information technologies and media for communicating diverse health information to diverse audiences. This book is useful, readable, current, well organized, and seems to be a unique contribution. --Doody's This book presents innovative, media-based methods of health communication for health care professionals, public health officials, and communication experts. As a media-based text, Health Communication demonstrates the extent to which modern, digital technology can serve as the most practical and efficient form of distributing health-related information. This unique book addresses the following: The role technology can and will play in health communication How new media can be used to improve health literacy How patients can learn about health-related issues and health care New ways practitioners will be able to communicate with their patients How persons with chronic diseases learn about resources, support systems, and rehabilitation The impact of the new media landscape on health care providers, insurance companies, and health care policies "

Health Communication in the New Media Landscape

Health Communication in the New Media Landscape PDF Author: Dr. Jerry C. Parker, PhD
Publisher: Springer Publishing Company
ISBN: 9780826101235
Category : Medical
Languages : en
Pages : 496

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Book Description
"This is a timely discussion of using new information technologies and media for communicating diverse health information to diverse audiences. This book is useful, readable, current, well organized, and seems to be a unique contribution." --Doody's "In this volume there are examples of how advances in technology not only empower individuals in their interactions with a health system but also enable health professionals to better tailor their work and time for the benefit of patients and clients." -Paul R. Gully, MB, ChB, FRCPC, FFPH,World Health Organization, Geneva Switzerland (From the Foreword) To date, little guidance exists for health care professionals who want and need new ways to communicate health information with each other, their patients, and the general public. To address this need, Health Communication in the New Media Landscape presents innovative, media-based methods of communication to graduate students, educators, health care professionals, public health officials, and communication experts. Health Communication in the New Media Landscape demonstrates the extent to which modern, digital technology can serve as the most practical and efficient form of distributing health-related information. The authors are confident that, if implemented wisely, technology can and will transform the face of health communication as we know it. This unique book addresses the following: The role technology can and will play in health communication How new media can be used to improve health literacy How patients can learn about health-related issues and health care New ways practitioners will be able to communicate with their patients How persons with chronic diseases learn about resources, support systems, and rehabilitation The impact of the new media landscape on health care providers, insurance companies, and health care policies

Health Communication in the Changing Media Landscape

Health Communication in the Changing Media Landscape PDF Author: Ravindra Kumar Vemula
Publisher: Springer
ISBN: 3319335391
Category : Social Science
Languages : en
Pages : 238

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Book Description
This book advances new understandings of how technologies have been harnessed to improve the health of populations; whether the technologies really empower those who use information by providing them with a choice of information; how they shape health policy discourses; how the health information relates to traditional belief systems and local philosophies; the implications for health communicators; how certain forms of silence are produced when media articulates and problematizes only a few health issues and sidelines others; and much more. The book brings together current research and discussions on the three areas of policy, practices and theoretical perspectives related to health communication approaches in developing countries, presenting well-researched and documented essays that will prove helpful for academic and scholarly inquiry in this area.

Risk and Health Communication in an Evolving Media Environment

Risk and Health Communication in an Evolving Media Environment PDF Author: H Dan O'Hair
Publisher: Taylor & Francis
ISBN: 1351687115
Category : Language Arts & Disciplines
Languages : en
Pages : 352

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Book Description
Broadcast media has a particular fascination with stories that involve risk and health crisis events-disease outbreaks, terrorist acts, and natural disasters-contexts where risk and health communication play a critical role. An evolving media landscape introduces both challenges and opportunities for using communication to manage extreme events and hazardous contexts. Risk and Health Communication in an Evolving Media Environment addresses issues of risk and health communication with a collection of chapters that reflect state-of-the-art discussion by top scholars in the field. The authors in this volume develop unique and insightful perspectives by employing the best available research on topics such as brand awareness in healthcare communication, occupational safety, climate change communication, local broadcasts of weather emergencies, terrorism, and the Ebola outbreak, among many other areas. It features analysis of new and traditional media that connects disasters, crises, risks, and public policy issues into a coherent fabric. This book bridges a substantial, but sometimes disconnected body of literature, and by doing so asks how contexts related to risk and health communication are best approached, how researchers balance scientific findings with cultural issues, and how scholars study an increasingly media-savvy society with traditional research methods.

The Handbook of Applied Communication Research

The Handbook of Applied Communication Research PDF Author: H. Dan O'Hair
Publisher: John Wiley & Sons
ISBN: 1119399874
Category : Language Arts & Disciplines
Languages : en
Pages : 1100

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Book Description
An authoritative survey of different contexts, methodologies, and theories of applied communication The field of Applied Communication Research (ACR) has made substantial progress over the past five decades in studying communication problems, and in making contributions to help solve them. Changes in society, human relationships, climate and the environment, and digital media have presented myriad contexts in which to apply communication theory. The Handbook of Applied Communication Research addresses a wide array of contemporary communication issues, their research implications in various contexts, and the challenges and opportunities for using communication to manage problems. This innovative work brings together the diverse perspectives of a team of notable international scholars from across disciplines. The Handbook of Applied Communication Research includes discussion and analysis spread across two comprehensive volumes. Volume one introduces ACR, explores what is possible in the field, and examines theoretical perspectives, organizational communication, risk and crisis communication, and media, data, design, and technology. The second volume focuses on real-world communication topics such as health and education communication, legal, ethical, and policy issues, and volunteerism, social justice, and communication activism. Each chapter addresses a specific issue or concern, and discusses the choices faced by participants in the communication process. This important contribution to communication research: Explores how various communication contexts are best approached Addresses balancing scientific findings with social and cultural issues Discusses how and to what extent media can mitigate the effects of adverse events Features original findings from ongoing research programs and original communication models and frameworks Presents the best available research and insights on where current research and best practices should move in the future A major addition to the body of knowledge in the field, The Handbook of Applied Communication Research is an invaluable work for advanced undergraduate students, graduate students, and scholars.

Communicating to Advance the Public's Health

Communicating to Advance the Public's Health PDF Author: Institute of Medicine
Publisher: National Academies Press
ISBN: 0309368707
Category : Medical
Languages : en
Pages : 96

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Book Description
The Institute of Medicine's Roundtable on Population Health Improvement brings together individuals and organizations that represent different sectors in a dialogue about what is needed to improve population health. On September 22, 2014, the roundtable held a workshop to discuss some of the science of health communication, audiences, and messaging, and to explore what it will take to generate widespread awareness, acceptance, and action to improve health, including through the entertainment media, the news media, and social media. This report summarizes the presentations and discussion of the workshop.

Mass Media and Health

Mass Media and Health PDF Author: Kim Walsh-Childers
Publisher: Routledge
ISBN: 9781138925595
Category :
Languages : en
Pages : 520

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Book Description
Mass Media and Health: Examining Media Impact on Individuals and the Health Environment covers media health influences from a variety of angles, including the impact on individual and public health, the intentionality of these effects, and the nature of the outcomes. Author Kim Walsh-Childers helps readers understand the influence that mass media has on an individual s health beliefs and, in turn, their behaviors. She explains how public health policy can be affected, altering the environment in which a community s members make choices, and discusses the unintentional health effects of mass media, examining them through the strategic lens of news framing and advocacy campaigns. Written for students across a variety of disciplines, Mass Media and Health will serve as primary reading for courses examining the broader view of mass media and health impacts, as well as providing supplemental reading for courses on health communication, public health campaigns, health journalism, and media effects. "

Social Media and Society

Social Media and Society PDF Author: Regina Luttrell
Publisher: Rowman & Littlefield
ISBN: 1538186004
Category : Social Science
Languages : en
Pages : 281

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Book Description
Exploring social media's integration with modern society, this text empowers students as social media consumers and creators. The thoroughly updated second edition includes a new chapter on AI technologies. Features include full color visuals; glossary; chapter questions and activities; and theory, ethics, and diversity and inclusion boxes.

Health Communication and Mass Media

Health Communication and Mass Media PDF Author: Rukhsana Ahmed
Publisher: Routledge
ISBN: 1317123336
Category : Business & Economics
Languages : en
Pages : 300

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Book Description
Health Communication and Mass Media is a much-needed resource for those with a professional or academic interest in the field of health communication. The chapters engage and expand upon significant theories informing efforts at mediated health communication and demonstrate the practical utility of these theories in on-going or completed projects. They consider how to balance the ethical and efficacy demands of mediated health communication efforts, and discuss both traditional media and communication systems and new web-based and mobile media. The book's treatment is broad, reflecting the topical and methodological diversity in the field. It offers an integrated approach to communication theory and application. Readers will be able to appreciate the ways that theory shapes health communication applications and how those applications inform the further construction of theory. They will find practical examples of mediated health communication that can serve as models for their own efforts. While the book serves as an introduction to mediated health communication for students, professionals, and practitioners with limited experience, researchers and advanced practitioners will also appreciate the exemplars and theoretical insights offered by the chapter authors. This book will be of interest to anyone involved in health communication programs or more generally with communication and allied studies, as well as to those in the health professions and their related fields.

New Media Landscape and Dimensions: An Indian Perspective

New Media Landscape and Dimensions: An Indian Perspective PDF Author: Sayak Pal
Publisher: School of Media and Communication, Adamas University
ISBN: 8196340214
Category : Business & Economics
Languages : en
Pages : 316

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Book Description
The relevance of different particles of new media has become prevalent across the World, and India is a nation with enormous opportunities and rapid growth, especially in the media sector, which is responding to its magnanimity with advanced technology, innovative content, and rapid production rate. Traditional media outlets are facing extensive competition with the news media platforms in this race of existence and often evolve into something more acceptable, innovative, and compelling version of their old self. The book “New Media Landscape and Dimensions: an Indian Perspective” provides an extensive review of various new media perspectives and concepts that shape the public and individual opinion like OTT, Social media, artificial intelligence, digital literacy, political campaigning on digital platforms, online privacy, post-globalization, memes, IoT, gender sensitization, digital disruption, public perception, animation, and many more. The combined efforts of twenty authors and their expertise make this book a complete guide for people which to get an understanding of the dimensions of new media.