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Author: Ajay Sohoni
Publisher: John Wiley & Sons
ISBN: 1119803268
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
Discover how to move forward with your own company’s digital transformation with this accessible new resource from a global leader in his field In The Digital Frontier, experienced executive and distinguished author Ajay Sohoni delivers a relatable and readable reference for corporate executives who need the knowledge and confidence to build lasting digital change within their enterprise. From marketing to commercial, supply chain, and finance, the book offers actionable insights in an accessible format, full of anecdotes, humor, and case examples. You’ll learn which areas to focus on and which not to worry about as you craft your own custom transformation journey. In the book, you’ll also find: A demystification of the startup world for executives and an explanation of why unicorns exist (and so often ultimately fail) A detailed description of the digital transformation gripping companies across a variety of industries in functional areas including advertising, engagement, commerce, product development, manufacturing, and corporate functions A simplified 4-stage framework for companies to start from scratch and build valuable use cases Perfect for executives in consumer-facing companies, corporate managers and leaders, business unit heads and management teams, The Digital Frontier is also an indispensable guide for digital non-natives trying to make sense of, and keep up with, the rapidly changing world around them.
Author: Ajay Sohoni
Publisher: John Wiley & Sons
ISBN: 1119803268
Category : Business & Economics
Languages : en
Pages : 288
Get Book
Book Description
Discover how to move forward with your own company’s digital transformation with this accessible new resource from a global leader in his field In The Digital Frontier, experienced executive and distinguished author Ajay Sohoni delivers a relatable and readable reference for corporate executives who need the knowledge and confidence to build lasting digital change within their enterprise. From marketing to commercial, supply chain, and finance, the book offers actionable insights in an accessible format, full of anecdotes, humor, and case examples. You’ll learn which areas to focus on and which not to worry about as you craft your own custom transformation journey. In the book, you’ll also find: A demystification of the startup world for executives and an explanation of why unicorns exist (and so often ultimately fail) A detailed description of the digital transformation gripping companies across a variety of industries in functional areas including advertising, engagement, commerce, product development, manufacturing, and corporate functions A simplified 4-stage framework for companies to start from scratch and build valuable use cases Perfect for executives in consumer-facing companies, corporate managers and leaders, business unit heads and management teams, The Digital Frontier is also an indispensable guide for digital non-natives trying to make sense of, and keep up with, the rapidly changing world around them.
Author: Kazuya Takeda
Publisher: Springer Nature
ISBN: 9811513589
Category : Computers
Languages : en
Pages : 239
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Book Description
Proposing the concept of real-world data circulation (RWDC), this book presents various practical and industry-related studies in human, mechanical, and social data domains. RWDC is a new field of study, established by the information technology (IT) community. In the real world, the speed of data transmission between computers surpassed that of human communications long ago and has since expanded exponentially. As a result, the origin of the majority of data has become non-human, mechanical, or natural sources; in fact, humans are merely the source of a small part of the current data explosion. Such expanding data transmission does not simply consist of single source–destination pairs, but actually circulates over a complex network connecting numerous sources and destinations. Such circulation is an important aspect of the underlying systems. Based on this concept, in order to tame and control the massive amount of data originating from non-human sources, the authors have been considering the insertion of acquisition, analysis, and implementation processes in the flow of data circulation. This book introduces the outcome of the RWDC degree program organized at Nagoya University, Japan, collecting contributions from graduate students enrolled in the program from various research fields targeting diverse applications. Through examples of RWDC, the resulting creation of social value is illustrated. This book will be useful not only for those working on the topics discussed, but also to anyone who is interested in RWDC, digital transformation, and Industry 4.0.
Author: Oncioiu, Ionica
Publisher: IGI Global
ISBN: 1799810070
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
In the 21st century, advancements in the digital world are bringing about rapid waves of change in organizational management. As such, it is increasingly imperative to discover ways for businesses to adapt to changes in the markets and seize various digital marketing opportunities. Improving Business Performance Through Innovation in the Digital Economy is an essential reference source for the latest research on the impact of digital computing. It investigates new economic and entrepreneurial approaches to enhancing community development. Featuring research on topics such as business ethics, mobile technology, and cyber security, this book is ideally designed for knowledge workers, business managers, executives, entrepreneurs, small and medium enterprise managers, academicians, researchers, students, and global leaders seeking coverage on the management of sustainable enterprises.
Author: Antonella Petrillo
Publisher: BoD – Books on Demand
ISBN: 1803557621
Category : Business & Economics
Languages : en
Pages : 294
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Book Description
In the business world, digital transformation involves finding and developing new strategies and modernizing the information technology of private and public companies. This book presents practices, challenges, and opportunities related to digital transformation. It includes fourteen chapters that address digital transformation in a variety of industries, including finance, construction, education, marketing, and more.
Author: S.M. Riad Shams
Publisher: Routledge
ISBN: 1000380408
Category : Business & Economics
Languages : en
Pages : 191
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Book Description
There has been growing interest on business models among academics and practitioners in recent years, as business model describes how an organization creates, distributes and captures value and, therefore, can be considered the DNA of the organization. Recently, factors related to digital transformation, the vital role of sustainability and social aspects, along with an increasing globalization, have pushed towards radical transformations in business models. This book aims to further our knowledge on business model innovation in new contexts of analysis and with new perspectives of investigation. Insights from business model innovation are presented from studies focusing on start-ups, small businesses and large businesses to provide a bigger picture on new dynamics connected to digital transformation, sustainability, new global relationships. As such, the scope is on new ways to create value, new components and dynamics (such as digitalization and sustainability) concerning the key elements of the business model (value creation, value configuration and value capture), and new relationships between actors that may foster business model innovation. It represents a valuable resource for practitioners willing to innovate business models, academics aiming at finding new research lines, and students keen to learn more about business models.
Author: Esiyok, Elif
Publisher: IGI Global
ISBN: 1799832031
Category : Business & Economics
Languages : en
Pages : 572
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Book Description
As competition between companies increases, the need for effective public relations and advertising campaigns becomes imperative to the success of the business. However, with the introduction of new media, the nature of these campaigns has changed. Today’s consumers have more awareness and diversified ways to obtain knowledge, and through new media, they can provide feedback. An understanding of how to utilize new media to promote and sustain the reputation of an organization is vital for its continued success. The Handbook of Research on New Media Applications in Public Relations and Advertising is a pivotal reference source that provides vital research on the application of new media tools for running successful public relations and advertising campaigns. While highlighting topics such as digital advertising, online behavior, and social networking, this book is ideally designed for public relations officers, advertisers, marketers, brand managers, communication directors, social media managers, IT consultants, researchers, academicians, students, and industry practitioners.
Author: Stephen J Andriole
Publisher: CRC Press
ISBN: 1351773526
Category : Business & Economics
Languages : en
Pages : 142
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Book Description
The pace of technological change is accelerating, hyper competition is growing, opportunities for business model disruption are exploding, and comprehensive cloud delivery is readily available. These factors challenge every aspect of business technology strategy. The Innovator’s Imperative: Rapid Technology Adoption for Digital Transformation prepares twenty-first century businesses leaders for competing and leading in this disruptive digital environment. Five years of research conducted by the authors suggests that leading companies have all but abandoned the requirements analysis and modeling best practices of the twentieth century. Accordingly, the authors put forth the innovator’s imperative that contends: All companies wanting to be competitive should adopt emerging and disruptive technologies as quickly as possible, and in many cases, immediately. Technology is driving business strategy, and companies are rethinking their technology strategy, especially the governance that determines how and why technology investments are made. Based on their research the authors have developed a five-step framework for digital transformation: Model and simulate Identify high-leverage opportunities Prioritize transformational targets Identify digital opportunities Find courageous leaders The book explains each of these steps to guide business leaders in architecting digital transformation projects according to their organization’s market positions, budgets, objectives, and corporate culture. Hyper-competitive, disruptive companies are jumping across technology adoption phases without regard to any phasing whatsoever. Companies focused on digital transformation often adopt emerging technologies immediately. They have become early adopters of technologies that can impact existing—and create whole new—business models and processes. This book examines this jump into new technologies, processes, and business models to prepare twenty-first century business leaders to make that leap.
Author: Zia Qureshi
Publisher: Brookings Institution Press
ISBN: 081573901X
Category : Business & Economics
Languages : en
Pages : 298
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Book Description
Addressing the big questions about how technological change is transforming economies and societies Rapid technological change—likely to accelerate as a consequence of the COVID-19 pandemic—is reshaping economies and how they grow. But change also causes disruption, creates winners and losers, and produces social stress. This book examines the challenges of digital transformation and suggests how creative policies can make it more productive and inclusive. Shifting Paradigms is the second book on technological change produced by a joint research project of the Brookings Institution and the Korea Development Institute. Contributors are experts from the United States, Europe, and Korea. The first volume, Growth in a Time of Change, was published by Brookings in February 2020. The book’s underlying thesis is that the future is arriving faster than expected. Long-accepted paradigms about economic growth are changing as digital technologies transform markets and nearly every aspect of business and work. Change will only intensify with advances in artificial intelligence and other innovations. Investors, business leaders, workers, and public officials face many questions. Is rising market concentration inevitable with the new technologies or can their benefits be more widely shared? How can the promise of FinTech be captured while managing risks? Should workers fear the new automation? Are technology-driven shifts in business and work causing income inequality to rise? How should public policy respond? Shifting Paradigms addresses these questions in an engaging manner for anyone interested in understanding how the economic and social agenda is being transformed by today’s winds of change.
Author: OECD
Publisher: OECD Publishing
ISBN: 9264904646
Category :
Languages : en
Pages : 252
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Book Description
How might digital technology and notably smart technologies based on artificial intelligence (AI), learning analytics, robotics, and others transform education? This book explores such question. It focuses on how smart technologies currently change education in the classroom and the management of educational organisations and systems.
Author: Lucy Bernholz
Publisher: University of Chicago Press
ISBN: 022674860X
Category : Political Science
Languages : en
Pages : 328
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Book Description
One of the most far-reaching transformations in our era is the wave of digital technologies rolling over—and upending—nearly every aspect of life. Work and leisure, family and friendship, community and citizenship have all been modified by now-ubiquitous digital tools and platforms. Digital Technology and Democratic Theory looks closely at one significant facet of our rapidly evolving digital lives: how technology is radically changing our lives as citizens and participants in democratic governments. To understand these transformations, this book brings together contributions by scholars from multiple disciplines to wrestle with the question of how digital technologies shape, reshape, and affect fundamental questions about democracy and democratic theory. As expectations have whiplashed—from Twitter optimism in the wake of the Arab Spring to Facebook pessimism in the wake of the 2016 US election—the time is ripe for a more sober and long-term assessment. How should we take stock of digital technologies and their promise and peril for reshaping democratic societies and institutions? To answer, this volume broaches the most pressing technological changes and issues facing democracy as a philosophy and an institution.
