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Author: Jeremy N. Smith
Publisher: Harper Collins
ISBN: 0062237527
Category : Biography & Autobiography
Languages : en
Pages : 169
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Book Description
Moneyball meets medicine in this remarkable chronicle of one of the greatest scientific quests of our time and the visionary mastermind behind it. Medical doctor and economist Christopher Murray began the Global Burden of Disease study to gain a truer understanding of how we live and how we die. While it is one of the largest scientific projects ever attempted—as breathtaking as the first moon landing or the Human Genome Project—the questions it answers are meaningful for every one of us: What are the world's health problems? Who do they hurt? How much? Where? Why? Murray argues that the ideal existence isn't simply the longest, but the one lived well and with the least illness. Until we can accurately measure global health issues, we cannot understand what makes us sick or do much to improve it. Challenging the accepted wisdom of the WHO and the UN, the charismatic and controversial health maverick has made enemies—as well as some influential friends, including Bill Gates who gave Murray a $100 million grant. Told with novelistic verve by acclaimed journalist Jeremy N. Smith, the story of Murray's lifelong determination to understand how we live and die encompasses wars and famines, presidents and activists, billionaires and billions of people worldwide living in poverty. It shows the human side of scientific revolutions and of revolutionary scientists—their breakthroughs and setbacks, their genius and their flaws, their champions and their critics—as they strive to bring the news of their findings to the world. This transformational effort is far from over, but the story of its genesis and impact is already an epic tale.
Author: Jeremy N. Smith
Publisher: Harper Collins
ISBN: 0062237527
Category : Biography & Autobiography
Languages : en
Pages : 169
Get Book
Book Description
Moneyball meets medicine in this remarkable chronicle of one of the greatest scientific quests of our time and the visionary mastermind behind it. Medical doctor and economist Christopher Murray began the Global Burden of Disease study to gain a truer understanding of how we live and how we die. While it is one of the largest scientific projects ever attempted—as breathtaking as the first moon landing or the Human Genome Project—the questions it answers are meaningful for every one of us: What are the world's health problems? Who do they hurt? How much? Where? Why? Murray argues that the ideal existence isn't simply the longest, but the one lived well and with the least illness. Until we can accurately measure global health issues, we cannot understand what makes us sick or do much to improve it. Challenging the accepted wisdom of the WHO and the UN, the charismatic and controversial health maverick has made enemies—as well as some influential friends, including Bill Gates who gave Murray a $100 million grant. Told with novelistic verve by acclaimed journalist Jeremy N. Smith, the story of Murray's lifelong determination to understand how we live and die encompasses wars and famines, presidents and activists, billionaires and billions of people worldwide living in poverty. It shows the human side of scientific revolutions and of revolutionary scientists—their breakthroughs and setbacks, their genius and their flaws, their champions and their critics—as they strive to bring the news of their findings to the world. This transformational effort is far from over, but the story of its genesis and impact is already an epic tale.
Author: Alexei Lyapustin
Publisher: Frontiers Media SA
ISBN: 2832500757
Category : Science
Languages : en
Pages : 312
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Book Description
Author: Vasudevan Sundararajan
Publisher: Blue Rose Publishers
ISBN: 9358191147
Category : Education
Languages : en
Pages : 375
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Book Description
Longitudinal models play a very important role in marketing model building, and there are some occasions when market research is conducted every day of the year. These longitudinal models can be useful to marketing managers to make many informed and important decisions for optimal allocation of resources to marketing mix variables. In particular, we cover three major applications of these principles adhering to Advertising tracking monitors, Brand Equity monitors, and sales promotion monitors. We introduce the reader to the basic principles and theory of econometrics in model building for analyzing sales and market share variables about marketing spending. Different functional forms are discussed in the book. And the readers are encouraged to use these functional forms to model the three monitors mentioned above. This book is targeted towards second-year MBA students and marketing/brand managers in companies to derive insights about the markets and competitors. This is followed up with different tools for forecasting companies' sales and market share. This book is useful for managers in durables and fast-moving consumer goods industries. This book addresses the need for when and where to make insights about marketing mix variables through econometric models. The author has 32 years of industry experience and is an expert in marketing models. The author has a Ph.D. in marketing from Purdue University. The book elucidates these theories without using complicated mathematical equations in simple-to-understand verbal models of complicated equations.
Author: Grace Hansen
Publisher: Capstone Classroom
ISBN: 1496610466
Category : Tornadoes
Languages : en
Pages : 25
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Book Description
Provide young readers with a better understanding of what causes these weather events and how to stay safe should a dangerous situation arise. With simple text and large, outstanding photos, readers will not only be informed, but also gain an appreciation of these awesome phenomenons.
Author: American Oriental Society
Publisher:
ISBN:
Category : Oriental philology
Languages : en
Pages : 186
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Book Description
List of members in each volume.
Author: Jeremy N. Smith
Publisher: Eamon Dolan Books
ISBN: 0544903218
Category : Biography & Autobiography
Languages : en
Pages : 309
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Book Description
This taut, true thriller dives into a dark world that touches us all, as seen through the brilliant, breakneck career of an extraordinary hacker--a woman known only as Alien. When she arrived at MIT in the 1990s, Alien was quickly drawn to the school's tradition of high‑risk physical trespassing: the original "hacking." Within a year, one of her hallmates was dead and two others were arraigned. Alien's adventures were only just beginning. After a stint at the storied, secretive Los Alamos National Laboratory, Alien was recruited by a top cybersecurity firm where she deployed her cache of virtual weapons--and the trespassing and social engineering talents she had developed while "hacking" at MIT. The company tested its clients' security by every means possible--not just coding, but donning disguises and sneaking past guards and secretaries into the C‑suite. Alien now runs a boutique hacking outfit that caters to some of the world's biggest and most vulnerable institutions--banks, retailers, government agencies. Her work combines devilish charm, old‑school deception, and next generation spycraft. In Breaking and Entering, cybersecurity finally gets the rich, character‑driven, fast-paced treatment it deserves.
Author: Jack H. Mydlo
Publisher: Academic Press
ISBN: 0128005920
Category : Medical
Languages : en
Pages : 674
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Book Description
Prostate Cancer, Science and Clinical Practice, Second Edition, continues to be an important translational reference that bridges the gap between science and clinical medicine. It reviews the biological processes that can be implicated in the disease, reviews current treatments, highlights the pitfalls where relevant, and examines the scientific developments that might result in future treatments. Key chapters from the previous edition have been updated, and a plethora of new chapters describe new concepts of prostate cancer biology and newly developed therapeutics. Each chapter has been written by internationally recognized specialists on prostate cancer epidemiology, genetic susceptibility, cancer metastases, prostate physiology, proteomics, new therapeutics, and clinical trials. Presents a comprehensive, translational source for all aspects of prostate cancer in one reference work Provides a common language for cancer researchers, oncologists, and urologists to discuss prostate tumors and how prostate cancer metastases affects other major organ systems Offers insights to research clinicians, giving them a key understanding the molecular basis of prostate cancer Offers insights to cancer researchers into how clinical observations and practices can feed back into the research cycle and, therefore, can contribute to the development of more targeted genomic and proteomic assays
Author: Beth Bence Reinke
Publisher: Cherry Lake Publishing
ISBN: 9781624316524
Category : Juvenile Nonfiction
Languages : en
Pages : 0
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Book Description
Real-world examples and engaging activities guide readers in learning about measuring weight. Readers practice selecting appropriate measuring tools and units of measurement, converting between units, and solving problems by measuring.
Author: Kris Maher
Publisher: Simon and Schuster
ISBN: 150118735X
Category : Law
Languages : en
Pages : 352
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Book Description
Set in Appalachian coal country, this “superb” (Pittsburgh Post-Gazette) legal drama follows one determined lawyer as he faces a coal industry giant in a seven-year battle over clean drinking water for a West Virginia community. For two decades, the water in the taps and wells of Mingo County didn’t look, smell, or taste right. Could the water be the root of the health problems—from kidney stones to cancer—in this Appalachian community? Environmental lawyer Kevin Thompson certainly thought so. For seven years, Thompson waged an epic legal battle against Massey Energy, West Virginia’s most powerful coal company, helmed by CEO Don Blankenship. While Massey’s lawyers worked out of a gray glass office tower in Charleston known as “the Death Star,” Thompson set up shop in a ramshackle hotel in the fading coal town of Williamson. Working with fellow lawyers and a crew of young activists, Thompson would eventually uncover the ruthless shortcuts that put the community’s drinking water at risk. Retired coal miners, women whose families had lived in the area’s coal camps for generations, a respected preacher and his brother, all put their trust in Thompson when they had nowhere else to turn. Desperate is a masterful work of investigative reporting about greed and denial, “both a case study in exploitation of the little guy and a playbook for confronting it” (Kirkus Reviews). Maher crafts a revealing portrait of a town besieged by hardship and heartbreak, and an inspiring account of one tenacious environmental lawyer’s mission to expose the truth and demand justice.
Author: Julia Vogel
Publisher:
ISBN: 9781614732822
Category : Clocks and watches
Languages : en
Pages : 0
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Book Description
Explains how to keep track of the parts of the day with a clock; describes the development of the sundial, the hourglass, and the clock; and discusses minutes and seconds, telling time, analog and digital timepieces, and ways to express the time.
