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Author: Katherine Miller
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
ISBN:
Category : Juvenile Nonfiction
Languages : en
Pages : 376
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Book Description
Providing a current and comprehensive discussion of influential theories in communication, this text portrays the strengths and weaknesses of each theory. Communication Theories helps students see where these theories fit in the broad scheme of social inquiry and generally guides students in the evaluation and critique of theories in order to reach a more sophisticated level of understanding. Although it emphasizes theories developed by communication scholars, Communication Theories also includes work developed outside the field that has strongly influenced the work of communication scholars. The second edition has been completely updated to include new or enhanced coverage of post-colonialism, critical race theory, new generation social penetration theory, and mass media reception theory.
Author: Katherine Miller
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
ISBN:
Category : Juvenile Nonfiction
Languages : en
Pages : 376
Get Book
Book Description
Providing a current and comprehensive discussion of influential theories in communication, this text portrays the strengths and weaknesses of each theory. Communication Theories helps students see where these theories fit in the broad scheme of social inquiry and generally guides students in the evaluation and critique of theories in order to reach a more sophisticated level of understanding. Although it emphasizes theories developed by communication scholars, Communication Theories also includes work developed outside the field that has strongly influenced the work of communication scholars. The second edition has been completely updated to include new or enhanced coverage of post-colonialism, critical race theory, new generation social penetration theory, and mass media reception theory.
Author: David J. Crowley
Publisher: Stanford University Press
ISBN: 9780804723473
Category : Social Science
Languages : en
Pages : 328
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Book Description
This state-of-the-art overview reflects the rich variety of approaches and disciplines embraced by contemporary communication studies. The book consists of thirteen original essays by some of the most prominent communication scholars, including Ien Ang, Deidre Boden, David Crowley, James M. Collins, Klaus Krippendorff, William Leiss, Denis McQuail, William Melody, Joshua Meyrowitz, David Mitchell, Mark Poster, Majid Tehranian, John B. Thompson and Teun A. van Dijk.
Author: Denis McQuail
Publisher: SAGE
ISBN: 1446244024
Category : Social Science
Languages : en
Pages : 633
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Book Description
"Denis McQuail′s Mass Communication Theory is not just a seminal text in the study of media and society - it is a benchmark for understanding and appreciating the long and winding road people and their media have taken to get us here." - Mark Deuze, Indiana University and Leiden University "This is a unique work tested by time and generations of students around the world - North, South, East and West." - Kaarle Nordenstreng, University of Tampere "McQuail′s Mass Communication Theory continues to be the clearest and best introduction to this sprawling field." - Anders Hansen, University of Leicester With over 125,000 copies sold, McQuail′s Mass Communication Theory has been the benchmark for studying media and communication for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and offers unmatched coverage of the research literature. It covers everything a student needs to know of the diverse forms of mass communication today, including television, radio, newspapers, film, music, the internet and other forms of new media. Denis McQuail shows that more than ever, theories of mass communication matter for the broader understanding of society and culture. Unmatched in coverage and used across the globe, this book includes: Explorations of new media, globalization, work, economy, governance, policy, media audiences and effects New boxed case studies on key research publications, to familiarize students with the critical research texts in the field Definitions, examples, and illustrations throughout to bring abstract concepts to life. McQuail′s Mass Communication Theory is the indispensable resource no student of media and communication studies can afford to be without.
Author: Sven Windahl
Publisher: SAGE
ISBN: 9780803984318
Category : Language Arts & Disciplines
Languages : en
Pages : 260
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Book Description
This broad-ranging textbook provides a clear and comprehensive introduction to using communication theory in real-life communication activities. Planned communication, both interpersonal and through the mass media, is a standard facet of modern life. It is as evident in public health campaigns on smoking, drugs or AIDS as in commercial advertising and public relations. This textbook outlines how such communication can be informed by an understanding of the theories of communication that have evolved over the last thirty years. How are ideas diffused through the mass media and other channels of communication? How does the audience read a message? What is known about the impact of different ways of handling a communication ca
Author: Arthur Asa Berger
Publisher: SAGE
ISBN: 9780803973572
Category : Language Arts & Disciplines
Languages : en
Pages : 226
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Book Description
'Solid and elegantly written introduction to its subject, up to speed with the current movements in the field, this is an excellent textbook for first-year students. The layout is well-conceived, and interspersed with Berger's own whimsical cartoons' - Sight and Sound
Author: David Holmes
Publisher: SAGE
ISBN: 1847877249
Category : Language Arts & Disciplines
Languages : en
Pages : 273
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Book Description
`This is a very clear and concise summary of media studies, present and future. There is no other book that can both be used as a teaching tool and can help scholars organize their thinking about new media as this book can′ - Steve Jones, University of Chicago This book offers an introduction to communication theory that is appropriate to our post-broadcast, interactive, media environment. The author contrasts the `first media age′ of broadcast with the `second media age′ of interactivity. Communication Theory argues that the different kinds of communication dynamics found in cyberspace demand a reassessment of the methodologies used to explore media, as well as new understandings of the concepts of interaction and community (virtual communities and broadcast communities). The media are examined not simply in terms of content, but also in terms of medium and network forms. Holmes also explores the differences between analogue and digital cultures, and between cyberspace and virtual reality. The book serves both as an upper level textbook for New Media courses and a good general guide to understanding the sociological complexities of the modern communications environment.
Author: Yoshitaka Miike
Publisher: Routledge
ISBN: 1000536203
Category : Language Arts & Disciplines
Languages : en
Pages : 544
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Book Description
Moving beyond the U.S.-Eurocentric paradigm of communication theory, this handbook broadens the intellectual horizons of the discipline by highlighting underrepresented, especially non-Western, theorists and theories, and identifies key issues and challenges for future scholarship. Showcasing diverse perspectives, the handbook facilitates active engagement in different cultural traditions and theoretical orientations that are global in scope but local in effect. It begins by exploring past efforts to diversify the field, continuing on to examine theoretical concepts, models, and principles rooted in local cumulative wisdom. It does not limit itself to the mass-interpersonal communication divide, but rather seeks to frame theory as global and inclusive in scope. The book is intended for communication researchers and advanced students, with relevance to scholars with an interest in theory within information science, library science, social and cross-cultural psychology, multicultural education, social justice and social ethics, international relations, development studies, and political science.
Author: Kehbuma Langmia
Publisher: Springer
ISBN: 3319754475
Category : Social Science
Languages : en
Pages : 345
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Book Description
Most Western-driven theories do not have a place in Black communicative experience, especially in Africa. Many scholars interested in articulating and interrogating Black communication scholarship are therefore at the crossroads of either having to use Western-driven theory to explain a Black communication dynamic, or have to use hypothetical rules to achieve their objectives, since they cannot find compelling Black communication theories to use as reference. Colonization and the African slave trade brought with it assimilationist tendencies that have dealt a serious blow on the cognition of most Blacks on the continent and abroad. As a result, their interpersonal as well as in-group dialogic communication had witnessed dramatic shifts. Black/Africana Communication Theory assembles skilled communicologists who propose uniquely Black-driven theories that stand the test of time. Throughout the volume’s fifteen chapters theories including but not limited to Afrocentricity, Afro-Cultural Mulatto, Venerative Speech Theory, Africana Symbolic Contextualism Theory, HaramBuntu-Government-Diaspora Communications Theory, Consciencist Communication Theory and Racial Democracy Effect Theory are introduced and discussed.
Author: Sue Curry Jansen
Publisher: Rowman & Littlefield Publishers
ISBN: 0742575683
Category : Language Arts & Disciplines
Languages : en
Pages : 285
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Book Description
Looking at issues of globalization, science, politics, gender, etc. this book advocates a new agenda not only for communication research, but also for the writing that comes out of it.
Author: Christian Fuchs
Publisher: Routledge
ISBN: 100034553X
Category : Philosophy
Languages : en
Pages : 204
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Book Description
This book outlines and contributes to the foundations of Marxist-humanist communication theory. It analyses the role of communication in capitalist society. Engaging with the works of critical thinkers such as Erich Fromm, E. P. Thompson, Raymond Williams, Henri Lefebvre, Georg Lukács, Lucien Goldmann, Günther Anders, M. N. Roy, Angela Davis, C. L. R. James, Rosa Luxemburg, Eve Mitchell, and Cedric J. Robinson, the book provides readings of works that inform our understanding of how to critically theorise communication in society. The topics covered include the relationship of capitalism, racism, and patriarchy; communication and alienation; the base/superstructure-problem; the question of how one should best define communication; the political economy of communication; ideology critique; the connection of communication and struggles for alternatives. Written for a broad audience of students and scholars interested in contemporary critical theory, this book will be useful for courses in media and communication studies, cultural studies, Internet research, sociology, philosophy, political science, and economics. This is the first of five Communication and Society volumes, each one outlining a particular aspect of the foundations of a critical theory of communication in society.
