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Author: Philip M. Napoli
Publisher: Columbia University Press
ISBN: 0231150350
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
Annotation Napoli examines the ongoing redefinition of the industry-audience relationship by technologies that have moved the audience marketplace beyond traditional metrics.
Author: Philip M. Napoli
Publisher: Columbia University Press
ISBN: 0231150350
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
Annotation Napoli examines the ongoing redefinition of the industry-audience relationship by technologies that have moved the audience marketplace beyond traditional metrics.
Author: Saskia Scheibel
Publisher: GRIN Verlag
ISBN: 3640956265
Category : Computers
Languages : en
Pages : 14
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Book Description
Essay from the year 2011 in the subject Communications - Multimedia, Internet, New Technologies, grade: "Distinction" (
Author: John L. Sullivan
Publisher: SAGE Publications
ISBN: 1506397395
Category : Language Arts & Disciplines
Languages : en
Pages : 556
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Book Description
Whether we are watching TV, surfing the Internet, listening to our iPods, or reading a novel, we all engage with media as an audience. Despite the widespread use of this term in our popular culture, the meaning of the "audience" is complex, and it has undergone significant historical shifts as new forms of mediated communication have developed from print, telegraphy, and radio to film, television, and the Internet. John L. Sullivan's second edition of Media Audiences: Effects, Users, Institutions, and Power explores the concept of media audiences from four broad perspectives: as "victims" of mass media, as market constructions & commodities, as users of media, and as producers & subcultures of mass media. The goal is for students to be able to think critically about the role and status of media audiences in contemporary society, reflecting on their relative power in relation to institutional media producers.
Author: James Watson
Publisher: Bloomsbury Publishing USA
ISBN: 162892148X
Category : Social Science
Languages : en
Pages : 401
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Book Description
A comprehensive lexicon of all aspects of the study of interpersonal, group, mass communication and the world of internet communication.
Author: Michael P Muehlenbein
Publisher: Academic Press
ISBN: 0128026936
Category : Science
Languages : en
Pages : 584
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Book Description
Basics in Human Evolution offers a broad view of evolutionary biology and medicine. The book is written for a non-expert audience, providing accessible and convenient content that will appeal to numerous readers across the interdisciplinary field. From evolutionary theory, to cultural evolution, this book fills gaps in the readers’ knowledge from various backgrounds and introduces them to thought leaders in human evolution research. Offers comprehensive coverage of the wide ranging field of human evolution Written for a non-expert audience, providing accessible and convenient content that will appeal to numerous readers across the interdisciplinary field Provides expertise from leading minds in the field Allows the reader the ability to gain exposure to various topics in one publication
Author: Institute of Medicine
Publisher: National Academies Press
ISBN: 0309105862
Category : Science
Languages : en
Pages : 88
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Book Description
How did life evolve on Earth? The answer to this question can help us understand our past and prepare for our future. Although evolution provides credible and reliable answers, polls show that many people turn away from science, seeking other explanations with which they are more comfortable. In the book Science, Evolution, and Creationism, a group of experts assembled by the National Academy of Sciences and the Institute of Medicine explain the fundamental methods of science, document the overwhelming evidence in support of biological evolution, and evaluate the alternative perspectives offered by advocates of various kinds of creationism, including "intelligent design." The book explores the many fascinating inquiries being pursued that put the science of evolution to work in preventing and treating human disease, developing new agricultural products, and fostering industrial innovations. The book also presents the scientific and legal reasons for not teaching creationist ideas in public school science classes. Mindful of school board battles and recent court decisions, Science, Evolution, and Creationism shows that science and religion should be viewed as different ways of understanding the world rather than as frameworks that are in conflict with each other and that the evidence for evolution can be fully compatible with religious faith. For educators, students, teachers, community leaders, legislators, policy makers, and parents who seek to understand the basis of evolutionary science, this publication will be an essential resource.
Author: William Henry Ferris
Publisher:
ISBN:
Category :
Languages : en
Pages : 504
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Book Description
Author: Steven Hadley
Publisher: Springer Nature
ISBN: 3030629708
Category : Political Science
Languages : en
Pages : 244
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Book Description
Encouraging more – and different – people to attend the arts remains a vital issue for the cultural sector. The question of who consumes culture, and why, is key to our understanding of the arts. This book examines the relationship of audience development to cultural policy and offers a ground-breaking perspective on how the practice of audience development is connected to ideas of democratic access to culture. Providing a detailed overview of arts marketing, audience development and cultural democracy, the book argues that the work of audience development has been profoundly misunderstood by the field of arts management. Drawing from a rich range of interviews with key individuals in the audience development field, the book argues for a re-conceptualisation of audience development as an ideological function of cultural policy. Of importance for students, academics and researchers working in arts management and cultural policy, the book is also vital reading for anyone working in the arts, cultural and heritage sectors with an interest in understanding how our relationship with the audience has been constructed.
Author:
Publisher:
ISBN:
Category : Art
Languages : en
Pages : 892
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Book Description
Author:
Publisher:
ISBN:
Category : Literary and political reviews
Languages : en
Pages : 844
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Book Description
