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Author: Richard W. Lewis
Publisher: Journey Editions (VT)
ISBN:
Category : Business & Economics
Languages : en
Pages : 294
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Book Description
A New York Times bestseller, Absolut Book is the behind-the-scenes account of the birth and growth of this award-winning campaign and provides a definitive illustrated history of one of the most successful ad campaigns ever. It is a collector's delight with nearly five hundred ads.
Author: Richard W. Lewis
Publisher: Journey Editions (VT)
ISBN:
Category : Business & Economics
Languages : en
Pages : 294
Get Book
Book Description
A New York Times bestseller, Absolut Book is the behind-the-scenes account of the birth and growth of this award-winning campaign and provides a definitive illustrated history of one of the most successful ad campaigns ever. It is a collector's delight with nearly five hundred ads.
Author: Richard W. Lewis
Publisher: PeriplusEdition
ISBN:
Category : Art
Languages : en
Pages : 280
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Book Description
CD-ROM contains: Videos of Absolut ads in Windows media, Quicktime, and Macromedia Flash formats.
Author: Elizabeth Knox
Publisher: Michael Joseph
ISBN: 9781405947244
Category : Fiction
Languages : en
Pages : 0
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Book Description
DISCOVER THE ENCHANTING EPIC THAT WILL TRANSPORT YOU TO OTHER WORLDS . . . 'AN INSTANT CLASSIC' GUARDIAN 'BEWITCHING' THE TIMES 'MIND-BLOWING' LAINI TAYLOR 'ASTOUNDING' FRANCIS SPUFFORD 'GORGEOUSLY WRITTEN' DEBORAH HARKNESS _______ Taryn Cornick barely remembers the family library. Since her sister was murdered, she's forgotten so much. Now it's all coming back. The fire. The thief. The scroll box. People are asking questions about the library. Questions that might relate to her sister's murder. And something called The Absolute Book. A book in which secrets are written - and which everyone believes only she can find. They insist Taryn be the hunter. But she knows the truth. She is the hunted . . . The Absolute Book is a tale of sisters, ancient blood, a forgotten library, murder, revenge and a book that might just have the answer to everything. _______ 'An instant classic . . . A work to rank alongside other modern masterpieces of fantasy such as Philip Pullman's His Dark Materials series or Susanna Clarke's Jonathan Strange and Mr Norrell. Everything fantasy should be: original, magical, well read, compelling' GUARDIAN 'Astonishing. Gripping. Hugely ambitious. An extraordinary conclusion. Admire the sheer scope and grandeur' DAILY MAIL 'A marvellous argument for stories. There are Norse gods, references to Merlin, a tour through purgatory and a strange parallel world where magic is real and humans are bit players in the clash of supernatural realms. Bewitching' THE TIMES 'Contains multitudes, spanning the geographies of Canada, Britain and New Zealand; the cosmologies of fairies, demons and angels; and the genres of thriller, domestic realism and epic fantasy . . . I'm in awe of it' NEW YORK TIMES Review of Books 'Intricately plotted and gorgeously written, THE ABSOLUTE BOOK has something for everyone . . . Here is a cinematic tale that is by turns dark and dreamlike, yet ultimately hopeful' DEBORAH HARKNESS, author of A DISCOVERY OF WITCHES 'Fantastical' THE TIMES 'Savour and absorb the world Knox conjures' SUNDAY TIMES 'Gorgeous. The payoffs and reveals are mind-blowing' LAINI TAYLOR, author of DAUGHTER OF SMOKE AND BONE 'An angelic book, an apocalyptic book, an astounding book' FRANCIS SPUFFORD
Author: David Gold
Publisher: iUniverse
ISBN: 0595239943
Category : Biography & Autobiography
Languages : en
Pages : 388
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Book Description
Richard Rose was an unlikely Zen master: A rugged, plainspoken, ornery West Virginian, he scraped out a living raising goats, planting crops and painting houses. But Richard Rose had a secret: Having once vowed to "find the Truth or die trying," Rose experienced a cataclysmic spiritual awakening at age 30 that thrust him into "Everything-ness and Nothing-ness," or what he called "the Absolute." The experience left him with only one earthly desire: to do anything, for anyone, on a similar quest for Truth. David Gold was an unlikely student: An arrogant, ambitious and egotistical law-student, David Gold only agreed to meet the "enlightened hillbilly" in the hopes of showing him up. But when Rose turned the tables by seeing right through Gold and painting a devastatingly accurate picture of the fears and obsessions that ruled his life, a humbled Gold found himself hungry to know more. Thus began a remarkable 15-year adventure part spiritual odyssey, part legal thriller in which death threats, corrupt politicians, and life-threatening cancer run parallel to glimpses of the divine and extraordinary manifestations of timeless wisdom.
Author: Artem Chekh
Publisher: Glagoslav Publications
ISBN: 1912894696
Category : Fiction
Languages : en
Pages : 204
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Book Description
The book is a first person account of a soldier’s journey, and is based on Artem Chekh’s diary that he wrote while and after his service in the war in Donbas. One of the most important messages the book conveys is that war means pain. Chekh is not showing the reader any heroic combat, focusing instead on the quiet, mundane, and harsh soldier’s life. Chekh masterfully selects the most poignant details of this kind of life.
Author: Carl Hamilton
Publisher: Texere Publishing
ISBN: 9781587991370
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
This book is the “official story” of how Absolut Vodka came to be. Carl Hamilton found that publishing this book in Swedish would cost him his job at a prestigious economics institute. When he published an expanded version of a research project based on a research project commissioned by the liquor company, Vin and Spirit, he lost his job at the Stockholm School of Economics. His book credits Absolut’s huge popularity to the “little guys” rather than to the suits at large ad agencies. This book is the Liar’s Poker of marketing, revealing the sordid stories behind the official one.
Author: Catherine Z. Elgin
Publisher: Cornell University Press
ISBN: 9780801483998
Category : Philosophy
Languages : en
Pages : 228
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Book Description
In Between the Absolute and the Arbitrary, Catherine Z. Elgin maps a constructivist alternative to the standard Anglo-American conception of philosophy's problematic. Under the standard conception, unless answers to philosophical questions are absolute, they are arbitrary. Unless a philosophy is grounded in determinate, agent-neutral facts, it is right only relative to a perspective that cannot in the end be justified. Elgin charts a course between the two poles, showing how fact and value intertwine, where art and science intersect. Between the Absolute and the Arbitrary cuts a path through philosophy of science, philosophy of language, and philosophy of art, disclosing common problems, resources, and solutions. Elgin highlights the ineliminability of values from the realm of facts, the dependence of facts on category schemes, and the ways human interests, practices, and goals affect the categories we contrive. Individually, the essays in this book contribute to ongoing debates in their respective fields. Collectively, they constitute a sustained critique of an entrenched conception of the resources available to philosophy, and argue for a constructive nominalist alternative. Once free of the conceptual stranglehold of traditional dualisms, Elgin argues, people can contrive a variety of frameworks, tailor-made to suit evolving interests and ends. The results are neither absolute nor arbitrary.
Author: Brian Azzarello
Publisher:
ISBN: 9781779525758
Category :
Languages : en
Pages : 0
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Book Description
The acclaimed, best selling tales starring two of the DC Universe's greatest villains are collected in one oversized, slipcased edition. These hard-hitting tales starring two of DC's top villains give readers dark insights into the twisted minds of Lex Luthor and The Joker.
Author: Itamar Simonson
Publisher: Harper Collins
ISBN: 006221568X
Category : Business & Economics
Languages : en
Pages : 189
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Book Description
Going against conventional marketing wisdom, Absolute Value reveals what really influences customers today and offers a new framework—the Influence Mix, a totally new way of thinking about consumer decision making and marketing, and about developing more effective business strategies. How people buy things has changed profoundly—yet the fundamental thinking about consumer decision-making and marketing has not. Most marketers still believe that they can shape consumers’ perception and drive their behavior. In this provocative book, Stanford professor Itamar Simonson and bestselling author Emanuel Rosen show why current mantras are losing their relevance. When consumers base their decisions on reviews from other users, easily accessed expert opinions, price comparison apps, and other emerging technologies, everything changes. Absolute Value answers the pressing questions of how to influence customers in this new age. Simonson and Rosen point out the old-school marketing concepts that need to change and explain how a company should design its communication strategy, market research program, and segmentation strategy in the new environment. Filled with deep analysis, case studies, and cutting-edge research, this forward-looking book provides a totally new way of thinking about marketing.
Author: Lev Well
Publisher: CreateSpace
ISBN: 9781515367994
Category :
Languages : en
Pages : 230
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Book Description
The Swedish vodka Absolut is the third largest brand of alcoholic spirits in the world after Bacardi and Smirnoff, and is sold all over the world. It has one of the largest numbers of flavored vodkas in the world. So there is a great variety of mouthwatering cocktails on the basis of Absolut. This book will provide you with 404 recipes using Absolut, including exact instructions for preparing the cocktails.
