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Author: Fernando Jaramillo
Publisher: Edward Elgar Publishing
ISBN: 1788975316
Category : Business & Economics
Languages : en
Pages : 208
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Book Description
A Research Agenda for Sales presents a roadmap of the future of sales. Eight recognized sales scholars discuss ideas that scholars are exploring and that firms can use for success in hypercompetitive markets with demanding customers. Featuring original research and current developments in the field, the chapters focus on critical topics and provide answers to important questions by company leaders and sales scholars.
Author: Fernando Jaramillo
Publisher: Edward Elgar Publishing
ISBN: 1788975316
Category : Business & Economics
Languages : en
Pages : 208
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Book Description
A Research Agenda for Sales presents a roadmap of the future of sales. Eight recognized sales scholars discuss ideas that scholars are exploring and that firms can use for success in hypercompetitive markets with demanding customers. Featuring original research and current developments in the field, the chapters focus on critical topics and provide answers to important questions by company leaders and sales scholars.
Author: Tiwari, Piyush
Publisher: Edward Elgar Publishing
ISBN: 1839103930
Category : Business & Economics
Languages : en
Pages : 296
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Book Description
Offering fresh insights into the key emerging issues in the field, including the changing socio-economic contexts brought about by the rise of the millennial generation and the creative class, the Covid-19 pandemic, and a greater emphasis on social responsibility, this forward-looking Research Agenda critically debates and rethinks theories and practices in the property sector.
Author: Andrea Calabrò
Publisher: Edward Elgar Publishing
ISBN: 1788974077
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
This exciting Research Agenda expertly addresses the question: What will be important within the family business field and for family businesses in practice over the next decade? Top international contributors explore farsighted theories, methods and topics, often taking a multi-disciplinary approach in order to outline the potential routes for further advancing family business research. Chapters cover the significance of new family trends, entrepreneurial legacy, board diversity, spatial-familiness, corruption, innovation and digital business transformation, challenging core assumptions surrounding the family business phenomenon and mapping the future of the discipline.
Author: Tor Hernes
Publisher: Edward Elgar Publishing
ISBN: 1802200169
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
Research has overlooked the need for modern organisations to enact continuity during periods of change. This Research Agenda addresses this by considering continuity and change as engaging in various forms of mutual interplay. The underlying theme of this book is that change needs continuity just as continuity needs change.
Author: Thomas N. Ingram
Publisher: M.E. Sharpe
ISBN: 0765628708
Category : Sales management
Languages : en
Pages : 426
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Book Description
Author: Christopher M. Bruner
Publisher: Edward Elgar Publishing
ISBN: 1800880448
Category : Law
Languages : en
Pages : 299
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Book Description
Outlining significant dynamics that may pave the way for future evolution in the field of corporate law, this timely Research Agenda explores provocative and cutting-edge developments to identify new directions for scholarly inquiry. Bringing together a diverse group of scholars, the book evaluates doctrinal and normative issues in corporate law from a range of contextual and interdisciplinary viewpoints.
Author: Christian Felzensztein
Publisher: Edward Elgar Publishing
ISBN: 1803925698
Category : Business & Economics
Languages : en
Pages : 347
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Book Description
Addressing the intersection between the fields of international business and entrepreneurship, this topical Research Agenda wholly encapsulates the multi-dimensional nature of international entrepreneurship. It provides essential insight into themes for future research alongside their practical implications.
Author: Byron Matthews
Publisher: John Wiley & Sons
ISBN: 1119440270
Category : Business & Economics
Languages : en
Pages : 263
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Book Description
Put buyer experience and selling resources front-and-center to boost revenue Sales Enablement is the essential guide to boosting revenue through smarter selling. A thorough, practical introduction to sales enablement best practices, this book provides step-by-step approaches for implementation alongside expert advice. In clarifying the sales enablement space and defining its practices, this invaluable guidance covers training, content, and coaching using a holistic approach that ensures optimal implementation with measureable results. Case studies show how enablement is used effectively in real-world companies, and highlight the essential steps leaders must take to achieve their desired sales results. Smarter buyers require smarter selling, and organizations who have implemented enablement programs attain revenue goals at a rate more than eight percent higher than those that do not. This book provides a 101 guide to sales enablement for any sales professional wanting to enhance sales and boost revenue in an era of consumer choice. Understand sales enablement and what it can do for your company Implement enablement using techniques that ensure sustainable, measureable performance impact Adopt proven best practices through step-by-step advice from experts Examine case studies that illustrate successful implementation and the impact of sales enablement on revenue Consumers are smarter, more connected, and more educated than ever before. Traditional sales strategies are falling by the wayside, becoming increasingly less effective amidst the current economic landscape. Companies who thrive in this sort of climate know how to speak to the customer in their own terms, and sales enablement keeps the customer front-and-center by providing sales people with the resources buyers want. Sales Enablement provides a scalable, sales-boosting framework with proven results.
Author: John Armbrecht
Publisher: Edward Elgar Publishing
ISBN: 1788114361
Category : Business & Economics
Languages : en
Pages : 192
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Book Description
This book explores and expands upon the core topics in the current academic debate within event management research. Emerging areas and innovative methodologies are organised into three themes: Events in Society, Event Consumers, and the Event Organization.
Author: Olivier Furrer
Publisher: Edward Elgar Publishing
ISBN: 1803923172
Category : Business & Economics
Languages : en
Pages : 403
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Book Description
This ground-breaking Research Agenda provides unique insight into the evolution and development of service marketing. Expert contributors present an in-depth overview of the current state of the field, and critically analyse the diverse range of future directions available to researchers.
