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Author: Nicholas Morgan
Publisher: Canongate Books
ISBN: 1838852085
Category : Cooking
Languages : en
Pages : 439
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Book Description
The history of Johnnie Walker, tracing its roots back to 1820, is also the history of Scotch whisky. But who was John Walker – the man who started the story? And how did his business grow from the shelves of a small grocery shop in Kilmarnock to become the world’s No. 1 Scotch? A Long Stride tells the story of how John Walker and a succession of ingenious and progressive business leaders embraced their Scottish roots to walk confidently on an international stage. By doing things their own way, Johnnie Walker overturned the conventions of late Victorian and Edwardian Britain, survived two world wars and the Great Depression, coming back stronger each time, to become the first truly global whisky brand, revolutionising the world of advertising along the way. Ultimately the story is a testament to how an obsession with quality and a relentless drive to always move forward created a Scotch whisky loved in every corner of the world
Author: Nicholas Morgan
Publisher: Canongate Books
ISBN: 1838852085
Category : Cooking
Languages : en
Pages : 439
Get Book
Book Description
The history of Johnnie Walker, tracing its roots back to 1820, is also the history of Scotch whisky. But who was John Walker – the man who started the story? And how did his business grow from the shelves of a small grocery shop in Kilmarnock to become the world’s No. 1 Scotch? A Long Stride tells the story of how John Walker and a succession of ingenious and progressive business leaders embraced their Scottish roots to walk confidently on an international stage. By doing things their own way, Johnnie Walker overturned the conventions of late Victorian and Edwardian Britain, survived two world wars and the Great Depression, coming back stronger each time, to become the first truly global whisky brand, revolutionising the world of advertising along the way. Ultimately the story is a testament to how an obsession with quality and a relentless drive to always move forward created a Scotch whisky loved in every corner of the world
Author: Emily Rudow
Publisher: Greenleaf Book Group
ISBN: 1632995204
Category : Health & Fitness
Languages : en
Pages : 401
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Book Description
A no-nonsense guide to finding your unique fitness program Have you struggled to stick with a nutrition or training plan long enough to see your desired results? Or perhaps you’ve devoted time and effort to your training but are frustrated because you’re not seeing the tangible changes you really want. If either scenario sounds familiar, then Find Your Stride is for you. In it, avid runner and fitness writer Emily Rudow explains why there’s no universal formula for fitness success—how trying to stick to a rigid plan, with no flexibility for individual needs, causes us to veer off our well-intentioned paths. Emily combines the latest research on nutrition, exercise science, and psychology with her personal, in-the-trenches experience, giving you the tools to transform your body and mind. Find Your Stride offers an unconventionally complete approach to fitness, covering mindset, nutrition, training, and sustainability, to help you: • Practice self-compassion and reframe fitness as a self-experiment • Discard the diet mentality and finally escape the vicious cycle of yo-yo dieting • Achieve your physique goals (build muscle and strength and/or lose fat) • Uncover intrinsic motivation to build a healthy routine over the long term As someone who, like the rest of us, has struggled to consistently stick to a fitness regimen, Emily is approachable for those of us at any fitness level who want to learn how to apply fitness concepts to our lives in a sustainable way. Find Your Stride will help you create a fitness plan that’s uniquely yours, so that you can feel good in your own skin, build confidence, and experience the high energy and happiness that come along with fitness being an integral part of your life.
Author: Hans van Dijk
Publisher: Meyer & Meyer Sport
ISBN: 1782551093
Category : Running
Languages : en
Pages : 484
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Book Description
How much power does your human engine have? How much power do you need for running in different conditions? How can you optimize your training and racing performance? How can you use power meters to improve your results? What are the ultimate limits of human performance? The Secret of Running answers all of these questions. All factors determining the performance in running (from 800-meter race to marathon) are explained step by step: training, nutrition, body weight, running form, wind, hills, temperature, running gear, power meters and much more. Written in a crystal-clear and lively style, this book is a wealth of information for every ambitious runner. This title also contains brand new insights on how the balance of the power of your human engine and the power requirement for running in different conditions determines your performance. It shows how power meters can be used to optimize your training, running economy and race result. This book is lavishly illustrated and packed with useful data. Being already a bestseller in the Netherlands and Belgium, The Secret of Running can be considered the ultimate textbook for all serious runners and their coaches.
Author: Jonathan Beverly
Publisher: Rodale
ISBN: 1623368979
Category : Sports & Recreation
Languages : en
Pages : 242
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Book Description
Run the Way You Were Born to Run Every runner wants a smooth, light, powerful, and resilient stride. But there isn't one ideal form all runners should try to emulate. Instead, research and experience show that people can run effectively in a wide variety of patterns with some universal elements. In lively, accessible prose, author Jonathan Beverly details his search for common ground among physical therapists, podiatrists, biomechanics researchers, and coaches, and reveals how individual runners can apply those principles and improve their performance, avoid injury, and enhance their enjoyment on the run. With specific, illustrated exercises that show how to counteract tight muscles from excessive sitting, improve limited arm mobility from hunching over electronic devices, strengthen your feet for better balance, and improve speed by lengthening your stride, Runner's World Your Best Stride is an approachable guide to human movement and a practical tool for improved running performance.
Author: Steve Magness
Publisher: Origin Press (CA)
ISBN: 9780615942940
Category : Course à pied
Languages : en
Pages : 0
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Book Description
Reviews of The Science of Running:"The Science of Running sets the new standard for training theory and physiological data. Every veteran and beginner distance coach needs to have this on their book shelf."-Alan WebbAmerican Record Holder-Mile 3:46.91 "For anyone serious about running, The Science of Running offers the latest information and research for optimizing not only your understanding of training but also your performance. If you want to delve deeper into the world of running and training, this book is for you. You will never look at running the same."-Jackie Areson, 15th at the 2013 World Championships in the 5k. 15:12 5,000m best If you are looking for how to finish your first 5k, this book isn't for you. The Science of Running is written for those of us looking to maximize our performance, get as close to our limits as possible, and more than anything find out how good we can be, or how good our athletes can be. In The Science of Running, elite coach and exercise physiologist Steve Magness integrates the latest research with the training processes of the world's best runners, to deliver an in depth look at how to maximize your performance. It is a unique book that conquers both the scientific and practical points of running in two different sections. The first is aimed at identifying what limits running performance from a scientific standpoint. You will take a tour through the inside of the body, learning what causes fatigue, how we produce energy to run, and how the brain functions to hold you back from super-human performance. In section two, we turn to the practical application of this information and focus on the process of training to achieve your goals. You will learn how to develop training plans and to look at training in a completely different way. The Science of Running does not hold back information and is sure to challenge you to become a better athlete, coach, or exercise scientist in covering such topics as:· What is fatigue? The latest research on looking at fatigue from a brain centered view.· Why VO2max is the most overrated and misunderstood concept in both the lab and on the track· Why "zone" training leads to suboptimal performance.· How to properly individualize training for your own unique physiology.· How to look at the training process in a unique way in terms of stimulus and adaptation.· Full sample training programs from 800m to the marathon.
Author: Keith Bateman
Publisher: Older Yet Faster Publications Pty Ltd
ISBN: 064877273X
Category : Sports & Recreation
Languages : en
Pages : 220
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Book Description
Older Yet Faster (English and French editions with illustrations and photos, and online lesson and exercise videos) is a manual for teaching runners how to transition to efficient running and to help them to avoid incurring almost all of the common running injuries as they do so. It is ideal for beginners to learn how to run well and for experienced runners to changeover to good technique. Coaches can also use this book as a reference on how to implement technique change for their clients, and we expect it to become the go-to manual for medical professionals, to help them deal with running related injuries caused by bad technique and footwear. After learning how injuries are caused and then gaining a good understanding of running technique in the early chapters you will be prepared to read about our technique-change system which we call "OYF Running". This consists of "Keith's Lessons" used in combination with "Heidi's Strengthening Exercises" and forms the main body of the book." Keith shows you how to run efficiently in a simple, step-by-step guide both in the book and with videos. Each Lesson provides exercises set out in a format which is both easy to understand and implement. The first three lessons teach you the basics of running correctly and the last three help you put these into practice and help you to refine your technique over the period of your transition. This program is set up so that runners can teach themselves in conjunction with the online videos and forum.Heidi's Strengthening Exercises consists of a well-ordered series of exercises which will help your body safely adjust to the redistribution of the workload and are essential to rebuild parts of the body which have been neglected due to poor technique. It should be started as soon as possible, in order to build strength and to deal with the resultant muscle and tendon soreness that you will start to experience. We identify specific injuries and how they are caused and we show how by improving running technique, and re-strengthening these injuries are quickly cured. Podiatrists will find Heidi's experiences and advice particularly interesting, especially as they will almost certainly, be in conflict with what is still taught in universities. Chapters Twelve and Thirteen, 'Managing the changes' and 'Rehabilitation', explain what should happen during the transition and what to do should you get injured, or if you are currently injured. Chapter Fourteen is very important as you must have suitable footwear to run with good technique. There is then a chapter on how your body shape will change as you adopt your new technique and a chapter on general tips and traps a list of commonly used terms, a glossary and an index.Finally, we have included three appendices: For Coaches, For Podiatrists and a detailed look at Heidi's strengthening program. In Appendix A, Keith discusses how to implement his Lessons from a coach's point of view, in Appendix B, Heidi explains how she treats her patients who are suffering with specific injuries and in Appendix C she explains her Strengthening program in greater detail for medical professionals and interested runners.
Author: Jen Marsden Hamilton
Publisher: Trafalgar Square Books
ISBN: 164601023X
Category : Sports & Recreation
Languages : en
Pages : 210
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Book Description
The only book dedicated to learning to find and ride the ideal jumping distance with fundamental skills and enlightening lessons from one of the best in the business. Understanding how to count strides helps to develop the rider’s eye and “feel.” Stride control means producing the correct number of strides and quality of stride to jump the jumps at hand—the emphasis is on the quality of strides, not just the number. It is one of the skills that enables the rider to achieve success, whatever the size of the jumps. Jen Marsden Hamilton has coached countless riders and horses around the world in the striding techniques that brought her success during her own impressive competitive career, and here Hamilton has compiled her knowledge in a concise book of exercises and insightful strategies. Inside you’ll find: Detailed setup for specific exercises. Connecting flatwork for between ground poles or jumps, such as transitions and serpentines. Strategies for completing the exercises and analyzing the outcome. Appropriate exercises for the rider’s desired discipline and level.
Author: Benjamin Cheever
Publisher: Rodale
ISBN: 9781594862281
Category : Sports & Recreation
Languages : en
Pages : 268
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Book Description
In a deeply personal history of running, the novelist-author of The Plagiarist traces the evolution of the sport from the ancient world to the present day while reflecting on his personal, decades-long devotion to and experiences of the sport.
Author: Humphrey Luke
Publisher: VeloPress
ISBN: 1937716252
Category : Sports & Recreation
Languages : en
Pages : 218
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Book Description
In Hansons Marathon Method, the coaches of the Hansons-Brooks Distance Project reveal the methods they've used to turn their runners into race winners, national champions, and Olympians. Hansons Marathon Method offers a radical overhaul of marathon training that promises to turn any runner into a true marathoner and help experienced marathoners set new personal bests. Hansons Marathon Method does away with mega-long runs and high-mileage weekends--two outdated traditions that make most runners miserable. Instead, runners using the Hansons method will gradually build up to the moderate-high mileage required for marathon success, spreading those miles more sensibly throughout the week. Running easy days mixed with precisely paced speed, strength, and tempo workouts, runners will steel their bodies and minds to run the hardest miles of the marathon. Both Beginner and Advanced training programs feature the unique Hansons 16-mile long run which, as part of the Hansons program, is ideal for preparing the body for the marathon. Humphrey explains how runners should set their goal race pace and shows how to customize the Hansons method to their own needs, like adding extra racing, running more miles, and handling training interruptions. Detailed nutrition and hydration chapters help runners pinpoint their personal energy and hydration needs so they know precisely how much to eat and drink during workouts, race week, race day, and for recovery. The Hansons approach to pacing and nutrition means marathoners will never hit the wall. Hansons Marathon Method lays out the smartest marathon training program available from one of the most accomplished running groups in the nation. Using this innovative approach, runners will mold real marathon muscles, train their body to never hit the wall, and prepare to run their fastest marathon.
Author: Mike Matheny
Publisher: Crown
ISBN: 055344672X
Category : Sports & Recreation
Languages : en
Pages : 226
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Book Description
St. Louis Cardinals manager Mike Matheny's New York Times bestselling manifesto about what parents, coaches, and athletes get wrong about sports; what we can do better; and how sports can teach eight keys to success in sports and life. Mike Matheny was just forty-one, without professional managerial experience and looking for a next step after a successful career as a Major League catcher, when he succeeded the legendary Tony La Russa as manager of the St. Louis Cardinals in 2012. While Matheny has enjoyed immediate success, leading the Cards to the postseason four times in his first four years−a Major League record−people have noticed something else about his life, something not measured in day-to-day results. Instead, it’s based on a frankly worded letter he wrote to the parents of a Little League team he coached, a cry for change that became an Internet sensation and eventually a “manifesto.” The tough-love philosophy Matheny expressed in the letter contained his throwback beliefs that authority should be respected, discipline and hard work rewarded, spiritual faith cultivated, family made a priority, and humility considered a virtue. In The Matheny Manifesto, he builds on his original letter by first diagnosing the problem at the heart of youth sports−it starts with parents and coaches−and then by offering a hopeful path forward. Along the way, he uses stories from his small-town childhood as well as his career as a player, coach, and manager to explore eight keys to success: leadership, confidence, teamwork, faith, class, character, toughness, and humility. From “The Coach Is Always Right, Even When He’s Wrong” to “Let Your Catcher Call the Game,” Matheny’s old-school advice might not always be popular or politically correct, but it works. His entertaining and deeply inspirational book will not only resonate with parents, coaches, and athletes, it will also be a powerful reminder, from one of the most successful new managers in the game, of what sports can teach us all about winning on the field and in life.
