A Catalogue of Modern Books in Divinity, History, Law, Philosophy, Mathematicks, Poetry, &c PDF Download
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Author: William Mears
Publisher:
ISBN:
Category : Booksellers' catalogs
Languages : en
Pages : 24
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Author: William Mears
Publisher:
ISBN:
Category : Booksellers' catalogs
Languages : en
Pages : 24
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Author: Edward Edwards
Publisher:
ISBN:
Category :
Languages : en
Pages : 48
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Author: Jeffrey R. Wigelsworth
Publisher: Routledge
ISBN: 1317057333
Category : Science
Languages : en
Pages : 235
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Selling Science in the Age of Newton explores an often ignored avenue in the popularization of science. It is an investigation of how advertisements in London newspapers (from approximately 1687 to 1727) enticed consumers to purchase products relating to science: books, lecture series, and instruments. London's readers were among the first in Europe to be exposed to regular newspapers and the advertisements contained in them. This occurred just as science began to captivate the nation's imagination due, in part, to Isaac Newton's rising popularity following the publication of his Principia (1687). This unique moment allows us to see how advertising helped shape the initial public reception of science. This book fills a substantial gap in our understanding of science and the culture in which it developed by examining the medium of advertising and its function in the discourse of both early-modern science and commerce. It answers questions such as: what happens to science once it is a commodity; how are consumers tempted to purchase science amidst a sea of other commodities; how is the reading public encouraged to give social acceptance to facts of nature; and how did marketing campaigns craft newspapers readers into a source of validation for the items of science advertised? In an age where the production of scientific knowledge increasingly relied upon sales to many rather than the endorsement of a single wealthy patron, marketing was the key to success.
Author: Edward Edwards
Publisher:
ISBN:
Category :
Languages : en
Pages : 1196
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Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 1190
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Author:
Publisher:
ISBN:
Category : Bibliography
Languages : en
Pages : 784
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Author: Donald Francis McKenzie
Publisher: Oxford University Press
ISBN: 9780199285587
Category : History
Languages : en
Pages : 488
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The Chronology and Calendar of Documents relating to the London Book Trade 1641-1700 presents abstracts of documents relating to the book trade and book production between 1641 and 1700. It brings together in one sequence edited abstracts of entries referring to named books, printers, and booksellers selected from the manuscripts of the Stationers' Company Court Books; all references to printing, publishing, bookselling, and the book trade occurring in major historical printed sources (Calendar of State Papers Domestic; the Journals of the Houses of Lords and Commons; Reports of the Royal Commission on Historical Manuscripts) ; and entries for contemporary pamphlets. The labour records of the printing and bookselling trades probably represent the fullest account of any work force in early modern England and the printed products of the trade survive in such great numbers that they enable us to examine them for evidence not only of who made and sold them but also of how they were made. These volumes constitute a reference work of importance not only for literature specialists, bibliographers, and historians of book production but also for economic, social, and political historians. Not only do they bring together records from a variety of separate printed sources, thereby making explicit their interconnections, but also they make accessible some less well-known manuscript sources, notably from the Stationers' Company archives. Most importantly the Chronology and Calendar extends the earlier work of Arber, Greg, and Jackson on the earlier seventeenth century. As a chronological sequence the volumes meet the need for a preliminary narrative history of the trade in the later seventeenth century; and the provision of title, name, and topic indexes renders this an indispensable reference tool for research into the social, political, and economic contexts of the book trade, its personnel, and its printed output.
Author: Jordan Alexander Stein
Publisher: Harvard University Press
ISBN: 0674243420
Category : Literary Criticism
Languages : en
Pages : 273
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A literary scholar explains how eighteenth-century novels were manufactured, sold, bought, owned, collected, and read alongside Protestant religious texts. As the novel developed into a mature genre, it had to distinguish itself from these similar-looking books and become what we now call “literature.” Literary scholars have explained the rise of the Anglophone novel using a range of tools, from Ian Watt’s theories to James Watt’s inventions. Contrary to established narratives, When Novels Were Books reveals that the genre beloved of so many readers today was not born secular, national, middle-class, or female. For the first three centuries of their history, novels came into readers’ hands primarily as printed sheets ordered into a codex bound along one edge between boards or paper wrappers. Consequently, they shared some formal features of other codices, such as almanacs and Protestant religious books produced by the same printers. Novels are often mistakenly credited for developing a formal feature (“character”) that was in fact incubated in religious books. The novel did not emerge all at once: it had to differentiate itself from the goods with which it was in competition. Though it was written for sequential reading, the early novel’s main technology for dissemination was the codex, a platform designed for random access. This peculiar circumstance led to the genre’s insistence on continuous, cover-to-cover reading even as the “media platform” it used encouraged readers to dip in and out at will and read discontinuously. Jordan Alexander Stein traces this tangled history, showing how the physical format of the book shaped the stories that were fit to print.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 1276
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Author:
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ISBN:
Category :
Languages : en
Pages : 794
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