Trust Me, I'm Lying PDF Download
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Author: Ryan Holiday
Publisher: Penguin
ISBN: 1591846285
Category : Social Science
Languages : en
Pages : 354
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Book Description
The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age. Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today. Trust Me, I’m Lying was the first book to blow the lid off the speed and force at which rumors travel online—and get "traded up" the media ecosystem until they become real headlines and generate real responses in the real world. The culprit? Marketers and professional media manipulators, encouraged by the toxic economics of the news business. Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it. Often someone like Ryan Holiday. As he explains, “I wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why am I giving away these secrets? Because I’m tired of a world where trolls hijack debates, marketers help write the news, opinion masquerades as fact, algorithms drive everything to extremes, and no one is accountable for any of it. I’m pulling back the curtain because it’s time the public understands how things really work. What you choose to do with this information is up to you.”
Author: Ryan Holiday
Publisher: Penguin
ISBN: 1591846285
Category : Social Science
Languages : en
Pages : 354
Get Book
Book Description
The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age. Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today. Trust Me, I’m Lying was the first book to blow the lid off the speed and force at which rumors travel online—and get "traded up" the media ecosystem until they become real headlines and generate real responses in the real world. The culprit? Marketers and professional media manipulators, encouraged by the toxic economics of the news business. Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it. Often someone like Ryan Holiday. As he explains, “I wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why am I giving away these secrets? Because I’m tired of a world where trolls hijack debates, marketers help write the news, opinion masquerades as fact, algorithms drive everything to extremes, and no one is accountable for any of it. I’m pulling back the curtain because it’s time the public understands how things really work. What you choose to do with this information is up to you.”
Author: Gretchen Owocki
Publisher: Heinemann Educational Books
ISBN: 9780325048055
Category : Education
Languages : en
Pages : 0
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Book Description
As she did for reading in the bestselling "Common Core Lesson Book, " Owocki empowers teachers with information and proven practices. She breaks the writing anchor standards into manageable chunks, emphasizing differentiation, engagement, and writing for authentic purposes.
Author: Laura Brown
Publisher: W. W. Norton & Company
ISBN: 0393635333
Category : Language Arts & Disciplines
Languages : en
Pages : 192
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Book Description
A must-have guide for writing at work, with practical applications for getting your point across quickly, coherently, and efficiently. A winning combination of how-to guide and reference work, The Only Business Writing Book You’ll Ever Need addresses a wide-ranging spectrum of business communication with its straightforward seven-step method. Designed to save time and boost confidence, these easy-to-follow steps will teach you how to make clear requests, write for your reader, start strong and specific, and fix your mistakes. With a helpful checklist to keep you on track, you’ll learn to promote yourself and your ideas clearly and concisely, whether putting together a persuasive project proposal or dealing with daily email. Laura Brown’s supportive, no-nonsense approach to business writing is thoughtfully adapted to the increasingly digital corporate landscape. Complete with insightful sidebars from experts in various fields and easy-to-use resources on style, grammar, and punctuation, this book offers essential tools for success in the rapidly changing world of business communication.
Author: Judy Reeves
Publisher: New World Library
ISBN: 9781577313120
Category : Language Arts & Disciplines
Languages : en
Pages : 272
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Book Description
First published a decade ago, A Writer's Book of Days has become the ideal writing coach for thousands of writers. Newly revised, with new prompts, up-to-date Web resources, and more useful information than ever, this invaluable guide offers something for everyone looking to put pen to paper — a treasure trove of practical suggestions, expert advice, and powerful inspiration. Judy Reeves meets you wherever you may be on a given day with: • get-going prompts and exercises • insight into writing blocks • tips and techniques for finding time and creating space • ways to find images and inspiration • advice on working in writing groups • suggestions, quips, and trivia from accomplished practitioners Reeves's holistic approach addresses every aspect of what makes creativity possible (and joyful) — the physical, emotional, and spiritual. And like a smart, empathetic inner mentor, she will help you make every day a writing day.
Author: Elise Valmorbida
Publisher: Laurence King Publishing
ISBN: 1399613588
Category : Self-Help
Languages : en
Pages : 268
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Book Description
'There are many guides to good writing but none as valuable as this.' Oliver Kamm, author and columnist for The Times Creative writing can enhance wellbeing, which can enhance creative writing, which can enhance wellbeing ... Become a better writer with over 100 inspiring prompts, insights and exercises specially devised by an award-winning author and creative writing teacher. Discover how the practice of creative writing - being expressive, exploring ideas, crafting words, shaping stories - can also deepen your appreciation of life.
Author: Ellen Karsh
Publisher: Basic Books
ISBN: 0465058922
Category : Business & Economics
Languages : en
Pages : 254
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Book Description
From top experts in the field, the definitive guide to grant-writing Written by two expert authors who have won millions of dollars in government and foundation grants, this is the essential book on securing grants. It provides comprehensive, step-by-step guide for grant writers, including vital up-to-the minute interviews with grant-makers, policy makers, and nonprofit leaders. This book is a must-read for anyone seeking grants in today's difficult economic climate. The Only Grant-Writing Book You'll Ever Need includes: Concrete suggestions for developing each section of a proposal Hands-on exercises that let you practice what you learn A glossary of terms Conversations with grant-makers on why they award grants...and why they don't Insights into how grant-awarding is affected by shifts in the economy
Author: Janet Asimov
Publisher: Walker & Company
ISBN: 9780802773036
Category : Language Arts & Disciplines
Languages : en
Pages : 163
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Book Description
A guide to writing includes discussions of style, humor, genre fiction, editing, promotion, and children's books
Author: Gretchen Owocki
Publisher: Heinemann Educational Books
ISBN: 9780325062877
Category : Education
Languages : en
Pages : 0
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Book Description
The practices you will find in this book have been used effectively by many teachers. Here they are altered and redesigned with special attention to the CCSS-in a way that maintains the potential for teacher control and decision making in the best interest of learners. -Gretchen Owocki Whether it's developing arguments, writing informational texts, or pulling evidence from literary and informational texts to support their claims, the Common Core asks students to do the hard work of higher-level writing across the content areas. To help with the hard work of teaching, The Common Core Writing Book, 6-8 presents a comprehensive framework of strategies and lessons for enhancing or building a middle school writing curriculum. Within each section, you will find a set of instructional practices-demonstrations, collaborative engagements, and independent applications- that allow students to gradually take control of complex thinking and activity. Gretchen Owocki covers not only the English Language Arts standards, but all the writing standards for literacy in social studies, science, and technical subjects. She identifies those lessons that work best in content-area classrooms, offers suggestions for cross-disciplinary collaboration, and provides common language for teachers across the disciplines. She shares resources and supports such as: decision trees that help you differentiate by matching students to lessons assessment tools to determine writers' needs instructional strategies, including minilessons dozens of reproducibles, including mentor texts, graphic organizers, and planning templates for writers. "Effective teaching," writes Gretchen, "is about taking note of learners' knowledge, engagement, and responses to instruction-and shaping instruction around what is observed." With her Common Core Writing Book, 6-8 you'll have a robust set of meaningful, authentic lessons and tools for not only teaching well but creating and sustaining engagement so that your writers continue to improve across the year.
Author: Mickey Petersen
Publisher:
ISBN: 9781320673914
Category :
Languages : en
Pages :
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Book Description
Author: Rozlyn Linder
Publisher: Heinemann Educational Books
ISBN: 9780325077666
Category : Education
Languages : en
Pages : 0
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Book Description
"The writing lessons in this book are organized to quickly unpack the detail move, explain when and why the strategy works well, share how I have taught it to my students, and offer ways to make it your own." -Rozlyn Linder Have you ever told a writer to add more details, only to see their writing get longer not better? That's why Roz Linder wrote The Big Book of Details. "To help our students use details and elaborate effectively," she writes, "we need to find out what they want their writing to do, and then show them explicit moves to make it happen." Roz breaks elaboration into 5 categories and shares 46 lessons based on the moves that professional writers use. With if-then charts that connect student needs to just-right strategies, you'll help writers master details that: Describe: for people, places, and things Dance: for showing action and sequencing events Convince: for questions, persuasion, and arguments Inform: for defining, comparing, and clarifying Speak: for conversation and speech. The Big Book of Details supports planning and on-the-go teaching for one-on-one conferences, whole-class instruction, or commercial writing programs. Its lessons are organized to help kids understand each move quickly. Roz's strategy lessons include: examples from real-world writers the reason writers use the strategy advice for introducing it to writers ideas for guided practice with writers examples of one of Roz's famous classroom charts "This is what I want for my students," writes Roz Linder, "to use details in their writing in a meaningful way that conveys their ideas and their purpose." If you want that too, then make her Big Book of Details part of your teaching toolkit.
