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Author:
Publisher:
ISBN:
Category : Bibliography, National
Languages : en
Pages : 334
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Book Description
Author:
Publisher:
ISBN:
Category : Bibliography, National
Languages : en
Pages : 334
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Book Description
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 104
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Book Description
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 534
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Book Description
Author: Scott E. Casper
Publisher: Univ of North Carolina Press
ISBN: 0807830852
Category : Business & Economics
Languages : en
Pages : 560
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Book Description
V. 1. The colonial book in the Atlantic world: This book carries the interrelated stories of publishing, writing, and reading from the beginning of the colonial period in America up to 1790. v. 2 An Extensive Republic: This volume documents the development of a distinctive culture of print in the new American republic. v. 3. The industrial book 1840-1880: This volume covers the creation, distribution, and uses of print and books in the mid-nineteenth century, when a truly national book trade emerged. v. 4. Print in Motion: In a period characterized by expanding markets, national consolidation, and social upheaval, print culture picked up momentum as the nineteenth century turned into the twentieth. v. 5. The Enduring Book: This volume addresses the economic, social, and cultural shifts affecting print culture from Word War II to the present.
Author: David D. Hall
Publisher: UNC Press Books
ISBN: 1469628961
Category : History
Languages : en
Pages : 4835
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Book Description
The five volumes in A History of the Book in America offer a sweeping chronicle of our country's print production and culture from colonial times to the end of the twentieth century. This interdisciplinary, collaborative work of scholarship examines the book trades as they have developed and spread throughout the United States; provides a history of U.S. literary cultures; investigates the practice of reading and, more broadly, the uses of literacy; and links literary culture with larger themes in American history. Now available for the first time, this complete Omnibus ebook contains all 5 volumes of this landmark work. Volume 1 The Colonial Book in the Atlantic World Edited by Hugh Amory and David D. Hall 664 pp., 51 illus. Volume 2 An Extensive Republic: Print, Culture, and Society in the New Nation, 1790-1840 Edited by Robert A. Gross and Mary Kelley 712 pp., 66 illus. Volume 3 The Industrial Book, 1840-1880 Edited by Scott E. Casper, Jeffrey D. Groves, Stephen W. Nissenbaum, and Michael Winship 560 pp., 43 illus. Volume 4 Print in Motion: The Expansion of Publishing and Reading in the United States, 1880-1940 Edited by Carl F. Kaestle and Janice A. Radway 688 pp., 74 illus. Volume 5 The Enduring Book: Print Culture in Postwar America Edited by David Paul Nord, Joan Shelley Rubin, and Michael Schudson 632 pp., 95 illus.
Author: Scott E. Casper
Publisher: Univ of North Carolina Press
ISBN: 0807868035
Category : History
Languages : en
Pages : 560
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Book Description
Volume 3 of A History of the Book in America narrates the emergence of a national book trade in the nineteenth century, as changes in manufacturing, distribution, and publishing conditioned, and were conditioned by, the evolving practices of authors and readers. Chapters trace the ascent of the "industrial book--a manufactured product arising from the gradual adoption of new printing, binding, and illustration technologies and encompassing the profusion of nineteenth-century printed materials--which relied on nationwide networks of financing, transportation, and communication. In tandem with increasing educational opportunities and rising literacy rates, the industrial book encouraged new sites of reading; gave voice to diverse communities of interest through periodicals, broadsides, pamphlets, and other printed forms; and played a vital role in the development of American culture. Contributors: Susan Belasco, University of Nebraska Candy Gunther Brown, Indiana University Kenneth E. Carpenter, Newton Center, Massachusetts Scott E. Casper, University of Nevada, Reno Jeannine Marie DeLombard, University of Toronto Ann Fabian, Rutgers University Jeffrey D. Groves, Harvey Mudd College Paul C. Gutjahr, Indiana University David D. Hall, Harvard Divinity School David M. Henkin, University of California, Berkeley Bruce Laurie, University of Massachusetts, Amherst Eric Lupfer, Humanities Texas Meredith L. McGill, Rutgers University John Nerone, University of Illinois Stephen W. Nissenbaum, University of Massachusetts Lloyd Pratt, Michigan State University Barbara Sicherman, Trinity College Louise Stevenson, Franklin & Marshall College Amy M. Thomas, Montana State University Tamara Plakins Thornton, State University of New York, Buffalo Susan S. Williams, Ohio State University Michael Winship, University of Texas at Austin
Author: Adolf Growoll
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 182
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Author: Miriam J. Johnson
Publisher: Taylor & Francis
ISBN: 1000635376
Category : Language Arts & Disciplines
Languages : en
Pages : 214
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Book Description
Providing a concise toolbox for publishing professionals and students of publishing, this book explores the skills needed to master the key elements of social media marketing and therefore stay relevant in this ever-competitive industry. Taking a hands-on, practical approach, Social Media Marketing for Book Publishers covers topics including researching and identifying actionable insights, developing a strategy, producing content, promotion types, community building, working with influencers, and how to measure success. Pulling from years of industry experience, the authors’ main focus is on adult fiction publishing, but they also address other areas of the industry including children’s, young adult (YA), academic, and non-fiction. The book additionally brings in valuable voices from the wider digital marketing industries, featuring excerpts from interviews with experts across search engine optimisation (SEO), AdWords, social platforms, community management, influencer management, and content strategists. Social Media Marketing for Book Publishers is a key text for any publishing courses covering how to market books, and should find a place on every publishers' bookshelf.
Author: United States. Congress. Senate. Committee on the Judiciary. Subcommittee on Antitrust, Monopoly, and Business Rights
Publisher:
ISBN:
Category : Book industries and trade
Languages : en
Pages : 124
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Author:
Publisher:
ISBN:
Category : Bibliography
Languages : en
Pages : 1236
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Book Description
Official organ of the book trade of the United Kingdom.
