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Author: Lawrence D. Gibson
Publisher: Maven House
ISBN: 1938548639
Category : Business & Economics
Languages : en
Pages : 239
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Book Description
In this provocative and insightful book, highly regarded marketing research expert Lawrence Gibson argues that the multi-billion-dollar marketing research industry has largely failed. Not Just Numbers shows you exactly why it's failed – too much focus on gathering and analyzing data – and how it must change. Gibson asserts that businesses need a different way of looking at marketing research, both more scientific and more practical. Marketing research needs to take a stronger role in helping to solve marketing problems and capitalize on marketing opportunities and not merely be a source of data. The logical steps required to solve marketing problems and realize opportunities are simply and clearly explained in the book. Cases from the author's experience show you how this problem-solving approach has worked in real-world situations and demonstrate the dramatic sales and financial gains you can achieve when marketing research is properly designed and used. The book also provides you practical guidance to enhance your problem-solving and political skills to help corporate leaders identify more profitable actions and make more profitable decisions.
Author: Lawrence D. Gibson
Publisher: Maven House
ISBN: 1938548639
Category : Business & Economics
Languages : en
Pages : 239
Get Book
Book Description
In this provocative and insightful book, highly regarded marketing research expert Lawrence Gibson argues that the multi-billion-dollar marketing research industry has largely failed. Not Just Numbers shows you exactly why it's failed – too much focus on gathering and analyzing data – and how it must change. Gibson asserts that businesses need a different way of looking at marketing research, both more scientific and more practical. Marketing research needs to take a stronger role in helping to solve marketing problems and capitalize on marketing opportunities and not merely be a source of data. The logical steps required to solve marketing problems and realize opportunities are simply and clearly explained in the book. Cases from the author's experience show you how this problem-solving approach has worked in real-world situations and demonstrate the dramatic sales and financial gains you can achieve when marketing research is properly designed and used. The book also provides you practical guidance to enhance your problem-solving and political skills to help corporate leaders identify more profitable actions and make more profitable decisions.
Author: Owen Platt
Publisher: La Fontaine Media
ISBN: 0954888316
Category : Computer crimes
Languages : en
Pages : 249
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Book Description
Mr. and Mrs. Marsden who created Pips Inc., the People in Profit System, were not the first to operate a Ponzi scheme by courtesy of the Internet - and they are most certainly not going to be the last. But for sheer boldfaced audacity they may well be remembered. Theirs was as elaborate a fraud as is seldom seen in the shady world of scamsters. Upfront and personal would be a way to describe their public posturing. Creating an elaborate web of seemingly legitimate companies, they lied so convincingly that thousands worldwide were convinced and poured their money into something that was promising to make them unbelievably wealthy. Rarely has the phrase "if it seems too good to be true, it probably is" had a greater resonance, for the Marsdens were offering a remarkable 2% per trading day interest on the money. And they were believed.
Author: A R Kumar
Publisher: Vikas Publishing House
ISBN: 9352713834
Category : Mathematics
Languages : en
Pages :
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Book Description
The series is based on the NCER syllabus and follows the vision of National Curriculum Framework (NCF) 2005. The series emphasises on developing the thinking and reasoning skills among children. It connects mathematics with real-life situations. Books for Primer A, B, classes 1 and 2 are in workbook format. Enough practice has been provided so that children can master the subject.
Author: Helen Winter
Publisher: Helen Winter
ISBN:
Category : Music
Languages : en
Pages : 98
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Book Description
You have never played music before or cannot read sheet music, and yet you want to play inspiring hymns, famous religious folk songs, and spirituals? Don’t worry! You will begin to play right away. Many spiritual "sorrow songs" are slow and melancholic and are ideally suitable for kalimba. We made our pictured sheet music as simple as possible. You’ll play by number-coded circles. No musical staff or notes. The easy-to-play songs and melodies were adapted especially for beginners. You will be able to begin to play right away if the keys of your instrument have number notations. Most kalimbas already have them. Our sheet music is universal and suitable for 10-17 note kalimbas. Each of the modern kalimbas usually has engraved numbers and letters representing the name of the notes. The low notes are in the center of the kalimba. The notes become higher as you move away from the center. The order of the notes alternates from right to left, going outward as you move up the scale. Taking “C D E F G A B C”, “C” is on the right side, and then you will find “D” on the left. The standard 17-note kalimba contains 3 octaves: 1) a full 2nd small octave, 2) a 3rd small octave, and 3) 3 notes from the 4th small octave. The 2nd small octave goes from C4 to C5 and is depicted in our sheet music as simple numbers. The notes from the 3rd small octave have numbers with one dot above each number. The 3 notes in the 4th minor octave - C6, D6, and E6 - are depicted by numbers with two dots above them. We also put one or two dots above the numbers in the sheet music if they use an octave other than the main kalimba octave. The dots will help you to begin to play immediately. Note: songs have been transposed for a diatonic range. Some melodies might be changed and simplified. Updates: We appreciate your feedback, which helped us identify and correct all of the typos. Thank you for bringing them to our attention. This book includes 46 hymns and gospel songs: Amazing Grace Babylon’s Falling Christ Was Born on Christmas Day Elijah Rock Every Time I Feel the Spirit Go, Tell It on the Mountain God Is So Good Great Big Stars Great Day Holy, Holy, Holy I've Got Joy Joy I've Got Peace Like a River Jesus Loves Me Jesus Walked This Lonesome Valley Joy to the World! The Lord is Come! Just As I Am Kumbaya, My Lord Michael Row the Boat Ashore Nobody Knows the Trouble I’ve Seen Praise Him, All You Little Children Shall We Gather at the River Silent Night, Holy Night Sinner Man Soldier of the Cross Somebody’s Knockin’ at Your Door Swing Love, Sweet Chariot The Little Light of Mine There’s a Meeting Here Tonight We Are Climbing Jacob's Ladder We Are Marching (Siyahamba) We Shall Overcome When the Saints Go Marching In Who Built the Ark? Will the Circle Be Unbroken?
Author: A R Kumar
Publisher: Vikas Publishing House
ISBN: 9352713826
Category : Mathematics
Languages : en
Pages :
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Book Description
The series is based on the NCER syllabus and follows the vision of National Curriculum Framework (NCF) 2005. The series emphasises on developing the thinking and reasoning skills among children. It connects mathematics with real-life situations. Books for Primer A, B, classes 1 and 2 are in workbook format. Enough practice has been provided so that children can master the subject.
Author: A R Kumar
Publisher: Vikas Publishing House
ISBN: 9352713818
Category : Mathematics
Languages : en
Pages :
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Book Description
The series is based on the NCER syllabus and follows the vision of National Curriculum Framework (NCF) 2005. The series emphasises on developing the thinking and reasoning skills among children. It connects mathematics with real-life situations. Books for Primer A, B, classes 1 and 2 are in workbook format. Enough practice has been provided so that children can master the subject.
Author: Said Hany
Publisher: AuthorHouse
ISBN: 1504989740
Category : Mathematics
Languages : en
Pages : 180
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Book Description
Since man was created, he realised that his fingers were his best tools. He built his counting system on those fingers with which he learned to develop writing, writing the numbers and the alphabet. Our concept of numbers is born with us before that of speech and writing. The brain is conscious of numbers from the very early stages of development. This concept progresses with education, practice, and applications, i.e., through life experiences. Our life journeys, from beginning to end, go through a path totally surrounded by numbers. We adapt ourselves through this journey to make some sense of it. Hence, numbers are a major and essential part of our existence. This book highlights the history and development of numbers and delves into the mystery of number 9 in a wide variety of mathematical excursions. The famous Fibonacci numbers, as well as other numbers and sequences, fall under the mystique of number 9.
Author: Alka Rati Bakshi, A R Kumar
Publisher: Vikas Publishing House
ISBN: 9352713788
Category : Mathematics
Languages : en
Pages :
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Book Description
The series emphasises on developing the thinking and reasoning skills among children. It connects mathematics with real-life situations. Books for Primer A, B, classes 1 and 2 are in workbook format. Enough practice has been provided so that children can master the subject.
Author: Tobias Ostrander
Publisher:
ISBN:
Category : Arithmetic
Languages : en
Pages : 230
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Book Description
![The Elements of Numbers, Or, Easy Instructer [sic] PDF](https://books.google.com/books/content/images/frontcover/07SK1kXgGNcC?fife=w80-h100)
Author: Tobias Ostrander
Publisher:
ISBN:
Category : Arithmetic
Languages : en
Pages : 204
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Book Description
