Semiotics with a Conscience PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Semiotics with a Conscience PDF full book. Access full book title Semiotics with a Conscience by Marcel Danesi. Download full books in PDF and EPUB format.
Author: Marcel Danesi
Publisher: Bloomsbury Publishing
ISBN: 1350362093
Category : Language Arts & Disciplines
Languages : en
Pages : 193
Get Book
Book Description
Demonstrating how semiotic theory and method can be applied to decoding false representations and dangerous discourses, this book explores how semiotics can be used as a potentially powerful science of conscience. Confronting the sometimes negative perception of semiotics as academically inward-looking and lacking in morality, Marcel Danesi turns this view on its head. Instead, Danesi highlights how the same techniques that have allowed the use of semiotics for self-serving commercial purposes, such as advertising or marketing, could also be applied to deciphering current world problems. Through describing the semiotic notions and methods that can be used to analyze misrepresentations, propaganda, or meaning collapses, the book enables readers to become conscientiously aware of their hidden meanings and the harmful effects that they have on society. Identifying key issues of concern, such as climate change and anti-science discourses, it shows how they can be interpreted in terms of basic semiotic theory. This analysis of crucial issues demonstrates how semiotics can be used to raise awareness of critically important matters in modern society, and to encourage the development of more robust and ethical attitudes towards them.
Author: Marcel Danesi
Publisher: Bloomsbury Publishing
ISBN: 1350362093
Category : Language Arts & Disciplines
Languages : en
Pages : 193
Get Book
Book Description
Demonstrating how semiotic theory and method can be applied to decoding false representations and dangerous discourses, this book explores how semiotics can be used as a potentially powerful science of conscience. Confronting the sometimes negative perception of semiotics as academically inward-looking and lacking in morality, Marcel Danesi turns this view on its head. Instead, Danesi highlights how the same techniques that have allowed the use of semiotics for self-serving commercial purposes, such as advertising or marketing, could also be applied to deciphering current world problems. Through describing the semiotic notions and methods that can be used to analyze misrepresentations, propaganda, or meaning collapses, the book enables readers to become conscientiously aware of their hidden meanings and the harmful effects that they have on society. Identifying key issues of concern, such as climate change and anti-science discourses, it shows how they can be interpreted in terms of basic semiotic theory. This analysis of crucial issues demonstrates how semiotics can be used to raise awareness of critically important matters in modern society, and to encourage the development of more robust and ethical attitudes towards them.
Author: Marcel Danesi
Publisher: Bloomsbury Advances in Semioti
ISBN: 1350362085
Category : Language Arts & Disciplines
Languages : en
Pages : 0
Get Book
Book Description
Demonstrating how semiotic theory and method can be applied to decoding false representations and dangerous discourses, this book explores how semiotics can be used as a potentially powerful science of conscience. Confronting the sometimes negative perception of semiotics as academically inward-looking and lacking in morality, Marcel Danesi turns this view on its head. Instead, Danesi highlights how the same techniques that have allowed the use of semiotics for self-serving commercial purposes, such as advertising or marketing, could also be applied to deciphering current world problems. Through describing the semiotic notions and methods that can be used to analyze misrepresentations, propaganda, or meaning collapses, the book enables readers to become conscientiously aware of their hidden meanings and the harmful effects that they have on society. Identifying key issues of concern, such as climate change and anti-science discourses, it shows how they can be interpreted in terms of basic semiotic theory. This analysis of crucial issues demonstrates how semiotics can be used to raise awareness of critically important matters in modern society, and to encourage the development of more robust and ethical attitudes towards them.
Author: Eero Tarasti
Publisher: Indiana University Press
ISBN: 0253028531
Category : Literary Criticism
Languages : en
Pages : 227
Get Book
Book Description
Existential semiotics involves an a priori state of signs and their fixation into objective entities. These essays define this new philosophical field.
Author: Asunción Lopez-Varela Azcárate
Publisher: BoD – Books on Demand
ISBN: 9535134493
Category : Literary Criticism
Languages : en
Pages : 224
Get Book
Book Description
This volume stresses the contemporary relevance of semiotics. The introductory chapter shows how the collection of papers emphasises crossings at the material level of physical reality as well as in their semio-cognitive and cultural implications, questioning the delimitation of interdisciplinary borders between the social sciences and humanities and STEM disciplines. The volume shows how semiotics continues to provide a framework for emerging knowledge traditions without completely disregarding its past. Through explorations in fields as wide apart as ecological psychology and visualisation systems, by finding correspondences between the arithmetic of music and cosmic energies or between the pedagogic significance of images and habitat facilities, as well as using investigation tools ranging from the mathematical representation of concepts to science education, this book addresses multifarious aspects and implications of culture and cognition, standing convincing proof that semiotics is as alive, productive and scholarly useful as ever.
Author: Robert Yelle
Publisher: A&C Black
ISBN: 1441104194
Category : Language Arts & Disciplines
Languages : en
Pages : 257
Get Book
Book Description
Integrates structural and historical perspectives on the semiotics of religion and gives an account of the distinctive features of religious language and symbolism.
Author: Per Aage Brandt
Publisher: Bloomsbury Publishing
ISBN: 1350143324
Category : Language Arts & Disciplines
Languages : en
Pages : 396
Get Book
Book Description
Interrogating the relatively new field of cognitive semiotics, this book explores shared issues in cognitive science and semiotics. Building on research from recent decades, Per Aage Brandt investigates the potential of a cognitive semiotic approach to enhance our understanding of language, thought and semiosis in general. Introducing a critical, non-standard approach both to cognitive science and to semiotics, this book discusses the understanding of meaning and mind through four major dimensions; mental architecture, mental spaces, discourse coherence and eco-organization. Encompassing a rich variety of topics and debates, Cognitive Semiotics outlines several bridges between 'continental' and 'analytic' thinking in the study of semantics, pragmatics, discourse and the philosophy of language and mind.
Author: Bronwen Martin
Publisher: A&C Black
ISBN: 9780826484567
Category : Language Arts & Disciplines
Languages : en
Pages : 290
Get Book
Book Description
Provides information that a student needs when encountering semiotics for the first time or as a more advanced reader wishing to do in-depth semiotic readings. This book provides a brief historical overview of the field, an explanation of semiotic theory, key term definitions, outlines of the work of key thinkers, and key readings for students.
Author: Paul Manning
Publisher: Bloomsbury Publishing
ISBN: 1441124519
Category : Language Arts & Disciplines
Languages : en
Pages : 256
Get Book
Book Description
Drink, as an embodied semiotic and material form, mediates social life. This book examines the fundamental nature of drink through a series of modular but connected ethnographic discussions. It looks at the way the materiality of a specific drink (coffee, wine, water, beer) serves as the semiotic medium for a genre of sociability in a specific time and place. As an explicitly comparative semiotic study, the book uses familiar and unfamiliar case studies to show how drinks with similar material properties are semiotically organized into very different drinking practices, including ethnographic examples as diverse as the relation of coffee to talk (in ordering at Starbucks). Further chapters look at the dryness of gin in relation to the modern cocktail party and the embedding of beer brands in the ethnographic imagination of the nation. Rather than treat drinks as mere props in the exclusively human drama of the social, the book promotes them to actors on the stage.
Author: Roland Barthes
Publisher: Macmillan
ISBN: 9780374521462
Category : Language Arts & Disciplines
Languages : en
Pages : 116
Get Book
Book Description
"In his Course in General Linguistics, first published in 1916, Saussure postulated the existence of a general science of signs, or Semiology, of which linguistics would form only one part. Semiology, therefore aims to take in any system of signs, whatever their substance and limits; images, gestures, musical sounds, objects, and the complex associations of all these, which form the content of ritual, convention or public entertainment: these constitute, if not languages, at least systems of signification . . . The Elements here presented have as their sole aim the extraction from linguistics of analytical concepts which we think a priori to be sufficiently general to start semiological research on its way. In assembling them, it is not presupposed that they will remain intact during the course of research; nor that semiology will always be forced to follow the linguistic model closely. We are merely suggesting and elucidating a terminology in the hope that it may enable an initial (albeit provisional) order to be introduced into the heterogeneous mass of significant facts. In fact what we purport to do is furnish a principle of classification of the questions. These elements of semiology will therefore be grouped under four main headings borrowed from structural linguistics: I. Language and Speech; II. Signified and Signifier; III. Syntagm and System; IV. Denotation and Connotation."--Roland Barthes, from his Introduction
Author: Sebastian Shaumyan
Publisher: John Benjamins Publishing
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 360
Get Book
Book Description
As the culmination of many years of research, I have developed Semiotic Linguistics, a new linguistic discipline, which I present in this book. The domain of Semiotic Linguistics is human language conceived of as a folk model of the world. By a folk model of the world we mean that every language is a particular conventionalized form of the representation of the world imposed on all the members of a language community by the social need to have a common instrument of communication. The folk model of the world is in fact a collective philosophy unique to each language. As intermediaries between man's thought and the world, languages function as different forms of the perception of the world by man's thought, every language is both a communicative and cognitive form of thought. Semiotic Linguistics is neither a philosophy of language nor a new series of general discussions of the relation of language to thought. Semiotic Linguistics is a technical inquiry into the intrinsic mechanism of language as opposed to thought. The technical question central to Semiotic Linguistics is this: What are the laws of the intrinsic mechanism of language as an intermediary between man's thought and the world?
