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Author: Margherita Pagani
Publisher: IGI Global
ISBN: 1931777381
Category : Computers
Languages : en
Pages : 259
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Book Description
"Addressing the issues that managers in the multimedia industry have confronted while developing and implementing this innovative technology, this book focuses on the latest research and findings in digital television technologies. Covered are the major issues surrounding digital convergence including the digital metamarket and new digital media devices and their potential for IT convergence at the macro level. Also addressed are multimedia and interactive digital television and the economic implications of these technologies. Additionally, the managerial implications of interactive digital television are covered, including branding strategies for digital television channels and the critical role of content media management."
Author: Margherita Pagani
Publisher: IGI Global
ISBN: 1931777381
Category : Computers
Languages : en
Pages : 259
Get Book
Book Description
"Addressing the issues that managers in the multimedia industry have confronted while developing and implementing this innovative technology, this book focuses on the latest research and findings in digital television technologies. Covered are the major issues surrounding digital convergence including the digital metamarket and new digital media devices and their potential for IT convergence at the macro level. Also addressed are multimedia and interactive digital television and the economic implications of these technologies. Additionally, the managerial implications of interactive digital television are covered, including branding strategies for digital television channels and the critical role of content media management."
Author: Kalle Kangas
Publisher: IGI Global
ISBN: 9781931777452
Category : Business & Economics
Languages : en
Pages : 296
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Book Description
"This business guide presents theoretical and empirical research on the business value of information technology (IT) and introduces strategic opportunities for using IT management to increase organizational performance. Implementation management is addressed with attention to customer relationship outsourcing, decision support systems, and information systems strategic planning. Domestic, international, and multinational business contexts are covered."
Author: Lekakos, George
Publisher: IGI Global
ISBN: 1599043637
Category : Technology & Engineering
Languages : en
Pages : 378
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Book Description
The developments in digital television technology provide the unprecedented opportunity to drastically extend the role of television as a content delivery channel. E-health, e-commerce, e-government, and e-learning are only a few examples of value-added services provided over digital televisions infrastructures. These changes in the television industry challenge companies to adjust their strategies in order to meet the opportunities and threats in this new environment. Interactive Digital Television: Techniques and Applications presents the developments in the domain of interactive digital television covering both technical and business aspects. This book focuses on analyzing concepts, research issues, and methodological approaches, presenting existing solutions such as systems and prototypes for researchers, academicians, scholars, professionals and practitioners.
Author: Pagani, Margherita
Publisher: IGI Global
ISBN: 1591407966
Category : Computers
Languages : en
Pages : 1218
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Book Description
"This encyclopedia offers a comprehensive knowledge of multimedia information technology from an economic and technological perspective"--Provided by publisher.
Author: Tibor Kunert
Publisher: Springer Science & Business Media
ISBN: 1848822758
Category : Computers
Languages : en
Pages : 352
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Book Description
Technology is meant to make life easier and to raise its quality. Our interaction with technology should be designed according to human needs instead of us being required to adapt to technology. Even so, technology may change quickly and people and their habits change slowly. With the aim of supporting user acceptance of iTV, the focus of this book is on the usability of iTV applications. A method for developing interaction design patterns especially for new technologies is presented for the first time. The main characteristics covered in this new approach are: systematic identification of recurrent design problems; usability as a quality criterion for design solutions; integration of designers into the pattern development process including identification of designers' needs, and iterative evaluation and optimisation of patterns to encourage designers to accept and use them; usability testing to identify proven design solutions and their trade-offs; presentation of specific design guidelines.
Author: Elena G. Popkova
Publisher: Springer Nature
ISBN: 3030932443
Category : Technology & Engineering
Languages : en
Pages : 850
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Book Description
This book includes the best studies on the results of the International Scientific and Practical Conference “New behaviors of market players in the digital economy,” which was held by the Institute of Scientific Communications on July 8, 2021, online, in YouTube format. This book is devoted to the study of digital economy markets from the standpoint of various market players—society (consumers), entrepreneurship, and the state—from the standpoint of various sciences—economic, managerial, social, and legal—which ensures the multidisciplinarity of the book. The uniqueness of the book lies in the application of a new scientific and methodological approach to the study of digital economy markets—simulation modeling. The advantages of a game-based scientific and methodological approach to reducing the uncertainty of economic processes and systems—a combination of quantitative and qualitative analytical methods, a systematic consideration of economic processes and systems from a socio-economic point of view—make it especially suitable for studying digital economy markets. The book identifies the impact of globalization and digitalization on the modern economy and industry markets. The trends and features of the use of advanced technologies in the digital economy markets are studied. The modern practices of business management and business integration in the digital economy are considered. The foundations of economic security and sustainable development of markets and enterprises in the digital economy are revealed. The book is suitable for scientists studying the markets of the digital economy, who will find in it scientific and methodological recommendations and developments on the application of game theory, as well as ready simulation models of the digital economy markets.
Author: Rahman, Hakikur
Publisher: IGI Global
ISBN: 159140701X
Category : Computers
Languages : en
Pages : 363
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Book Description
"This book details how new technologies can help people living in poverty improve their livelihood, increase productivity, improve the quality of services, and empower them if technologies are used in ways that are appropriate to their context and needs"--Provided by publisher.
Author: Pagani, Margherita
Publisher: IGI Global
ISBN: 1605660159
Category : Computers
Languages : en
Pages : 1756
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Book Description
Advances in hardware, software, and audiovisual rendering technologies of recent years have unleashed a wealth of new capabilities and possibilities for multimedia applications, creating a need for a comprehensive, up-to-date reference. The Encyclopedia of Multimedia Technology and Networking provides hundreds of contributions from over 200 distinguished international experts, covering the most important issues, concepts, trends, and technologies in multimedia technology. This must-have reference contains over 1,300 terms, definitions, and concepts, providing the deepest level of understanding of the field of multimedia technology and networking for academicians, researchers, and professionals worldwide.
Author: Mahmood Monshipouri
Publisher: Cambridge University Press
ISBN: 1316654265
Category : Political Science
Languages : en
Pages : 327
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Book Description
We live in a highly complex and evolving world that requires a fuller and deeper understanding of how modern technological tools, ideas, practices, and institutions interact, and how different societies adjust themselves to emerging realities of the digital age. This book conveys such issues with a fresh perspective and in a systematic and coherent way. While many studies have explained in depth the change in the aftermath of the unrests and uprisings throughout the world, they rarely mentioned the need for constructing new human rights norms and standards. This edited collection provides a balanced conceptual framework to demonstrate not only the power of autonomous communication networks but also their limits and the increasing setbacks they encounter in different contexts.
Author: Ana Tkalac Verčič
Publisher: Taylor & Francis
ISBN: 1000780082
Category : Business & Economics
Languages : en
Pages : 146
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Book Description
This book proposes a model of internal communication based on empirical research to demonstrate how contemporary organizations strategize, organize, perform, and measure it. Internal communication is the management of communication between an organization and its members to inform, motivate, engage, and cocreate meanings to make organizations more effective. The book presents key concepts defining the successful implementation and execution of internal communication: internal communication satisfaction, employee engagement, employer branding, organizational support, and psychological contract fulfillment. Including an extensive literature review and informed by in-depth interviews conducted with corporate communication directors and human resource management directors in 25 Croatian organizations, the book uses original research to give practical guidance on internal communication best practices. The book is an ideal resource for researchers and advanced students of public relations and corporate communication broadly and internal and employee communication specifically.
