Law for Advertising, Broadcasting, Journalism, and Public Relations

Law for Advertising, Broadcasting, Journalism, and Public Relations PDF Author: Michael G. Parkinson
Publisher: Routledge
ISBN: 1136774629
Category : Business & Economics
Languages : en
Pages : 526

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Book Description
This exceptional new text offers an up-to-date and integrated approach to communication law. Written by two practicing attorneys with extensive experience teaching the communication law course, Law for Advertising, Broadcasting, Journalism, and Public Relations covers the areas of communication law essential and most relevant for readers throughout the communication curriculum. Its integrated approach will serve students and practitioners in advertising and public relations as well as those in journalism and electronic media. Providing background to help readers understand legal concepts, this comprehensive communication law text includes an introduction to the legal system; covers legal procedures, structures, and jurisdictions; discusses the First Amendment and electronic media regulations; and considers issues of access. Additional material includes: *intellectual property law; *employment and agency law, with explanations of how these laws create obligations for mass communication professionals and their employees; *commercial communication laws; and *special laws and regulations that impact reporters, public relations practitioners, and advertisers who deal with stock sales. Special features of this text include: *Magic Words and Phrases--defining legal terms; *Cases--illustrating key points in each chapter; *Practice Notes--highlighting points of particular interest to professional media practices; *Instructions on finding and briefing cases, with a sample brief; and *Examples of legal documents and jury instructions. This text is intended as an introduction to communication law for students and practitioners in mass communication, journalism, advertising, broadcasting, telecommunications, and public relations.

Law for Advertising, Broadcasting, Journalism, and Public Relations

Law for Advertising, Broadcasting, Journalism, and Public Relations PDF Author: Michael G. Parkinson
Publisher: Routledge
ISBN: 1136774629
Category : Business & Economics
Languages : en
Pages : 526

Get Book

Book Description
This exceptional new text offers an up-to-date and integrated approach to communication law. Written by two practicing attorneys with extensive experience teaching the communication law course, Law for Advertising, Broadcasting, Journalism, and Public Relations covers the areas of communication law essential and most relevant for readers throughout the communication curriculum. Its integrated approach will serve students and practitioners in advertising and public relations as well as those in journalism and electronic media. Providing background to help readers understand legal concepts, this comprehensive communication law text includes an introduction to the legal system; covers legal procedures, structures, and jurisdictions; discusses the First Amendment and electronic media regulations; and considers issues of access. Additional material includes: *intellectual property law; *employment and agency law, with explanations of how these laws create obligations for mass communication professionals and their employees; *commercial communication laws; and *special laws and regulations that impact reporters, public relations practitioners, and advertisers who deal with stock sales. Special features of this text include: *Magic Words and Phrases--defining legal terms; *Cases--illustrating key points in each chapter; *Practice Notes--highlighting points of particular interest to professional media practices; *Instructions on finding and briefing cases, with a sample brief; and *Examples of legal documents and jury instructions. This text is intended as an introduction to communication law for students and practitioners in mass communication, journalism, advertising, broadcasting, telecommunications, and public relations.

Advertising and Public Relations Law

Advertising and Public Relations Law PDF Author: Carmen Maye
Publisher: Routledge
ISBN: 1351051725
Category : Business & Economics
Languages : en
Pages : 431

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Book Description
Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech, some of the most dynamic and prevalent areas of professional communications today. This updated third edition explores the categorization of different kinds of speech and their varying levels of First Amendment protection as well as common areas of litigation for communicators such as defamation, invasion of privacy, and copyright and trademark infringement. Features of this edition include: A new chapter on Internet-related laws affecting advertising and public relations speech. History and background of major legal theories affecting professional communicators. Extended excerpts from major court decisions. Overviews of relevant federal and state regulatory schemes, including those promulgated and enforced by the FTC, FCC, FDA and others. Appendices providing a legal glossary, a chart of the judicial system, sample model releases and copyright agreement forms. The volume is developed for upper-level undergraduate and graduate students in media, advertising and public relations law or regulation courses. It also serves as an essential reference for advertising and public relations practitioners.

Public Relations Law

Public Relations Law PDF Author: L. Marie Parkinson
Publisher: Routledge
ISBN: 1135859477
Category : Business & Economics
Languages : en
Pages : 192

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Book Description
This supplemental text on PR law is intended to be used with other mass communication textbooks. It is intended for the mass communication law course, which is a mainstay in all accredited programs in mass communication, journalism, broadcasting, telecommunications, public relations, mass media, and related curricula.

Law for Advertising, Broadcasting, Journalism, and Public Relations

Law for Advertising, Broadcasting, Journalism, and Public Relations PDF Author: Michael G. Parkinson
Publisher: Routledge
ISBN: 1136774637
Category : Business & Economics
Languages : en
Pages : 525

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Book Description
This exceptional new text offers an up-to-date and integrated approach to communication law. Written by two practicing attorneys with extensive experience teaching the communication law course, Law for Advertising, Broadcasting, Journalism, and Public Relations covers the areas of communication law essential and most relevant for readers throughout the communication curriculum. Its integrated approach will serve students and practitioners in advertising and public relations as well as those in journalism and electronic media. Providing background to help readers understand legal concepts, this comprehensive communication law text includes an introduction to the legal system; covers legal procedures, structures, and jurisdictions; discusses the First Amendment and electronic media regulations; and considers issues of access. Additional material includes: *intellectual property law; *employment and agency law, with explanations of how these laws create obligations for mass communication professionals and their employees; *commercial communication laws; and *special laws and regulations that impact reporters, public relations practitioners, and advertisers who deal with stock sales. Special features of this text include: *Magic Words and Phrases--defining legal terms; *Cases--illustrating key points in each chapter; *Practice Notes--highlighting points of particular interest to professional media practices; *Instructions on finding and briefing cases, with a sample brief; and *Examples of legal documents and jury instructions. This text is intended as an introduction to communication law for students and practitioners in mass communication, journalism, advertising, broadcasting, telecommunications, and public relations.

The Law of Public Communication

The Law of Public Communication PDF Author: Kent Middleton
Publisher: Allyn & Bacon
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 632

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Book Description
Focusing on the implications of the law for practitioners, this annually updated book, The Law of Public Communication, examines legal issues affecting journalism, political and commercial speech, and electronic media. The Seventh Edition of this top-selling media law book includes the most current information explaining the law as it applies to the daily work of writers, broadcasters, advertisers, cable operators, Internet service providers, public relations practitioners, photographers, and other public communicators. By presenting statutes and cases in a cohesive manner that is understandable even to people studying law for the first time, the authors ensure that the reader will acquire a firm grasp of the legal issues affecting the media.

Mixed Media

Mixed Media PDF Author: Thomas Bivins
Publisher: Taylor & Francis
ISBN: 1000891054
Category : Language Arts & Disciplines
Languages : en
Pages : 250

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Book Description
Mixed Media offers students of journalism, advertising, and public relations the tools for making ethical and moral decisions within their professional disciplines. The fourth edition of this popular text features more recent ethical theories that acknowledge and address intersectionality within the communicative landscape, including issues of gender, race, ability, and age. The author also takes into account today’s rapidly expanding technology, touching on subjects such as free speech, censorship, cancel culture, and misinformation, and considers how each of these is affected by online and social media. Other updates to the text include expanded coverage of citizen journalism, the increasing media use of artificial intelligence and virtual reality, power in communicative structures, and public interest, as well as refreshed examples throughout. As in previous editions of the book, special attention is paid to key ethical decision-making approaches and concerns in each media industry, including but not limited to truth telling, constituent obligations, persuasion versus advocacy, and respect for the consumers of public communication. Mixed Media is key reading for students of all branches of Media and Communication Ethics. The author's own website, featuring lecture notes, case studies and links to further reading, can be accessed at www.j397mediaethics.weebly.com.

The Law of Public Communication

The Law of Public Communication PDF Author: Kent Middleton
Publisher: Longman Publishing Group
ISBN:
Category : Law
Languages : en
Pages : 648

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Book Description
The 2001 Update Edition of Law of Public Communication includes the most current information available on the subject. Focusing on the day-to-day implications of the law for media practitioners, this book examines the law affecting both traditional journalism and the ever-changing commercial and electronic media, explaining the law as it applies to the daily work of media practitioners. anyone working in the mass communication field, or anyone interested in pursuing a career in mass communication.

Exploring Communication Law

Exploring Communication Law PDF Author: Randy Bobbitt
Publisher: Routledge
ISBN: 131734846X
Category : Language Arts & Disciplines
Languages : en
Pages : 394

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Book Description
Based on the Socratic dialogue method, Talking about Communication Law provides the fundamentals for discussing controversial issues in communication law and asks thought-provoking questions to promote debate. Providing the basic framework of the law with discussions focusing on the major cases in each area, Talking about Communication Law begins with the material related to the First Amendment's free speech and free press clauses, then proceeds through the various topics derived from those freedoms, including libel, privacy, access to information, the media and the courts, broadcast regulation, intellectual property, and business communication. Conciseness and clear language are its strengths, as are its readability and engaging approach. Point-counterpoint essays, frequently asked questions, chapter glossaries, and case problems encourage students to take an active approach to learning and create a running dialogue with the reader. The first one-third of the book deals with the First Amendment as applied to political speech, campus issues, and sexual expression. The second one-third deals with issues in journalism, broadcasting, and cyberspace.The last one-third deals with issues related to communication in business, such as advertising, public relations, and intellectual property.

Communications Law

Communications Law PDF Author: John D. Zelezny
Publisher: Wadsworth Publishing Company
ISBN:
Category : Business & Economics
Languages : en
Pages : 568

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Book Description
The text takes a narrative, nuts-and-bolts approach to the legal issues that affect communications professionals in public relations, advertising, broadcasting, journalism, and the on-line industry. The new edition addresses market changes by streamlining some of the transitional news-oriented material and introducing other legal topics of broad concern to communication majors (i.e., advertising, public relations, video production, magazine editing, announcing, etc.). The author's user-friendly style, together with chapter-opening scenarios, short case summaries, and study questions, make the material understandable and easily accessible.

Media Law

Media Law PDF Author: Mark Palmer Hanebutt
Publisher:
ISBN: 9781465280077
Category : Advertising laws
Languages : en
Pages : 0

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Book Description
Media Law: A Guide to Understanding Mass Communication Law