How to Market Your Way to a Million Dollar Professional Service Practice PDF Download
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Author: Bob Serling
Publisher: Lulu.com
ISBN: 1411675827
Category :
Languages : en
Pages : 252
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Book Description
This is a collection of four works by Bob Serling on how to build your Professional Service oriented business into a million dollar powerhouse. Practical advice and sample marketing information are provided. In addition, purchasing this book entitles to reader to download four pre-recorded QA sessions with the author
Author: Bob Serling
Publisher: Lulu.com
ISBN: 1411675827
Category :
Languages : en
Pages : 252
Get Book
Book Description
This is a collection of four works by Bob Serling on how to build your Professional Service oriented business into a million dollar powerhouse. Practical advice and sample marketing information are provided. In addition, purchasing this book entitles to reader to download four pre-recorded QA sessions with the author
Author: David Steele
Publisher: John Wiley & Sons
ISBN: 1118234588
Category : Psychology
Languages : en
Pages : 288
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Book Description
Broaden your professional horizons, expand the scope of your practice, and create new revenue streams You are uniquely gifted in your ability to ease suffering and enhance quality of life. You help solve profound human problems and restore hope. Now, The Million Dollar Private Practice reveals how you can leverage your distinctive talents and expertise to dramatically expand your professional and financial horizons. Building upon the premise that the key to building a million-dollar practice is expanding your services from "one to one" to "one to many," renowned private practice development consultant David Steele reveals his time-tested strategies for transforming the ways you think and work. You'll discover how to: Choose your niche and "own" it Develop business models custom-tailored to your unique talents and goals Create new systems, products, and services that make a considerable difference in your clients' lives Make "intangible" services tangible through branding and packaging Create value through referral systems, affiliate programs, and joint ventures Use creative marketing strategies designed for private practice professionals Develop sales and enrollment strategies that dramatically boost your client base Recruit, organize, motivate, and manage staff needed to build and run a million-dollar practice Demonstrating that profits need not be the enemy of ideals, this insightful guide to professional development is an important resource for psychotherapists, family and marriage therapists, social workers, and all private practice professionals seeking creative ways to attract new clients and build their businesses.
Author: David J. Mullen
Publisher: HarperChristian + ORM
ISBN: 0814431747
Category : Business & Economics
Languages : en
Pages : 283
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Book Description
If you’re an advisor, whether you need a push or not, and regardless if you’re new or old to the business, this guide will help add instant value to your practice. Using the proven method author David J. Mullen Jr. has taught at Merrill Lynch and is famous for in the industry, The Million-Dollar Financial Services Practice guides aspiring brokers on their journey toward building a lucrative financial services practice. Templates, scripts, letters, and tried-and-true market action plans work together to give you the skills you need to get the appointment, convert prospects to clients, build relationships, retain clients, use niche marketing successfully, and increase the products and services each client uses. In The Million-Dollar Financial Services Practice, you will gain insight into practical areas often overlooked by other industry guides, including: how to work in teams, how to train sales associates, and how to handle and overcome rejection. Updated with new strategies for acquiring affluent clients, the second edition of The Million-Dollar Financial Services Practice includes tips on offering wealth management services, using social media, leveraging alumni marketing, and targeting successful relators as clients to help today’s financial service professionals become top producers.
Author: Brian Tracy
Publisher: Entrepreneur Press
ISBN: 1613083734
Category : Business & Economics
Languages : en
Pages : 171
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Book Description
95% of what people think, feel and do, is determined by habits. Habits are ingrained but not unchangeable—new, positive habits can be learned to replace worn-out, ineffective practices with optimal behaviors that can cause dramatic, immediate benefits to the bottom line. In Million Dollar Habits, Tracy teaches readers how to develop the habits of successful men and women so they too can think more effectively, make better decisions, and ultimately double or triple their income. Readers will learn how to organize their finances, increase health and vitality, sustain loving relationships, build financial independence, and take a leadership role to turn visions into reality.
Author: Shelly Field
Publisher: Infobase Publishing
ISBN: 1438110618
Category : Advertising
Languages : en
Pages : 337
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Book Description
Presents over eighty job descriptions with education requirements, training, salary range and more, for those interested in a career in advertising or public relations.
Author: Jay Conrad Levinson
Publisher: Morgan James Publishing
ISBN: 1614481571
Category : Business & Economics
Languages : en
Pages : 265
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Book Description
START BUILDING YOUR MILLION-DOLLAR COACHING BUSINESS TODAY! The coaching profession has experienced phenomenal growth over the past decade, and has become an accepted way for people and organizations to improve performance. In response to this demand, professionals from around the world are getting into coaching. Unfortunately, despite the growth of the coaching field, many coaches struggle to attract clients and charge what they are worth. It doesn't have to be this way! "Guerrilla Marketing for Coaches" provides a practical, step-by-step guide for coaches who want to fill their practice with desirable clients, and build a firm that generates wealth. Follow the six steps in this book--along with the many success stories from top coaches in the field--and you are on your way to having a million-dollar firm. You discover: The top ways to attract clients and fill your practice--without spending much, if any, money; The proven conversations to close deals and get hired; How to build a firm that generates wealth for you, and make money even if you are not working directly with clients. Join Guerrilla Marketing founder Jay Conrad Levinson and acclaimed coach trainer Andrew Neitlich as they guide you to true success in this booming profession.
Author: Victoria Wieck
Publisher: Rowman & Littlefield
ISBN: 1538180936
Category : Business & Economics
Languages : en
Pages : 245
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Book Description
Victoria Wieck details her journey starting a business from scratch and building it into a multi-million dollar success story. She offers practical, actionable, and accessible advice for starting your business, building it, avoiding the pitfalls, and making it successful.
Author: Jack J. Phillips
Publisher: Association for Talent Development
ISBN: 1607283441
Category : Business & Economics
Languages : en
Pages : 147
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Book Description
If your organization is looking for ways to improve performance, here's a source for proven systems, processes, and models from HRD experts. Twelve cases provide practical applications of performance analysis and consulting.
Author: Joel Gendelman
Publisher: Association for Talent Development
ISBN: 1607285894
Category : Business & Economics
Languages : en
Pages : 147
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Book Description
Ah, the life of a consultant. Sleeping late, working in your pajamas until noon, never having to do anything you don't like. It's exactly what everyone dreams about, right? Wrong! If you've ever wondered what it's really like to be a learning and development consultant and what it takes to become a successful one, then you need this book. If you decide to go for it-or if you've already taken the plunge—Consulting Basics can help you every step of the way. You'll learn about: The four things you must have before becoming a consultant: Realities of daily work life on your own How to sell yourself, find clients, and develop proposals The client's point of view and how it impacts you Setting up your practice effectively and professionally. Along the way, you'll find charts, checklists, anecdotes, examples, and questionnaires to help you gain perspective, navigate your choices, and move forward. An appendix provides sample written agreements so that you'll have essential documents as soon as the need arises. Consulting Basics is comprehensive, yet it's a quick and pleasant read.
Author: Sue Ellson
Publisher: 120 Ways Publishing
ISBN: 0994287593
Category : Business & Economics
Languages : en
Pages : 277
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Book Description
‘120 Ways To Market Your Business Hyper Locally - Tried And True Tips And Techniques’ is for: defining your target audiencealigning your marketing with your local communitybuilding your lifetime and dynamic asset valueattracting the right businesscollaborating effectively and enabling otherscreating success for you and your team It includes information for: marketers, salespeople and advertisersfreelancers, entrepreneurs and business ownersadvisers, consultants and thought leaderscoaches, trainers and mentorscommunity leaders and initiative instigators This thorough, practical and detailed guide provides you with the key strategies and techniques, based on your purpose, that you can implement today for your success in the future. Get started and take action now! **Special free bonus offers at https://120ways.com/members Chapter Outline Contents Preface Introduction 1. Our Global Village 1.1 Marketing, Selling And Networking 1.2 Location Attachment And Choice 1.3 Defining Hyper Local Marketing 1.4 The Benefits Of Hyper Local Marketing 2. Personal Context 2.1 Self Evaluation 2.2 Self Management 2.3 Management And Leadership 2.4 Succession Planning And Exit Strategy 2.5 Personal Principles 2.6 Community And Business Congruency 2.7 Business Ethics And Self Regulation 2.8 Staffing And Outsourcing 2.9 Effective Hyper Local Recruitment Techniques 3. Business Context 3.1 Business Choice 3.2 Consumer Choice 3.3 Sustainable Business 3.4 Business Type And Differentiation 3.5 Business Pricing 4. Product And Service First Or Target Audience First? 4.1 Securing Referrals From Existing Clients And Customers 4.2 Other Sources Of Clients And Customers 4.3 Maintaining Clients And Customers 5. Market Analysis 5.1 Site Or Location Setting 5.2 Market Size 5.3 Competitor Analysis 5.4 Online Competitor Analysis 5.5 Collaborator Analysis 6. Location Context 6.1 Fixed Address 6.2 Online Address 6.3 Platform Presence 6.4 Collective Marketplace Address 7. Market Presence 7.1 Business Premises Look And Feel 7.2 Business Website Development 7.3 Personal Authority Website Development 7.4 Real World Marketing And Advertising 7.5 Currency, Recency And Relevancy 8. Online And Digital Marketing 8.1 White Hat Search Engine Optimization (SEO) Techniques 8.2 Search Engine Ranking Factors 8.3 Content Marketing Strategies That Work 8.4 Amplifying The Value And Conversions From Your Content 8.5 Developing Viral Content And Conversions 8.6 Sending The Right Signals 8.7 Sourcing Hyper Local Website Links 8.8 Improving Overall Online Performance 8.9 Website Ranking Threats 9. Paid Marketing 9.1 Search Engine Marketing (SEM) 9.2 Social Media Marketing (SMM) 9.3 Online Advertisements 9.4 Aggregator Websites 9.5 Professional Body, Industry Group And Association Memberships 9.6 Gifts 9.7 Donations 10. Database Marketing 10.1 Email Newsletter Marketing 10.2 Joint Ventures And Strategic Alliances 10.3 Partnerships 10.4 If / Then Scenarios 10.5 Follow Up And Feedback 11. Program Marketing 11.1 Award Programs 11.2 Affiliate Programs 11.3 Formal Recognition Programs 11.4 Rewards Programs 11.5 Surveys, Quizzes And Research Programs 11.6 Accreditation And Certification 12. Public Marketing 12.1 Generating Content 12.2 Reviews 12.3 Recommendations 12.4 Referrals 12.5 Reputation 12.6 Testimonials 12.7 Feedback 12.8 Advocacy 13. Events Marketing 13.1 Free Events 13.2 Hosting Paid Events 13.3 Speaking At Events 13.4 Teaching 13.5 Expos, Trade Fairs And Conferences 13.6 Online Summits, Podcasts And Webinars 14. Media Marketing 14.1 Editorial 14.2 Advertorial 14.3 Publicity And Public Relations 15. Community Marketing 15.1 Networks 15.2 Bartering 15.3 Exchanges 15.4 Local Suppliers 15.5 Location Sharing 15.6 Naming Rights, Sponsorships And Advertising 16. Incentive Marketing 16.1 Competitions 16.2 Gamification Programs 16.3 Loyalty Programs 16.4 Relationship Marketing Programs 16.5 Thank You And Gratefulness Initiatives 17. Future Options Marketing 18. Marketing Measurement 18.1 Digital Asset Value 18.2 Goodwill 18.3 Performance Assessment 18.4 Performance Improvement 18.5 Top 20 Tips And Techniques 19. Full List Of 120 Actions 20. Bonuses Index Author
