Gurus and Media

Gurus and Media PDF Author: Jacob Copeman
Publisher: UCL Press
ISBN: 1800085540
Category : Social Science
Languages : en
Pages : 472

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Book Description
Gurus and Media is the first book dedicated to media and mediation in domains of public guruship and devotion. Illuminating the mediatisation of guruship and the guru-isation of media, it bridges the gap between scholarship on gurus and the disciplines of media and visual culture studies. It investigates guru iconographies in and across various time periods and also the distinctive ways in which diverse gurus engage with and inhabit different forms of media: statuary, games, print publications, photographs, portraiture, films, machines, social media, bodies, words, graffiti, dolls, sound, verse, tombs and more. The book’s interdisciplinary chapters advance, both conceptually and ethnographically, our understanding of the function of media in the dramatic production of guruship, and reflect on the corporate branding of gurus and on mediated guruship as a series of aesthetic traps for the captivation of devotees and others. They show how different media can further enliven the complex plurality of guruship, for instance in instantiating notions of ‘absent-present’ guruship and demonstrating the mutual mediation of gurus, caste and Hindutva. Throughout, the book foregrounds contested visions of the guru in the development of devotional publics and pluriform guruship across time and space. Thinking through the guru’s many media entanglements in a single place, the book contributes new insights to the study of South Asian religions and to the study of mediation more broadly. Praise for Gurus and Media 'Sight, sound, image, narrative, representation and performance in the complex world of gurus are richly illuminated and deeply theorised in this outstanding volume. The immensely important, but hitherto under-explored, visual and aural dimensions of guru-ship across several religious traditions have received path-breaking and wide-ranging treatment by best-known experts on the subject.' Nandini Gooptu, University of Oxford ‘Gurus and Media casts subtle light on a phenomenon that too often shines so brightly that it is hard to see. This collection is a tremendously rich resource for anyone trying to make sense of that ambiguous zone where authority appears at once as seduction and as salvation, as comfort and as terror.’ William Mazzarella, University of Chicago 'This remarkable collection uses the figure of the mass-mediated guru to throw light on how modern Hindu mobilization generates a highly diverse set of religious charismatics in India. Because of the diversity of the contributors to this volume, the book is also a moveable feast of cases, methods and cultural styles in a major cultural region.' Arjun Appadurai, Emeritus Professor of Media, Culture and Communication, New York University

Gurus and Media

Gurus and Media PDF Author: Jacob Copeman
Publisher: UCL Press
ISBN: 1800085540
Category : Social Science
Languages : en
Pages : 472

Get Book

Book Description
Gurus and Media is the first book dedicated to media and mediation in domains of public guruship and devotion. Illuminating the mediatisation of guruship and the guru-isation of media, it bridges the gap between scholarship on gurus and the disciplines of media and visual culture studies. It investigates guru iconographies in and across various time periods and also the distinctive ways in which diverse gurus engage with and inhabit different forms of media: statuary, games, print publications, photographs, portraiture, films, machines, social media, bodies, words, graffiti, dolls, sound, verse, tombs and more. The book’s interdisciplinary chapters advance, both conceptually and ethnographically, our understanding of the function of media in the dramatic production of guruship, and reflect on the corporate branding of gurus and on mediated guruship as a series of aesthetic traps for the captivation of devotees and others. They show how different media can further enliven the complex plurality of guruship, for instance in instantiating notions of ‘absent-present’ guruship and demonstrating the mutual mediation of gurus, caste and Hindutva. Throughout, the book foregrounds contested visions of the guru in the development of devotional publics and pluriform guruship across time and space. Thinking through the guru’s many media entanglements in a single place, the book contributes new insights to the study of South Asian religions and to the study of mediation more broadly. Praise for Gurus and Media 'Sight, sound, image, narrative, representation and performance in the complex world of gurus are richly illuminated and deeply theorised in this outstanding volume. The immensely important, but hitherto under-explored, visual and aural dimensions of guru-ship across several religious traditions have received path-breaking and wide-ranging treatment by best-known experts on the subject.' Nandini Gooptu, University of Oxford ‘Gurus and Media casts subtle light on a phenomenon that too often shines so brightly that it is hard to see. This collection is a tremendously rich resource for anyone trying to make sense of that ambiguous zone where authority appears at once as seduction and as salvation, as comfort and as terror.’ William Mazzarella, University of Chicago 'This remarkable collection uses the figure of the mass-mediated guru to throw light on how modern Hindu mobilization generates a highly diverse set of religious charismatics in India. Because of the diversity of the contributors to this volume, the book is also a moveable feast of cases, methods and cultural styles in a major cultural region.' Arjun Appadurai, Emeritus Professor of Media, Culture and Communication, New York University

Gurus and Media

Gurus and Media PDF Author: Jacob Copeman
Publisher:
ISBN: 9781800085558
Category : Religion
Languages : en
Pages : 0

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Book Description
The first book dedicated to media and mediation in domains of public guruship and devotion. Illuminating the mediatization of guruship and the guruization of media, this book bridges the gap between scholarship on gurus and the disciplines of media and visual culture studies. It investigates guru iconographies in and across various time periods and also the distinctive ways in which diverse gurus engage with and inhabit different forms of media: statuary, games, print publications, photographs, portraiture, films, machines, social media, bodies, words, graffiti, dolls, sound, verse, tombs, and more. The book's interdisciplinary chapters advance, both conceptually and ethnographically, our understanding of the function of media in the dramatic production of guruship and reflect on the corporate branding of gurus and on mediated guruship as a series of aesthetic traps for the captivation of devotees and others. They show how different media can further enliven the complex plurality of guruship, for instance in instantiating notions of "absent-present" guruship and demonstrating the mutual mediation of gurus, caste, and Hindutva. Gurus and Media foregrounds contested visions of the guru in the development of devotional publics and pluriform guruship across time and space. Thinking through the guru's many media entanglements in a single place, this book contributes new insights to the study of South Asian religions and to the study of mediation more broadly.

Gurus and Oracles

Gurus and Oracles PDF Author: Miklos Sarvary
Publisher: MIT Press
ISBN: 0262300389
Category : Business & Economics
Languages : en
Pages : 193

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Book Description
An examination of the information industry, from Reuters to Facebook, and the special characteristics of information and knowledge markets. We live in an “Information Age” of overabundant data and lightning-fast transmission. Yet although information and knowledge represent key factors in most economic decisions, we often forget that data, information, and knowledge are products created and traded within the knowledge economy. In Gurus and Oracles, Miklos Sarvary describes the information industry—the far-flung universe of companies whose core business is to sell information to decision makers. These companies include such long-established firms as Thomson Reuters (which began in 1850 with carrier pigeons relaying stock market news) as well as newer, dominant players like Google and Facebook. Sarvary highlights the special characteristics of information and knowledge and analyzes the unusual behaviors of the markets for them. He shows how technology contributes to the spectacular growth of this sector and how new markets for information change our economic environment. Research in economics, business strategy, and marketing has shown that information is different from other goods and services; this is especially true in competitive settings and may result in strange competitive market outcomes. For example, Sarvary points out, unreliable information may be more expensive than reliable information; information sellers may be better off inviting competitors into their market because this may allow them to increase their prices; and competition may lead to increased media bias—but this may benefit consumers who want to discover the truth. In Gurus and Oracles, Sarvary explores the implications of these and other peculiarities for information buyers and sellers.

Lifestyle Gurus

Lifestyle Gurus PDF Author: Stephanie A. Baker
Publisher: John Wiley & Sons
ISBN: 1509530207
Category : Social Science
Languages : en
Pages : 155

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Book Description
The rise of blogs and social media provide a public platform for people to share information online. This trend has facilitated an industry of self-appointed ‘lifestyle gurus’ who have become instrumental in the management of intimacy and social relations. Advice on health, wealth creation, relationships and well-being is rising to challenge the authority of experts and professionals. Pitched as ‘authentic’, ‘accessible’ and ‘outside of the system’, this information has produced an unprecedented sense of empowerment and sharing. However, new problems have arisen in its wake. In Lifestyle Gurus, Baker and Rojek explore how authority and influence are achieved online. They trace the rise of lifestyle influencers in the digital age, relating this development to the erosion of trust in the expert-professional power bloc. The moral contradictions of lifestyle websites are richly explored, demonstrating how these technologies encourage a preoccupation with the very commercial and corporate hierarchies they seek to challenge. A timely account of how lifestyle issues are being packaged and transacted in a wired-up world, this book is important reading for students and scholars of media, communication, sociology and related disciplines.

Gurus in America

Gurus in America PDF Author: Thomas A. Forsthoefel
Publisher: State University of New York Press
ISBN: 0791482693
Category : Religion
Languages : en
Pages : 246

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Book Description
Gurus in America provides an excellent introduction to the guru phenomenon in the United States, with in-depth analyses of nine important Hindu gurus—Adi Da, Ammachi, Mayi Chidvilasananda, Gurani Anjali, Maharishi Mahesh Yogi, Osho, Ramana Maharshi, Sai Baba, and Swami Bhaktivedanta. All of these gurus have attracted significant followings in the U.S. and nearly all have lived here for considerable periods of time. The book's contributors discuss the characteristics of each guru's teachings, the history of each movement, and the particular construction of Hinduism each guru offers. Contributors also address the religious and cultural interaction, translation, and transplantation that occurs when gurus offer their teachings in America. This is a fascinating guide that will elucidate an important element in America's diverse and ever-changing spiritual landscape.

A Guru’s Journey

A Guru’s Journey PDF Author: Sarah Morelli
Publisher: University of Illinois Press
ISBN: 0252051726
Category : Performing Arts
Languages : en
Pages : 250

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Book Description
An important modern exponent of Asian dance, Pandit Chitresh Das brought kathak to the United States in 1970. The North Indian classical dance has since become an important art form within the greater Indian diaspora. Yet its adoption outside of India raises questions about what happens to artistic practices when we separate them from their broader cultural contexts. A Guru's Journey provides an ethnographic study of the dance form in the San Francisco Bay Area community formed by Das. Sarah Morelli, a kathak dancer and one of Das's former students, investigates issues in teaching, learning, and performance that developed around Das during his time in the United States. In modifying kathak's form and teaching for Western students, Das negotiates questions of Indianness and non-Indianness, gender, identity, and race. Morelli lays out these issues for readers with the goal of deepening their knowledge of kathak aesthetics, technique, and theory. She also shares the intricacies of footwork, facial expression in storytelling, and other aspects of kathak while tying them to the cultural issues that inform the dance.

American Gurus

American Gurus PDF Author: Arthur Versluis
Publisher: Oxford University Press, USA
ISBN: 0199368139
Category : Religion
Languages : en
Pages : 321

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Book Description
By the early twenty-first century, a phenomenon that once was inconceivable had become nearly commonplace in American society: the public spiritual teacher who neither belongs to, nor is authorized by a major religious tradition. From the Oprah Winfrey-endorsed Eckhart Tolle to figures like Gangaji and Adhyashanti, there are now countless spiritual teachers who claim and teach variants of instant or immediate enlightenment. American Gurus tells the story of how this phenomenon emerged. Through an examination of the broader literary and religious context of the subject, Arthur Versluis shows that a characteristic feature of the Western esoteric tradition is the claim that every person can achieve "spontaneous, direct, unmediated spiritual insight." This claim was articulated with special clarity by the New England Transcendentalists Bronson Alcott and Ralph Waldo Emerson. Versluis explores Transcendentalism, Walt Whitman, the Beat movement, Timothy Leary, and the New Age movement to shed light on the emergence of the contemporary American guru. This insightful study is the first to show how Asian religions and Western mysticism converged to produce the phenomenon of "spontaneously enlightened" American gurus.

Wonder in South Asia

Wonder in South Asia PDF Author: Tulasi Srinivas
Publisher: State University of New York Press
ISBN: 1438495293
Category : Social Science
Languages : en
Pages : 312

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Book Description
The experience of wonder—encompassing awe, bewilderment, curiosity, excitement, fear, dread, mystery, perplexity, reverence, surprise, and supplication—and the ineffable quality of that which is wondrous have been entwined in religion and human experience. Yet strangely, wonder in non-western societies, including South Asia, has rarely been acknowledged or understood. This groundbreaking volume brings together historians and ethnographers of South Asia, including leading and emerging scholars, to consider the place and meaning of wonder in such varied joyful, tense, and creative sites and moments as Sufi music performances in Gujarat, Tamil graveyard processions, trans women's charitable practices, Kipling's Orientalist tales, village Kuchipudi dance performances, and Rajasthani healing shrines. Offering a synthetic and scholarly reading of wonder that speaks to the political, aesthetic, and ethical worlds of South Asia, these essays redefine the nature and meaning of wonder and its worlds. Taken together, they provide an invaluable research tool for those in the fields of Asian religion, religion in context, and South Asian religions in particular.

Gurus for Hire, Enlightenment for Sale

Gurus for Hire, Enlightenment for Sale PDF Author: Rinpoche Tsem Tulku
Publisher: Tsem Tulku Rinpoche
ISBN: 9834188781
Category : Buddhism
Languages : en
Pages : 206

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Book Description


Prophets, Gurus, and Pundits

Prophets, Gurus, and Pundits PDF Author: Anna M. Young
Publisher: SIU Press
ISBN: 0809332957
Category : Language Arts & Disciplines
Languages : en
Pages : 208

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Book Description
In Prophets, Gurus, and Pundits, author Anna M. Young proposes that the difficulty of bridging the gap between intellectuals and the public is not a failure of ideas; rather, it is an issue of rhetorical strategy. By laying a rhetorical foundation and presenting analytical case studies of contemporary “public intellectuals,” Young creates a training manual for intellectuals who seek to connect with a public audience and effect change writ large. Young begins by defining key aspects of rhetorical style before moving on to discuss the specific ways in which intellectuals may present ideas to a general audience in order to tackle large-scale social problems. Next, she defines the ways in which five crucial turning points in our nation—the rise of religious fundamentalism, a growing lack of trust in our institutions, the continued destruction of the environment, the ubiquity of media and information in our daily lives, and the decline of evidence-based reasoning—have set the stage for opportunities in the current public-intellectual dialogue. Via case studies of such well-known personalities as Deepak Chopra and Professor Cornel West, Young goes on to reveal the six types of public intellectuals who achieve success in presenting scholarly ideas to audiences at large: The Prophet presents the public’s sins for contemplation, then offers a path to redemption. The Guru shepherds his or her flock to enlightenment and a higher power. The Sustainer draws upon our natural and human resources to proffer solutions for social, political, and ecological systems. The Pundit utilizes wit and brevity to bring crucial issues to the attention of the public. The Narrator combines a variety of perspectives to create a story the average person can connect with and understand. The Scientist taps into the dreams of the public to offer ideas from above and beyond the typical scope of public discourse. At once a rallying cry and roadmap, The Politics of Thinking Out Loud draws upon rhetorical expertise and analysis of contemporary public intellectuals to offer a model for scholars to effectively engage the public—and in doing so, perhaps forever change the world in which we live.