Going Global on a Shoestring: Global Expansion in the Software Industry on a Small Budget PDF Download
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Author: Hans Peter Bech
Publisher:
ISBN: 9788793116283
Category : Business & Economics
Languages : en
Pages : 394
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Book Description
In this book, the author shares his experience and the fundamental principles that can be used by any small software company that has a great product, but only limited funds. The author's ambition has been to make this the handbook for how to enter foreign markets without betting the farm and failing fatally on the first attempt.
Author: Hans Peter Bech
Publisher:
ISBN: 9788793116283
Category : Business & Economics
Languages : en
Pages : 394
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Book Description
In this book, the author shares his experience and the fundamental principles that can be used by any small software company that has a great product, but only limited funds. The author's ambition has been to make this the handbook for how to enter foreign markets without betting the farm and failing fatally on the first attempt.
Author: Hans Peter Peter Bech
Publisher: Tbk Publishing(r)
ISBN: 9788793116160
Category :
Languages : en
Pages : 222
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Book Description
"Building Successful Partner Channels" is a book laying out the roadmap for achieving global market leadership through independent channel partners in the software industry. When Microsoft acquired Navision in 2002 there is no doubt that the price they paid was heavily influenced by the value of our channel partner eco-system. I can think of no one better suited than Hans Peter to write a book with the title Building Successful Partner Channels. Preben Damgaard, Co-founder and CEO of Navision Predictable growth and market leadership through independent channel partners are on every software industry CEO and sales executives' mind. However, it is rarely achieved. With "Building Successful Partner Channels" Hans Peter Bech provides a great tactical approach toward reaching this goal. Torulf Nilsson, Product Executive, Visma Retail, Oslo, Norway Hans Peter Bech has been at the forefront developing indirect channels in the software industry for more than three decades and his track record is impressive. I'd highly recommend this book to anyone searching for the route to global market leadership in the software industry. Yusuf Soner, School of Management at the Sabanci University, Istanbul, Turkey Building Successful Partner Channels provides a powerful, practical approach to building a strong network of independent channel partners, so as to optimize sales and marketing activities. The book helps senior sales and marketing executives understand how to work in concert to achieve global market leadership through the indirect-channel approach. Toke Kruse, Founder and CEO at Billy, San Francisco, USA
Author: Virginia Cha
Publisher: Routledge
ISBN: 113676948X
Category : Business & Economics
Languages : en
Pages : 136
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Book Description
This book is a collection of technology startup cases in Asia, told in a narrative form, to give readers an insider view to how innovators and technopreneurs view entrepreneurial opportunities from use of technology, how the technopreneurs raise funding to support their vision, and the subsequent relationship of the technopreneurs and their investors. The book illustrates some of the cases using the theory of effectuation. The book is divided into four sections: Part One chronicles case studies of technopreneurs who raised capital but had difficulty with managing the investor expectations and relationship, to the detriment of the venture. Part Two chronicles case studies of technopreneurs who started their ventures without venture capital, with some who later raised capital at a much later stage, and were able to exit successfully. All case studies are of technology ventures in Asia from the mid-1990’s where venture capital and entrepreneur ecosystem were under-developed. Lessons learned from the various case studies are told from a practitioner’s perspective. Part Three describes the development of the venture ecosystem, specifically in Singapore, a city-state aspiring to follow the Silicon Valley model. The technopreneurs in Parts I and II play the roles of mentors/investors in the newly developing system. Part Four includes two new young technology ventures’ fund raising dilemmas, written in a teaching case format. The book can be used by practitioners and by educators for developing a deep understanding on the issues of raising capital for the purpose of growing the venture, and the trade-offs of capital from the different groups of investors and their financial terms. It is useful to young and mid-career professionals looking at starting a technology venture in Asia.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 96
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Book Description
For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.
Author: Emma Jones
Publisher: Harriman House Limited
ISBN: 0857198114
Category : Business & Economics
Languages : en
Pages : 112
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Book Description
This book is a friendly guide covering all aspects of starting up – from developing a business idea and setting up a company to marketing your new business, getting that first sale and making the most of the latest tech developments. Full of great advice from start-up expert Emma Jones, it’s packed with case studies of people who’ve already successfully started their own businesses. Enterprise Nation helps thousands of people in the UK turn their good ideas into great businesses. There’s lots of free advice on our website and at our events, where you can get together with other start-ups and would-be entrepreneurs to learn from experience and from experts. You’ll find essential business books too. And when you join Enterprise Nation, you get 25% off everything, as well as free meet-ups and exclusive benefits. Find out more at www.enterprisenation.com
Author: Shannon Belew
Publisher: John Wiley & Sons
ISBN: 1119648483
Category : Business & Economics
Languages : en
Pages : 992
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Book Description
The tools you need to follow your dream of starting and running an online business! With the right knowledge and resources, you can take action to start the online business you’ve been dreaming of. This comprehensive guide provides tips and tricks for turning your dream into a reality. The sixth edition of Starting an Online Business: All-in-One For Dummieswill teach you the basics and beyond. It will prepare you to set up your business website, offer your products in an online store, and keep accurate books. The authors help you navigate the primary legal, accounting, and security challenges related to running an online business. Fund your business for success and future growth Use SEO strategically to drive traffic to a well-designed site Market your business effectively as an entrepreneur Stand out, build customer relationships, and sell on social media Keep up with ecommerce trends to stay a step ahead With some guidance, you can find your market niche, create a business plan, and decide on a revenue model. Then, it’s time to set up shop! Starting an Online Business can help bring your dream of an online business to life and guide you on the road to success.
Author: Josh Doody
Publisher:
ISBN: 9780692568682
Category :
Languages : en
Pages : 174
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Book Description
Author: Abdul Rasheed
Publisher: Springer
ISBN: 1137029560
Category : Business & Economics
Languages : en
Pages : 262
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Book Description
Takes readers through an in-depth examination of many leading industrialized nations and identifies both the drivers that propel corporations towards convergence and the major impediments that stand in the way of convergence. Also examines many mechanisms of convergence such as governance codes, MNCs, and IPOs.
Author: Don Tapscott
Publisher: Penguin
ISBN: 1440639485
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
The acclaimed bestseller that's teaching the world about the power of mass collaboration. Translated into more than twenty languages and named one of the best business books of the year by reviewers around the world, Wikinomics has become essential reading for business people everywhere. It explains how mass collaboration is happening not just at Web sites like Wikipedia and YouTube, but at traditional companies that have embraced technology to breathe new life into their enterprises. This national bestseller reveals the nuances that drive wikinomics, and share fascinating stories of how masses of people (both paid and volunteer) are now creating TV news stories, sequencing the human gnome, remixing their favorite music, designing software, finding cures for diseases, editing school texts, inventing new cosmetics, and even building motorcycles.
Author: Steven D. Strauss
Publisher: John Wiley & Sons
ISBN: 111823877X
Category : Business & Economics
Languages : en
Pages : 592
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Book Description
An updated third edition of the most comprehensive guide to small business success Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesn't!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if you've run your own business for years, this handy guide keeps you up to date on the latest business and tech trends. This Third Edition includes entirely new chapters devoted to social media, mobility and apps, and new trends in online discounting and group buying that are vital to small business owners everywhere. New chapters include: How to use Facebook, Twitter, and other social media tools to engage customers and potential stakeholders How to generate leads and win strategic partnerships with LinkedIn How to employ videos and YouTube to further your brand What you need to know about Groupon and group discount buying What mobile marketing can do for your business Give your small business its best shot by understanding the best and latest small business strategies, especially in this transformative and volatile period. The Small Business Bible offers every bit of information you'll need to know to succeed.
