Export Marketing for Smaller Firms PDF Download
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Author: International Marketing Institute (Cambridge, Mass.)
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 96
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Book Description
Author: International Marketing Institute (Cambridge, Mass.)
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 96
Get Book
Book Description
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 150
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Book Description
Author: UNITED STATES. SMALL BUSINESS ADMINISTRATION.
Publisher:
ISBN:
Category :
Languages : en
Pages : 50
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Book Description
Author: International Marketing Institute (Cambridge, Mass.)
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 96
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Book Description
Author: United States. Small Business Administration
Publisher:
ISBN:
Category : Electronic commerce
Languages : en
Pages : 184
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Book Description
Author: Gerald S. Albaum
Publisher: Pearson Education
ISBN: 9780273713876
Category : Business & Economics
Languages : en
Pages : 740
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Book Description
This book comprehensively covers both international marketing and export management. The focus is on marketing decisions and management processes involved in exporting.
Author: United States. Congress. House. Committee on Small Business. Subcommittee on Procurement, Exports, and Business Opportunities
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 224
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Book Description
Author: United States. Congress. House. Committee on Small Business. Subcommittee on Special Small Business Problems
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 198
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Book Description
Author: Walter Nagel
Publisher: Praeger
ISBN:
Category : Business & Economics
Languages : en
Pages : 158
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Book Description
This is a `how-to' sourcebook to establishing and managing an export marketing business. The authors include details for getting started, analyzing products for `export potential,' methods of generating sales leads, and other points of interest. The book is geared towards marketing managers, entrepreneurs, and trade associations and local elected officials. Business Information Alert What business knowledge is needed to get ahead in export marketing? What factors should be considered before entering the export marketing field? How can export marketing managers maximize sales while minimizing risks? Nagel and Ndyajunwoha bring their unique combination of academic, governmental, trade association, and private sector experience to bear in this guide to establishing and managing an export marketing business. They examine the background and future of export marketing in order to assess the decision to enter the field. Also discussed are details for getting started, analyzing a product's export potential, methods of generating sales leads, the finer points of export sales negotiation, tips on establishing foreign distribution networks, and getting paid.
Author: William E. Nothdurft
Publisher: Brookings Institution Press
ISBN: 9780815716730
Category : Political Science
Languages : en
Pages : 160
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Book Description
The globalization of markets, and the prospect of a Single European Market by the end of 1992 in particular, have heightened European attention to the export challenge and has spawned an intriguing array of export assistance services designed to help even the smallest business become a global competitor. Some of these initiatives are new and relatively untested; while others are well established and time-tested. The most interesting among them deal with exporting not as an end in itself but as part of a package of internationally development initiatives. In the struggle to become more internationally competitive and to increase exporting among its small- and medium-sized businesses, the United States has much to learn form its European trading partners. Going Global explores the principles that underlie European programs to help small and medium-sized firms export, and presents practical, policy-oriented guidance for creating high-yield export assistance programs in the United States in tough economic times.
