Diploma in Facebook Marketing - City of London College of Economics - 6 months - 100% online / self-paced

Diploma in Facebook Marketing - City of London College of Economics - 6 months - 100% online / self-paced PDF Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 1135

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Book Description
Overview Everybody knows Facebook and knows that you can reach a lot of people. So it is important to know about Facebook Marketing to get ahead and do business even across the globe. Content - Marketing on your Page and your Profile - Developing your Page to be a hub of activity - Using Facebook Ads to research your ideal audience - Defining your Facebook marketing goals - Setting Up Resources and Manpower for Your Plan - Deciding on in-house or outsourced marketing - Making a Places Page - Creating a Facebook Group - Setting Up an Interest Page - Choosing the right name for your business Page - Setting up your mobile phone - And much more Duration 6 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Diploma in Facebook Marketing - City of London College of Economics - 6 months - 100% online / self-paced

Diploma in Facebook Marketing - City of London College of Economics - 6 months - 100% online / self-paced PDF Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 1135

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Book Description
Overview Everybody knows Facebook and knows that you can reach a lot of people. So it is important to know about Facebook Marketing to get ahead and do business even across the globe. Content - Marketing on your Page and your Profile - Developing your Page to be a hub of activity - Using Facebook Ads to research your ideal audience - Defining your Facebook marketing goals - Setting Up Resources and Manpower for Your Plan - Deciding on in-house or outsourced marketing - Making a Places Page - Creating a Facebook Group - Setting Up an Interest Page - Choosing the right name for your business Page - Setting up your mobile phone - And much more Duration 6 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Diploma in Business - City of London College of Economics - 6 months - 100% online / self-paced

Diploma in Business - City of London College of Economics - 6 months - 100% online / self-paced PDF Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 510

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Book Description
Overview The diploma in business provides the core business knowledge and skills needed to move into management roles or become an entrepreneur and launch your own company. Content - The U. S Business Environment - Business Ethics and Social Responsibility - Entrepreneurship, New Ventures, and Business Ownership - The Global Context of Business - Business Management - Organizing the Business - Operations Management and Quality - Employee Behavior and Motivation - Leadership and Decision Making - Human Resource Management and Labor Relations - Marketing Processes and Consumer Behavior - Pricing, Distribution, and Promoting Products - Information Technology for Business - The Role of Accountants and Accounting Information - Money and Banking - Managing Finances Duration 6 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Digital Marketing Expert Diploma (Master’s level) - City of London College of Economics - 10 months - 100% online / self-paced

Digital Marketing Expert Diploma (Master’s level) - City of London College of Economics - 10 months - 100% online / self-paced PDF Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 2158

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Book Description
Overview In this course you will learn all you need to know to become a Digital Marketing Expert. As you surely know, Digital Marketing Specialists are in high demand and well paid. Content - Digital Marketing Strategy - Market Research - Crowdsourcing - Web Development and Design - Writing for the Web - Mobile Development - Email Marketing - Online Advertising - Affiliate Marketing - Search Engine Marketing - Search Engine Optimisation - PPC Advertising - And much more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Digital Transformation Expert Diploma – (Master’s level) - City of London College of Economics - 6 months - 100% online / self-paced

Digital Transformation Expert Diploma – (Master’s level) - City of London College of Economics - 6 months - 100% online / self-paced PDF Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 600

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Book Description
Overview Digital Transformation is on everyone's lips and there's a huge demand for specialists. Content - Digital Transformation of Teams, Products, Services, Businesses and Ecosystems - The Five Domains of Digital Transformation: Customers, Competition, Data, Innovation, Value - Harness Customer Networks - Build Platforms, Not Just Products - Turn Data Into Assets - Innovate by Rapid Experimentation - Adapt Your Value Proposition - Mastering Disruptive Business Models - Self-Assessment: Are You Ready for Digital Transformation? - More Tools for Strategic Planning - And more Duration 6 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Data Scientist Diploma (master's level) - City of London College of Economics - 6 months - 100% online / self-paced

Data Scientist Diploma (master's level) - City of London College of Economics - 6 months - 100% online / self-paced PDF Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 2653

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Book Description
Overview This diploma course covers all aspects you need to know to become a successful Data Scientist. Content - Getting Started with Data Science - Data Analytic Thinking - Business Problems and Data Science Solutions - Introduction to Predictive Modeling: From Correlation to Supervised Segmentation - Fitting a Model to Data - Overfitting and Its Avoidance - Similarity, Neighbors, and Clusters Decision Analytic Thinking I: What Is a Good Model? - Visualizing Model Performance - Evidence and Probabilities - Representing and Mining Text - Decision Analytic Thinking II: Toward Analytical Engineering - Other Data Science Tasks and Techniques - Data Science and Business Strategy - Machine Learning: Learning from Data with Your Machine. - And much more Duration 6 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Ask a Manager

Ask a Manager PDF Author: Alison Green
Publisher: Ballantine Books
ISBN: 0399181814
Category : Business & Economics
Languages : en
Pages : 306

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Book Description
From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

Big Data, Analytics, and the Future of Marketing and Sales

Big Data, Analytics, and the Future of Marketing and Sales PDF Author: Mckinsey Chief Marketing & Sales Officer Forum
Publisher: Createspace Independent Pub
ISBN: 9781500721091
Category : Computers
Languages : en
Pages : 156

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Book Description
Big Data is the biggest game-changing opportunity for marketing and sales since the Internet went mainstream almost 20 years ago. The data big bang has unleashed torrents of terabytes about everything from customer behaviors to weather patterns to demographic consumer shifts in emerging markets. This collection of articles, videos, interviews, and slideshares highlights the most important lessons for companies looking to turn data into above-market growth: Using analytics to identify valuable business opportunities from the data to drive decisions and improve marketing return on investment (MROI) Turning those insights into well-designed products and offers that delight customers Delivering those products and offers effectively to the marketplace.The goldmine of data represents a pivot-point moment for marketing and sales leaders. Companies that inject big data and analytics into their operations show productivity rates and profitability that are 5 percent to 6 percent higher than those of their peers. That's an advantage no company can afford to ignore.

The Best Bad Luck I Ever Had

The Best Bad Luck I Ever Had PDF Author: Kristin Levine
Publisher: Penguin
ISBN: 0142416487
Category : Juvenile Fiction
Languages : en
Pages : 290

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Book Description
A powerful story about race and an unlikely friendship from award-winning author of The Lions of Little Rock. An ALA Best Book for Young Adults The last thing Harry "Dit" Sims expects when Emma Walker comes to town is to become friends. Proper-talking, brainy Emma doesn't play baseball or fish too well, but she sure makes Dit think, especially about the differences between black and white in the 1910s. But soon Dit is thinking about a whole lot more when the town barber, who is black, is put on trial for a terrible crime. Together Dit and Emma come up with a daring plan to save him from the unthinkable. ★ “Tension builds just below the surface of this energetic, seamlessly narrated first novel set in small-town Alabama in 1917.”—Publishers Weekly, starred review ★ “This classic story of how unlikely persons can change things for the better should appeal to all readers.”—VOYA, starred review

CFA Program Curriculum: Derivatives and alternative investments

CFA Program Curriculum: Derivatives and alternative investments PDF Author:
Publisher:
ISBN:
Category : Investment advisors
Languages : en
Pages :

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Book Description


Good Economics for Hard Times

Good Economics for Hard Times PDF Author: Abhijit V. Banerjee
Publisher: PublicAffairs
ISBN: 1541762878
Category : Business & Economics
Languages : en
Pages : 398

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Book Description
The winners of the Nobel Prize show how economics, when done right, can help us solve the thorniest social and political problems of our day. Figuring out how to deal with today's critical economic problems is perhaps the great challenge of our time. Much greater than space travel or perhaps even the next revolutionary medical breakthrough, what is at stake is the whole idea of the good life as we have known it. Immigration and inequality, globalization and technological disruption, slowing growth and accelerating climate change--these are sources of great anxiety across the world, from New Delhi and Dakar to Paris and Washington, DC. The resources to address these challenges are there--what we lack are ideas that will help us jump the wall of disagreement and distrust that divides us. If we succeed, history will remember our era with gratitude; if we fail, the potential losses are incalculable. In this revolutionary book, renowned MIT economists Abhijit V. Banerjee and Esther Duflo take on this challenge, building on cutting-edge research in economics explained with lucidity and grace. Original, provocative, and urgent, Good Economics for Hard Times makes a persuasive case for an intelligent interventionism and a society built on compassion and respect. It is an extraordinary achievement, one that shines a light to help us appreciate and understand our precariously balanced world.