Digital Political Communication Strategies

Digital Political Communication Strategies PDF Author: Berta García-Orosa
Publisher: Springer Nature
ISBN: 3030815684
Category : Political Science
Languages : en
Pages : 238

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Book Description
This book, with a foreword by Manuel Castells, explores the core strategies of digital political communication. It reviews the field’s evolution over the past 25 years and examines the coexistence of old and new actors (lobbyists, citizens, parliaments, political parties, media outlets, digital platforms, among others), as well as hybrid communication tactics. Topics covered include frames, fake news, filter bubbles, echo chambers, artificial intelligence, the significance of emotions, and engagement with citizens. As we find ourselves in the fourth wave of digital communication, and in the wake of a pandemic which has shaken the foundations of political communication, an evaluation of these topics is essential to the reinvention of democracy. The book is geared towards students and researchers who wish to delve into the latest trends in digital communication, political communication actors and journalists. It further aims to prepare citizens to effectively deal with messaging that blurs the line between truth and falsehood with increasingly powerful strategies supported by artificial intelligence.

Online Political Communication

Online Political Communication PDF Author: Gianluca Giansante
Publisher: Springer
ISBN: 331917617X
Category : Political Science
Languages : en
Pages : 188

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Book Description
This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.

The Dynamics of Political Communication

The Dynamics of Political Communication PDF Author: Richard M. Perloff
Publisher: Routledge
ISBN: 1136294600
Category : Computers
Languages : en
Pages : 489

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Book Description
What impact do news and political advertising have on us? How do candidates use media to persuade us as voters? Are we informed adequately about political issues? Do 21st-century political communications measure up to democratic ideals? The Dynamics of Political Communication: Media and Politics in a Digital Age explores these issues and guides us through current political communication theories and beliefs. Author Richard M. Perloff details the fluid landscape of political communication and offers us an engaging introduction to the field and a thorough tour of the d.

Political Communication in American Campaigns

Political Communication in American Campaigns PDF Author: Joseph S. Tuman
Publisher: SAGE
ISBN: 1412909457
Category : Language Arts & Disciplines
Languages : en
Pages : 305

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Book Description
""What makes this book unique is the basic structure: Descriptive or historical chapters, followed by discussions of strategies and tactics of political communication in numerous contexts.""

Strategic Communication, Social Media and Democracy

Strategic Communication, Social Media and Democracy PDF Author: W. Timothy Coombs
Publisher: Routledge
ISBN: 1317554914
Category : Business & Economics
Languages : en
Pages : 206

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Book Description
Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of change may be up for debate but the trend is unstoppable, dramatically reconfiguring business models, organisational structures and even the practice of democracy. Strategic Communication, Social Media and Democracy provides a wholly new framework for understanding this reality, a reality that is transforming the way both practitioners and theoreticians navigate this fast-moving environment. Firmly rooted in empirical research, and resisting the lure of over-optimistic communication dreams, it explores both the potential that social media offers for changing the relationships between organisations and stakeholders, and critically analyses what has been achieved so far. This innovative text will be of great interest to researchers, educators and advanced students in strategic communications, public relations, corporate communication, new media, social media and communication management.

Political Campaign Communication

Political Campaign Communication PDF Author: Larry Powell
Publisher: Routledge
ISBN: 1351965867
Category : Language Arts & Disciplines
Languages : en
Pages : 481

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Book Description
Now in its third edition, Political Campaign Communication: Inside and Out examines the intricacies of political campaigning through the eyes of both an academic and a political consultant. Unlike others in its field, this text takes a broad view of political campaigning, discussing both theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events. This new edition delves into ongoing changes in the American political environment, with fuller examinations of women and gender, the involvement of social media in political campaigning, political money, and ethics. Advanced undergraduate and graduate students of political communication can make use of updated chapter-by-chapter discussion questions and online practice quizzes.

Handbook of Digital Politics

Handbook of Digital Politics PDF Author: Stephen Coleman
Publisher: Edward Elgar Publishing
ISBN: 1800377584
Category : Political Science
Languages : en
Pages : 511

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Book Description
This thoroughly revised second edition Handbook examines the latest knowledge and perspectives on digital politics. Leading scholars explore the expansion of digital technologies, channels and styles as it shapes political dynamics.

Platforms, Power, and Politics

Platforms, Power, and Politics PDF Author: Ulrike Klinger
Publisher:
ISBN: 9781509553570
Category :
Languages : en
Pages : 0

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Book Description
Political Communication has gone through tremendous transformations over the past decades as media and technologies have dramatically changed across the globe. Technology platforms have become powerful political instruments for world leaders, campaigns, social movements, journalists, and non-governmental organizations - central to their attempts to create, persuade, engage, and mobilize publics in pursuit of political power. Platforms are essential to the ways that people communicate about politics, encounter and share political information, and take action to pursue their political goals. This is the first textbook to center digital platforms in understandings of political communication. It reveals how social media, search engines, messaging services and news portals are increasingly shaping strategic communication, journalism, policymaking, and governing in countries around the world. This book takes a global approach beyond the context of Western democracies to identify diverse yet intersecting examples of media and political developments. It deepens readers' understandings of how the power of platforms in political communication depends on country-specific contexts that shape everything from how elections are contested to how issues make it onto policymaking agendas. Topics covered include public opinion, journalism, strategic communication, political parties and social movements, governance, disinformation and propaganda, populism, race and ethnicity, and democratic backsliding. Platforms, Power and Politics offers an exciting and innovative new approach to political communication. It will be essential reading for students of political communication as well as being an important resource for scholars, journalists and policymakers.

Digital Communication and Populism in Times of Covid-19

Digital Communication and Populism in Times of Covid-19 PDF Author: Magdalena Musiał-Karg
Publisher: Springer Nature
ISBN: 3031337166
Category : Political Science
Languages : en
Pages : 201

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Book Description
This book examines different dimensions of digital communication and populism in times of the COVID-19 pandemic. While doing so, it discusses views, opinions, and research results regarding the conditions, experiences, constraints, benefits, and challenges related to the topic - not only using theoretical and methodological approaches but also practical perspectives. The COVID-19 (SARS-CoV-2) pandemic significantly accelerated the technological revolution presenting many social, economic, and political challenges, as it pushed the world into cyberspace to ensure social distancing. At the same time, many populist protests expressed in the digital public sphere massively gained importance during the lockdowns. As a result, one of the most significant consequences of using electronic tools is not only greater e-participation of citizens, but - especially evident through elections during a pandemic - even greater transfer of political communication and election campaigns into the space of new media. The book broadly analyses various contexts of digitalization of communication processes and populist politics from both theoretical and empirical perspectives in various case studies on the digitalization of information, communication, or participation processes during the COVID-19 pandemic in selected European countries and beyond. This book will appeal to students, researchers, and scholars of political communication, political science, electoral studies, digital politics, and democracy, as well as policy-makers interested in a better understanding of digital communication and populism during the Covid-19 pandemic.

Sousveillance, Media and Strategic Political Communication

Sousveillance, Media and Strategic Political Communication PDF Author: Vian Bakir
Publisher: Bloomsbury Publishing USA
ISBN: 1441172408
Category : Social Science
Languages : en
Pages : 256

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Book Description
Fusing perspectives from politics, media studies and cultural studies, Sousveillance, Media and Strategic Political Communication offers insights into impacts on strategic political communication of the emergence of web-based participatory media ('Web 2.0') across the first decade of the 21st century. Countering the control engendered in strategic political communication, Steve Mann's concepts of hierarchical sousveillance (politically motivated watching of the institutional watchers) and personal sousveillance (apolitical, human-centred life-sharing) is applied to Web 2.0. Focusing on interplays of user-generated and mainstream media about, and from, Iraq, detailed case studies explore different levels of control over strategic political communication during key moments, including the start of the 2003 Iraq war, the 2004 Abu Ghraib scandal, and Saddam Hussein's execution in 2006. These are contextualized by overviews of political and media environments from 2001-09. Dr Bakir outlines broader implications of sousveillant web-based participatory media for strategic political communication, exploring issues of agenda-building, control, and the cycle of emergence, resistance and reincorporation of Web 2.0. Sousveillance cultures are explored, delineating issues of anonymity, semi-permanence, instanteneity resistance and social change.