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Author: Carl J. Schramm
Publisher: Simon and Schuster
ISBN: 1476794367
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
Business startup advice from the former president of the Ewing Marion Kaufmann Foundation and cofounder of Global Entrepreneurship Week and StartUp America, this “thoughtful study of ‘how businesses really start, grow, and prosper’...dispels quite a few business myths along the way” (Publishers Weekly). Carl Schramm, the man described by The Economist as “The Evangelist of Entrepreneurship,” has written a myth-busting guide packed with tools and techniques to help you get your big idea off the ground. Schramm believes that entrepreneurship has been misrepresented by the media, business books, university programs, and MBA courses. For example, despite the emphasis on the business plan in most business schools, some of the most successful companies in history—Apple, Microsoft, Google, Facebook, and hundreds of others—achieved success before they ever had a business plan. Burn the Business Plan punctures the myth of the cool, tech-savvy twenty-something entrepreneur with nothing to lose and venture capital to burn. In fact most people who start businesses are juggling careers and mortgages just like you. The average entrepreneur is actually thirty-nine years old, and the success rate of entrepreneurs over forty is five times higher than that of those under age thirty. Entrepreneurs who come out of the corporate world often have discovered a need for a product or service and have valuable contacts to help them get started. Filled with stories of successful entrepreneurs who drew on real-life experience rather than academic coursework, Burn the Business Plan is the guide to starting and running a business that will actually work for the rest of us.
Author: Carl J. Schramm
Publisher: Simon and Schuster
ISBN: 1476794367
Category : Business & Economics
Languages : en
Pages : 288
Get Book
Book Description
Business startup advice from the former president of the Ewing Marion Kaufmann Foundation and cofounder of Global Entrepreneurship Week and StartUp America, this “thoughtful study of ‘how businesses really start, grow, and prosper’...dispels quite a few business myths along the way” (Publishers Weekly). Carl Schramm, the man described by The Economist as “The Evangelist of Entrepreneurship,” has written a myth-busting guide packed with tools and techniques to help you get your big idea off the ground. Schramm believes that entrepreneurship has been misrepresented by the media, business books, university programs, and MBA courses. For example, despite the emphasis on the business plan in most business schools, some of the most successful companies in history—Apple, Microsoft, Google, Facebook, and hundreds of others—achieved success before they ever had a business plan. Burn the Business Plan punctures the myth of the cool, tech-savvy twenty-something entrepreneur with nothing to lose and venture capital to burn. In fact most people who start businesses are juggling careers and mortgages just like you. The average entrepreneur is actually thirty-nine years old, and the success rate of entrepreneurs over forty is five times higher than that of those under age thirty. Entrepreneurs who come out of the corporate world often have discovered a need for a product or service and have valuable contacts to help them get started. Filled with stories of successful entrepreneurs who drew on real-life experience rather than academic coursework, Burn the Business Plan is the guide to starting and running a business that will actually work for the rest of us.
Author: David E. Gumpert
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
David E. Gumpert maintains that writing a business plan not only takes too much time, but distracts entrepreneurs from tasks that mean more to potential investors, like preparing a presentation, developing a Web site, obtaining publicity, and making sales. You'll learn a totally new approach to starting and building a business and impressing investors
Author: David E. Gumpert
Publisher: Incorporated Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 248
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Book Description
This comprehensive step-by-step guide takes you through the critical business planning issues of company strategy: What's your Identity? Marketing issues: Who are the buyers? Product/Service issues: What are you selling? Sales and promotion issues: How do you sell? and financial issues: How are you doing?
Author: Andy Dunn
Publisher: Currency
ISBN: 0593238281
Category : Business & Economics
Languages : en
Pages : 321
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Book Description
In this “gripping” (TechCrunch), “eye-opening” (Gayle King, Oprah Daily) memoir of mental illness and entrepreneurship, the co-founder of the menswear startup Bonobos opens up about the struggle with bipolar disorder that nearly cost him everything. “Arrestingly candid . . . the most powerful book I’ve read on manic depression since An Unquiet Mind.”—Adam Grant, #1 New York Times bestselling author of Think Again and host of WorkLife ONE OF THE MOST ANTICIPATED BOOKS OF 2022—Forbes At twenty-eight, fresh from Stanford’s MBA program and steeped in the move-fast-and-break-things ethos of Silicon Valley, Andy Dunn was on top of the world. He was building a new kind of startup—a digitally native, direct-to-consumer brand—out of his Manhattan apartment. Bonobos was a new-school approach to selling an old-school product: men’s pants. Against all odds, business was booming. Hustling to scale the fledgling venture, Dunn raised tens of millions of dollars while boundaries between work and life evaporated. As he struggled to keep the startup afloat, Dunn was haunted by a ghost: a diagnosis of bipolar disorder he received after a frightening manic episode in college, one that had punctured the idyllic veneer of his midwestern upbringing. He had understood his diagnosis as an unspeakable shame that—according to the taciturn codes of his fraternity, the business world, and even his family—should be locked away. As Dunn’s business began to take off, however, some of the very traits that powered his success as a founder—relentless drive, confidence bordering on hubris, and ambition verging on delusion—were now threatening to undo him. A collision course was set in motion, and it would culminate in a night of mayhem—one poised to unravel all that he had built. Burn Rate is an unconventional entrepreneurial memoir, a parable for the twenty-first-century economy, and a revelatory look at the prevalence of mental illness in the startup community. With intimate prose, Andy Dunn fearlessly shines a light on the dark side of success and challenges us all to take part in the deepening conversation around creativity, performance, and disorder.
Author: Tom Eisenmann
Publisher: Currency
ISBN: 0593137027
Category : Business & Economics
Languages : en
Pages : 370
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Book Description
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Author: David Needle
Publisher:
ISBN: 9781861523532
Category : Business education
Languages : en
Pages : 405
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Book Description
Provides an introduction to business functions, issues and activities and to the way they interact with their environment. It is the core text for the Business In Context Series which serves as a stand-alone introduction to business studies. An ELBS/LPBB edition is available.
Author: Paul Burns
Publisher: Bloomsbury Publishing
ISBN: 1350304832
Category : Business & Economics
Languages : en
Pages : 529
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Book Description
If you are looking for an engaging textbook, rich in learning features, which will help you to guide your students through the process of developing and launching a start-up, this is it. With his innovative New Venture Creation Framework, Paul Burns breaks the venture creation process up into three key phases: Research, Business Model Development, and Launch. At every stage crucial steps and considerations are revealed, providing comprehensive coverage of the subject. Practical advice is combined with academic research, enabling you to run a course which is both relevant and rigorous. The second edition of this popular textbook is essential reading for any undergraduate or postgraduate course in new venture creation. It will also prove useful for shorter courses on entrepreneurship and in enterprise centres and entrepreneurship hubs. New to this Edition: - Thought-provoking video interviews with author Paul Burns examine key questions - Video and audio cases provide an insight into life as an entrepreneur - A fictional running case study offers insight on thematic concepts as applied to one example - A greater variety of case studies, ranging from well-known businesses to smaller, local initiatives - A new Workbook design, with space for students to write their answers and ideas - Closer alignment of the content to the innovative New Venture Creation Framework, resulting in a textbook that is clear and easy to follow - An interactive ebook version of the text available for purchase
Author: Scott Beebe
Publisher:
ISBN: 9781090149756
Category :
Languages : en
Pages : 282
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Book Description
No More Chaos in Your Business! What if you could have real freedom in your business and spend more time with the people that matter most? What if you could spend your days doing work that matters for people who really care...and be profitable every month? What if you could discover real purpose through your business? It is time to stop the busy-work of constantly putting out fires. It's time to Let Your Business Burn. Scott Beebe has helped liberate business owners around the world from the chaos of constantly putting out hundreds of petty fires, and has equipped them to let their business burn. In Let Your Business Burn, Scott guides you through a story-filled, template-packed, step-by-step discovery of the foundational elements that every business needs to stop putting out fires and instead build a business that matters. In this book you will learn: Why you are struggling to realize an actual cash profit even though your Net Income (P&L) is "in the black". Real case studies of other business owners just like you who discovered how to be liberated from their chaos. How to articulate a detailed vision story that will act as a compass for all future decisions. How to draw a simple map showing your entire business on one sheet of paper. How to build a powerfully simple mission statement. How to setup your business for the "next thing" (i.e. selling the business, transitioning the business, or maintaining the business) in a way that will bring great freedom! How to run team meetings and huddles that will take your communication and predictability to the next level! How to build a set of unique core values You will also discover how to create and implement simple systems that you will use to... Delegate tasks Find, hire, and nurture the right people Onboard new team members Set an ideal weekly schedule Budget and forecast Track the metrics that really matters BONUS: Scott has included 11 powerful templates in the appendix and demonstrations throughout the book of how to implement each of them in real time. "Let Your Business Burn has helped us focus our effort on multiple fronts. We have tangible ammunition to act on certain goals and, perhaps more importantly, say no to things that don't align with our Vision, Mission, and Values." Pearce Scott, Founder, Pearce Scott Architects "I think back on all of those 'ideas' we used to talk about and never implement. By letting our business burn we have a list of tasks accomplished. Let Your Business Burn has been the platform to push us and has liberated our business." Chris Dalzell, Co-Founder and President, Shoreline Construction Stop putting out fires that distract you, discover real purpose and build a business that matters for people who really do care. Pick up your copy today by clicking the Buy NOW button at the top of this page!
Author: Alexander Chernev
Publisher: Cerebellum Press
ISBN: 1936572494
Category : Business & Economics
Languages : en
Pages : 218
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Book Description
New product success is often attributed to intuition. Yet, while some products born from intuition do make it big, many others crash and burn. The reason is that intuition is only one aspect of new product development. The other key ingredient of success is having a business model that outlines the ways in which new products will create market value. This book offers a systematic approach to identifying market opportunities and developing breakthrough business models. It outlines the key principles of business model generation, presents a value-based framework for developing viable new offerings, and provides a set of practical tools for creating a meaningful value proposition that drives market success. The business model framework outlined in this book applies to a wide range of companies—startups and established enterprises, consumer-packaged-goods companies and business-to-business enterprises, high-tech and low-tech ventures, online and brick-and-mortar entities, product manufacturers and value-added service providers, nonprofit organizations and profit-driven companies. Practical, actionable, and succinct, The Business Model is the essential reference and how-to guide for everyone seeking to achieve market success: from entrepreneurs to experienced managers, from senior executives to product designers, from those creating new market offerings to those improving on existing ones. This book is for those passionate about building great products that create market value and disrupt industries.
Author: Natalie Sisson
Publisher:
ISBN: 9781628655766
Category :
Languages : en
Pages : 248
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Book Description
Most people live the life they think they have to live. They are unfulfilled, overworked, stressed and stuck in a system that exploits them instead of helping them achieve their highest potential. Yet, living a fantastic life and running rewarding and profitable business can go hand in hand. That's what the Freedom Plan book reveals. You'll learn exactly how and what you need to create your own unique freedom plan that allows you to do the work that matters, that gives you purpose and puts a dent in this world--all while living your perfect day, every day. You'll learn how to harness and exploit your own potential, experience, skills and knowledge in the new, digital economy, and create a profitable business based around YOU. You'll learn how to transition from reliance on your business or "job" to a life of freedom, self-reliance, and total control. You'll create financial freedom and abundance while doing good in the world, not only for yourself, but for those around you and your community.
