Bridges to Japanese Business Etiquette - Understanding Japan Cross-cultural Management (couverture souple)

Bridges to Japanese Business Etiquette - Understanding Japan Cross-cultural Management (couverture souple) PDF Author: Philippe Huysveld
Publisher: Lulu.com
ISBN: 0244404992
Category : Business & Economics
Languages : en
Pages : 94

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Book Description
Cross-cultural misunderstandings frequently appear in situations where Westerners interact with people from the Far East, in particular with the Japanese. As a Japan Business Consultant, I have witnessed many business cases, situations or events, where understanding the basics of Japanese business etiquette and Japan cross-cultural management would have helped a lot. This book, filled with concrete advice and illustrations of what to do and what not to do, aims at giving foreign business executives the necessary background and ÒtoolkitÓ for succeeding in their ÒJapan cross-cultural adventureÓ. The reader equipped with all the tools and tips I have developed in this book should definitely Òperform betterÓ when confronted with a Japanese prospect, potential business partner or ÒbossÓ. Being well prepared for future Japan-related business opportunities is of the most importance now that an EPA in principle (Economic Partnership Agreement) has been concluded between the EU and Japan!

Mastering Japan Business (couverture souple)

Mastering Japan Business (couverture souple) PDF Author: Philippe Huysveld
Publisher: Lulu.com
ISBN: 0244333947
Category : Business & Economics
Languages : en
Pages : 136

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Book Description
This book is targeted at business executives of companies: - approaching the Japanese Market, - reviewing their options in terms of Japan Entry Strategy, - already exporting to Japan (Indirect Sales) or, - already established and doing business in Japan (Direct Sales). Here, I do not focus on the cross-cultural side of things (please check my other books for that) but I rather cover in details the business side of things in Japan. First, I give the reader some insight into selected markets in Japan, as well B2C as B2B. Second, I show how to adapt to the local specificities, Industry by Industry, and I give some tips and guidelines for building a successful (B2C and B2B) Marketing Mix in Japan. Third, I introduce and analyse the various Entry Strategies available to foreign companies keen on developing their business in Japan.

The Ultimate Survival Guide for Business in Japan (couverture souple)

The Ultimate Survival Guide for Business in Japan (couverture souple) PDF Author: Philippe Huysveld
Publisher: Lulu.com
ISBN: 1326960776
Category : Business & Economics
Languages : en
Pages : 92

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Book Description
This book is targeted at business executives of companies: - approaching the Japanese Market, - reviewing their options in terms of Japan Entry Strategy, - already exporting to Japan (Indirect Sales) or, - already established and doing business in Japan (Direct Sales). In this book, we show: - That the Japanese Market is a great market to approach and that, provided the right methodology and marketing mix, there are great opportunities to seize in the long-term for foreign companies. - That it is necessary to get familiar with cross-cultural differences and to understand better your Japanese clients, their country, their culture and their business system. - How to market your products or services in Japan (B2C and B2B Marketing Guidelines). - Which Entry Strategies are available to foreign companies to choose from and guidelines for selection