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Author: Erik Deckers
Publisher: Que Publishing
ISBN: 0134834895
Category : Business & Economics
Languages : en
Pages : 494
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Book Description
Want a new job or career? Need to demonstrate more value to customers or employers? Use today’s hottest social media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to and networking to advance your career, grow your business, and land new job opportunities. From LinkedIn to Facebook, now including Instagram and SnapChat, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy show you how to supercharge all your business and personal relationships...demonstrate that you are the best solution to employers’ or partners’ toughest problems...become a recognized thought leader...and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career! Discover how to: Choose today’s best social media tools for your personal goals Build an authentic storyline and online identity that gets you the right opportunities Make the most of Facebook, LinkedIn, and Twitter–and leverage new platforms like Snapchat and Instagram Build connections and prove expertise by sharing video on YouTube and Vimeo Find yourself on search engines and then optimize your personal online presence Promote your events, accomplishments, victories...and even defeats and lessons learned Integrate online and offline networking to get more from both Reach people with hiring authority and budgets on LinkedIn Use Twitter to share the ideas and passions that make you uniquely valuable Avoid “killer” social networking mistakes Leverage your online expert status to become a published author or public speaker Measure the success of your social media branding Get new projects or jobs through your online friends and followers
Author: Erik Deckers
Publisher: Que Publishing
ISBN: 0134834895
Category : Business & Economics
Languages : en
Pages : 494
Get Book
Book Description
Want a new job or career? Need to demonstrate more value to customers or employers? Use today’s hottest social media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to and networking to advance your career, grow your business, and land new job opportunities. From LinkedIn to Facebook, now including Instagram and SnapChat, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy show you how to supercharge all your business and personal relationships...demonstrate that you are the best solution to employers’ or partners’ toughest problems...become a recognized thought leader...and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career! Discover how to: Choose today’s best social media tools for your personal goals Build an authentic storyline and online identity that gets you the right opportunities Make the most of Facebook, LinkedIn, and Twitter–and leverage new platforms like Snapchat and Instagram Build connections and prove expertise by sharing video on YouTube and Vimeo Find yourself on search engines and then optimize your personal online presence Promote your events, accomplishments, victories...and even defeats and lessons learned Integrate online and offline networking to get more from both Reach people with hiring authority and budgets on LinkedIn Use Twitter to share the ideas and passions that make you uniquely valuable Avoid “killer” social networking mistakes Leverage your online expert status to become a published author or public speaker Measure the success of your social media branding Get new projects or jobs through your online friends and followers
Author: Lucy Werner
Publisher: Practical Inspiration Publishing
ISBN: 1788602757
Category : Business & Economics
Languages : en
Pages : 207
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Book Description
***BUSINESS BOOK AWARDS 2022 SHORTLISTED TITLE*** Brand Yourself walks you through everything you need to know about creating a business brand, from brand strategy to picking out fonts, building your personal brand and affordable creative tips to make an impact with your business. Packed with practical exercises, examples and industry hacks and supported by an extensive interactive playbook online, this is the essential guide for business owners on a budget. Build a brand that stands out and that connects with the people you want to reach. Lucy Werner is founder of The Wern, a PR and branding consultancy, She is also author of the bestselling Hype Yourself and a publicity expert who is a speaker, lecturer and course creator. Hadrien Châtelet is the creative director of The Wern and leads the design arm of the business. He is also cofounder of Lucy’s two children and they work together in their garden in east London. Together they have over 30 years’ industry experience and have taught thousands of entrepreneurs how to stand out and find success.
Author: David Andrusia
Publisher:
ISBN: 9780345423597
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
Branding is the hottest, most talked about phenomenon in the business world today. For in the ultracompetitive twenty-first century, you need more than talent and hard work to get ahead. How do you brand yourself? By forging an identity that will help you make a dazzling impression and become a star in the career of your dreams. Marketing experts David Andrusia and Rick Haskins have consulted on brands for such diverse companies as Disney, Swatch Watch USA, and Revlon. Now they show you step-by-step how to develop, refine, and communicate your own unique brand. Inside you'll learn how to - Pinpoint your skills, your passions, and the "selling" parts of your personality with the exclusive Brand Assessment Test - Determine the needs of your target market - Create a Personal Branding Statement (P.B.S.) that says to your boss or potential employer: "You'd be crazy to go with anyone else." - Tailor your P.B.S. to the requirements of a specific job, industry, or client - Incorporate your brand in your resume, during job interviews, and in cultivating new employers or clients - Broadcast your brand--and receive the visibility to put you on top!
Author: Lucy Werner
Publisher: Practical Inspiration Publishing
ISBN: 178860122X
Category : Business & Economics
Languages : en
Pages : 185
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Book Description
***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE*** Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner is founder of The Wern, a PR & branding consultancy and training hub for startups, entrepreneurs and independent brands. She is also a writer, speaker, blogger, teacher and podcaster on all things brand building for small businesses. For more information follow @wernchat or visit www.thewern.com
Author: Robin Fisher Roffer
Publisher: Currency
ISBN: 0767904923
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
One of America’s leading brand strategists shares her step-by-step program for creating an unforgettable identity in today’s marketplace. For any woman who has ever gone to work in the morning and thought "there must be more," branding expert Robin Fisher Roffer reveals the eight surefire steps for developing a unique, personal brand strategy for success by identifying your extraordinary attributes, thinking about your values and passions, and learning how to use them to build a successful and fulfilling professional life. Whether you’re starting out in the workforce, beginning your own business, changing careers, or tying to make it in the corporate world, Roffer will help you to uncover a focused direction for your career that celebrates you.
Author: Mary Spillane
Publisher: Pan Macmillan Adult
ISBN: 9780330481489
Category : Self-Help
Languages : en
Pages : 389
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Book Description
This guide aims to give the reader the tools and techniques to make the right impact first time, every time. Mary Spillane's practical advice for men and women includes worksheets to assess your priorities, manageable checklists, case studies of her ideas at work, and more.
Author: Robin Landa
Publisher: Simon and Schuster
ISBN: 1440324573
Category : Design
Languages : en
Pages : 240
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Book Description
What is your brand? As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity. Build Your Own Brand is a guided journal designed to help you sketch, write, design, and conceive the way you brand yourself. More than 80 prompts and exercises will help you develop your: Personal brand essence Visual identity and style Resume and elevator pitch and much more! Whether you're trying to land a new job or launch a design business, let this unique guide light the way. You'll find helpful advice, interviews, and prompts from esteemed psychologists, creative directors, brand strategists, designers, artists, and experts from a variety of disciplines. Build your own brand today!
Author: Clay Meadows
Publisher: Christian Faith Publishing, Inc.
ISBN: 1098044053
Category : Religion
Languages : en
Pages : 62
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Book Description
It seems wherever you look today, people are starting a new brand, whether it be through their YouTube channels, blogs, or websites. Often, they even create their own apparel with their logos on it to sell to the public. Peoples' identities are very much tied into the brand they have created. While there is nothing wrong with this practice, the belief system in our postmodern culture has created a deep-seated confusion regarding identity, morality, and truth. This has led to a faulty worldview that is saturated with a "me mentality." People now make up what is right and wrong, and they wrap it up in a logo and market it to the world. The purpose of Brand Yourself with Honor is to bring us back to a biblical definition of what it looks like to have honor in our lives. Brand Yourself with Honor is forty-day devotional based off of 2 Peter 1:5-8, which lists seven different characteristics, such as virtue, knowledge, self-control, steadfastness, godliness, brotherly affection, and love. These seven characteristics, listed by the apostle Peter, are not optional but are necessary in order to brand our lives with honor and integrity. As believers in Christ, our lives must be a testimony to the character of God. When the world sees us, it should think of Christ Jesus Himself. When we live out these seven characteristics, we will, no doubt, bring honor to His name.
Author: sagar boraste
Publisher: Advik Publisher
ISBN: 3969691648
Category : Health & Fitness
Languages : en
Pages : 93
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Book Description
Everyone who wants to lose weight has probably tried multiple diets, supplements and/or plans. There are hundreds of weight loss methods available to buy. All of them making wild promises.Here is the hard truth - there are no magical pills, diets or exercise gadgets that will make weight instantly disappear. It comes down to eating right, staying healthy and burning more calories than you take in.
Author: Sherry Beck Paprocki
Publisher: Penguin
ISBN: 9781592578962
Category : Business & Economics
Languages : en
Pages : 276
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Book Description
Draws on today's most competitive examples to guide readers through the steps of defining and building a personal brand, demonstrating how to build and manage productive relationships while sharing strategies for aligning a personal brand with an employer's brand values. Original.
