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Author: William F. Eadie
Publisher: SAGE
ISBN: 1412950309
Category : Language Arts & Disciplines
Languages : en
Pages : 993
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Book Description
Highlights the most important topics, issues, questions, and debates affecting the field of communication in the 21st Century.
Author: William F. Eadie
Publisher: SAGE
ISBN: 1412950309
Category : Language Arts & Disciplines
Languages : en
Pages : 993
Get Book
Book Description
Highlights the most important topics, issues, questions, and debates affecting the field of communication in the 21st Century.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 486
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Book Description
Author: Charles Wankel
Publisher: SAGE
ISBN: 1412949726
Category : Business & Economics
Languages : en
Pages : 1137
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Book Description
Ordered as part of a set on ID 7574134.
Author: Charles Wankel
Publisher:
ISBN:
Category :
Languages : en
Pages : 509
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Book Description
Author: Thomas L Good
Publisher: SAGE
ISBN: 1412950112
Category : Education
Languages : en
Pages : 1031
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Book Description
Via 100 entries or 'mini-chapters,' the SAGE 21st Century Reference Series volumes on Education will highlight the most important topics, issues, questions, and debates any student obtaining a degree in the field of education ought to have mastered for effectiveness in the 21st Century.
Author: Charles R. Berger
Publisher: SAGE Publications
ISBN: 1452261857
Category : Language Arts & Disciplines
Languages : en
Pages : 601
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Book Description
This revision of a classic volume presents state-of-the-art reviews of established and emerging areas of communication science and provides an intellectual compass that points the way to future theorizing about communication processes. In this Second Edition of The Handbook of Communication Science, editors Charles R. Berger, Michael E. Roloff, and David Roskos-Ewoldsen bring together an impressive array of communication scholars to explore and synthesize the varying perspectives and approaches within the dynamic field of communication science. After first addressing the methods of research and the history of the field, the Handbook then examines the levels of analysis in communication (individual to macro-social), the functions of communication (such as socialization and persuasion), and the contexts in which communication occurs (such as couples, families, organizations, and mass media). Key Features: Draws on the scholarship and expertise of leading communication scholars who explore different aspects of the field Covers all facets of communication science, from the historical and theoretical to the practical and applied Covers the latest theoretical developments in the field, as well as alternative methodologies and levels of analysis Explores key communication contexts of the 21st century, including interpersonal dimensions of health communication, the scientific investigation of marital and family communication, and computer-mediated communication Includes incisive analyses, literature reviews, bibliographies, and suggestions for future research The Handbook of Communication Science, Second Edition, is an essential reference resource for scholars, practitioners, and students. It is appropriate for upper-level undergraduate or graduate courses in Communication and Media Studies and Mass Communication.
Author: Joseph Fernandez
Publisher: SAGE
ISBN: 9780761997467
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
This accessible book discusses the role of journalism, advertising and public relations in corporate communications. It highlights key issues corporations need to consider when planning their strategies and stresses the critical importance of communication in brand and organization perception. Peppered with numerous examples and anecdotes, it makes an engaging read.
Author: Amy M. Damico
Publisher: Bloomsbury Publishing USA
ISBN: 1440876061
Category : Social Science
Languages : en
Pages : 368
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Book Description
This title provides a broad overview of how women are portrayed and treated in America's news and entertainment industries, including film, television, radio, the internet, and social media. This book provides a one-stop resource for understanding the participation and representation of women in the U.S. media in such areas as narrative film, scripted television programming, advertising, video games, news, and sports. Coverage is wide-ranging and comprehensive, covering historical developments and trends as well as such relevant issues as gender disparities in pay and advancement opportunities, stereotypical gender portrayals in popular entertainment, sexual harassment in America's media and entertainment industries, and the dearth of positive media representations of women of color. Engaging with this history and reading about current issues related to this topic will be useful to those interested in understanding more about why women's engagement in media—in such roles as performer, journalist, producer, and writer—is important. It will also help readers better understand how and why problematic media representations of women hinder efforts to achieve full gender equality in American society.
Author: William F. Eadie
Publisher:
ISBN:
Category : Communication
Languages : en
Pages : 480
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Book Description
Via 100 chapters, this set highlights the most important topics, issues, questions, and debates any student obtaining a degree in the field of communication ought to have mastered for effectiveness in the 21st Century. --from publisher description.
Author: Larry Z. Leslie
Publisher: Bloomsbury Publishing USA
ISBN:
Category : History
Languages : en
Pages : 262
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Book Description
This book offers a critical look at celebrity and celebrities throughout history, emphasizing the development of celebrity as a concept, its relevance to individuals, and the role of the public and celebrities in popular culture. Tabloid magazines, television shows, and Internet sites inundate us with daily updates about movie stars, musicians, athletes, and even those who have achieved celebrity status simply for being rich and extravagant. Disturbingly, it appears that the harder our celebrities fall, the more fascinating they are to us. As popular culture becomes more influential, it is important to understand both the positive and negative aspects of celebrity. This volume traces the development of the concept of celebrity, discusses some of the problems facing both celebrities and their followers, and points to future trends and developments in our cultural understanding of celebrity. The author's treatment is unflinchingly honest, revealing the importance of the public's role in celebrities' lives and establishing firm criteria for determining who is a celebrity—and who is not.
